Araceli Castro Email & Phone Number

Apex, Nc, Us

Raleigh, North Carolina, United States

⋅ Managed execution of sponsored events coordinating collateral for marketing initiatives and booth design, and arranged staff travel plans and post-event marketing opportunities. ⋅ Designed compelling social media content across brands that promoted company services and relevant topics. Collaborated with the marketing team to execute content calendars. ⋅ Curated native brand and competitor data for social media platforms (e.g., Twitter, Facebook, Instagram, and LinkedIn) and performed weekly analysis. ⋅ Translated social media-sourced traffic and platform metrics into a monthly actionable plan to optimize marketing efforts. ⋅ Performed SEO and keyword research to identify audience search habits and provided the most relevant KPIs to our VP of Marketing. ⋅ Updated meta descriptions, headings, keywords, and WordPress blog to improve SEO

Chapel Hill, North Carolina, United States

Provided department faculty with administrative support such as calendar management, meeting scheduling, and project management.Managed Division office supplies, mailroom, all incoming calls, and workspaces.Maintained conference room schedule, planning division meetings, webinars, and conference calls.Coordinated all special events and catering for Division leadership.Associate to Fellowship Coordinator: Coordinated special events, prepared boarding materials, and assisted when needed.

Chapel Hill, North Carolina, United States

Processed restaurant expense reports and all alcohol expense invoices.Maintained restaurant records, created standard operating procedures, and ordered and maintained restaurant operating supplies and floral arrangements.Improved the service & inventory standards for Afternoon Tea hosted by the Carolina Inn.Implemented new menus, digital marketing, and sales strategies increasing revenue and visibility for Afternoon Tea.Resolved customer complaints and inquiries on social media and Trip Advisor. Event coordinating responsibilities include following up on all private or large party inquiries, creating customized menus, and assisting in managing the reservations system.Respond to all social media inquiries addressed to Crossroads Chapel Hill and post promotional materials on social media platforms.Designed inimitable special event menus and promotional materials with creative & engaging designs.Sole event coordinator for all Carolina Inn Holiday Brunches and special events. Responsibilities included renting linens and event decor, entertainment, floral arrangements, table layouts, promotional materials, custom seating charts for 1000+ guests, and handwritten display signs.Communicated with guests via email or phone regarding holiday events, restaurant details, and availability.

Provided a one-call resolution to member inquiries, benefits, claims, and appealsEducated members on the fundamentals of Health Insurance and the benefits of consumer-driven healthcare options.Educated members on medical requirements and reviewed the status of previously submitted pre-authorizations or pre-determination requests.Intervened with Medical Providers on behalf of the customer to assist with appointment scheduling, reviewing a claim, or connecting with internal specialists for assistance when needed.Achieved performance goals established for my position: Call Efficiency, Handle Time, Quality, Customer Satisfaction, First Call Resolution, and Attendance.

Miami, Florida, United States

Consistently Exceeded Quality Assurance and Revenue Sales Goals.Provide leadership and mentoring to 16 agents to drive sales and manage quality assurance goals.Created individual development plans and carried out formal and informal reviews to drive team performance and sales.Developed solid working relationships with internal departments.Creation and production of coaching and promotional materials; supporting specialevents, training, and development of programs within the department.Providing follow-up calls with guests on previously escalated or complex requests.Extensive knowledge of Celebrity Cruises inventory; including 11 ship layouts and 50+ itineraries