Celeste Lenihan Email & Phone Number

(RFL: Stay home with new baby)Managed Exact Target Email work for the US SubsidiaryManaged a US Email execution team of seven resources located in Delhi, India, including recruiting and growing an internal team.Responsible for the planning and execution of over 100+ emails/month for the US Sub. Liason between agency and client to ensure all email campaigns were completed on time, on budget, and are meeting the technical and legal requirements.Onboarded new teams/groups to our processes (pre-requisite training and tests to use our systems)Completed HTML editing, proofing, legal, footer requirements, etc. Manage Action Items, Meeting Documentation, Meeting Coordination between both client and agency parties, Communication Plans, and Calendarizing- of email campaigns. Building and maintaining strong client relationships.Managing to follow a tight escalation path.

Managed MSC projects for the Wunderman Company - KBMProject managed the on-boarding of France, Canada & China (new subsidiaries) to existing centers for the Microsoft Marketing Service Centers (MSC) project. Manage Project Plans, Roadmaps, Call Schedules, Action Items, Meeting Documentation, Communication Plans, Calendars, and SharePoint Maintenance, during the Pilot phases of these launches. Building and maintaining strong client relationships.Managing to follow a tight escalation path.

Managed various global data projects within the Wunderman Company umbrella (WPP), including Microsoft projects.Project managed the Microsoft Marketing Service Centers (MSC), over three large areas around the world (Prague, Delhi & Buenos Aires - 5.3 Million dollar budget). Managed the on-boarding of these centers from start to finish of individual pilots, as well as production stages.Project Managed the Middle East and Africa (MEA) Marketing Service Center (MSC) in Cairo, Egypt. Worked one on one with the client to define scope, and on-board the center from creation. Created/Maintained project plans, training decks, define current processes and work to standardize a To-Be process based on Six-Sigma Methodology. Help sub regions & MSC resources adopt and onboard marketing tools. Project managed the FY08 & FY09 Microsoft GRMG Analytics Conference, including event logistics, vendor management, and coordination with clients and partnering consultants.Recipient of the Lester Wunderman Award in 2009.Recipient of the FY08 Microsoft CMG Cross Collaboration Excellence Award for work done on the GRMG Analytics Conference.Project managed two large Revenue Per Socket (RPS) projects for Microsoft Western Europe and Latin America.Coordinated the pilot upload of 100+ campaigns onto the Agency Collaboration Extranet (ACE) from MYKE. Worked directly with account and creative teams.Responsible for company's weekly project management update for the United States Business Marketing Organization (USBMO) and forecast of data projects in pipeline.Worked directly with finance team to manage core finance elements on each project.

Supported multiple marketing teams of a global direct marketing agency-a Microsoft Partner.Managed complex scheduling and travel arrangements for Global Chief Data Officer, Global Analytics Team Lead, Project Management Director, and Global Client Services Director. Coordinated with design team for concept development and execution of creative deliverables.

Managed all marketing and media relations for non-profit programs, classes, and productions.Worked directly with design firms, photographers and printers to design, create and position marketing materials, including playbills, programs, invitations, and promotional materials.Proactively researched and implemented new marketing and promotional resources.Worked directly with various media sources to increase company exposure.Project managed successful fundraising events, totaling 400k in donations.Produced promotional video used to market program at special events.Recruited and managed volunteers for all productions, special events, and classes.

Assisted CEO and CFO of a commercial property management company.Created project sheets and promotional materials, advertising & marketing properties to prospective tenants through various outletsMaintained personnel files in complianceTracked employee vacation/sick time in spreadsheetCoordinated insurance setup for vendorsProvided customer service to tenants across ten properties

B.A., Communication, Emphasis In Broadcast News And Production. Minor In Apparel, Merchandising & Textiles

Activities and Societies: Cable 8 News, Face to Face Productions, Association for Women in Communication, KUGR Radio, Media Rep for Mom's.

Bachelor Of Arts, Communication; Broadcast News & Production

in Apparel, Fashion Merchandising & Textiles

Education record