Celia Gu Email & Phone Number

Shanghai, Shanghai, China

Shanghai, China

• Responsible for building and maintaining positive company brand, through government relations resources. To resolve all kinds of issues, from daily operations through effective communication with various related stakeholders.• Government and semi-government agencies network establishment and maintenance.• Take care of the daily government inspection and visits. Assist for related issues for new cities/market entries, including the local government meeting arrangement and relationship building. Coordinator for the visits to Starbucks Roastery (星巴克臻选烘焙工坊) during CIIE.• Resolve crisis that may affect branding name. Provide discrete and confidential coordination of sensitive company information. Contact person for legal representative(公司法人联系人).• Collect and track relevant local laws and regulations and provide a monthly update report to GA head.• Responsible for the certifications that needs for local city new stores opening as well as the existing stores' annual license renewal. Responsible for 135 stores in Shanghai.• Coordinate social impact activities by organizing local partners daily. Creates, maintains and distribute related social impact reports as needed.• Manage multiple projects and priorities and initiates follow up to ensure timely achievement of commitments. Assist in managing expense accounts and budgets.Key achievements: 1. Building and maintaining Government relationships in Changning (长宁区), Jiading（嘉定区）, Songjiang（松江区）and Fengxian（奉贤区）in Shanghai. 2. Coordinator for Company level crisis taskforce. 3. CSR activities organize independently. Counter parties: Community disabled affairs center, Old people’s home, Veterans Affairs Bureau.4. Responsible for 135 stores certifications renewal and new stores legal entity set up (4-6 stores per month), daily inspection and crisis issues in Shanghai.

• Executive assistant and project support to CFO/Partner including meeting and travel arrangements, liaision with external clients and administration work etc.• Project coordinator and update project related marketing materials (including pitch books, presentations, factsheets and etc).• Organize and coordinate events, conferences as required. This includes coordinating agenda items, managing event budgets, following up on topics and issues and representing the office as necessary and managing meeting details such as venue set-up and accommodations and meeting minutes.• Maintenance of LP/GP relationship.

Shanghai, China

Main responsibilities:• Administrative/ Secretary support: Complicated domestic/international travel & transportation arrangement; management team meetings/appointments arrangement; meeting minutes taking; VP’s calendar maintenance; office administrative support; Department share drive maintenance; online documentation management; Industry/business information research, collection and summary, such as IPO procedure;• Corporate communication: Cross functional communication & coordinator;• Budget control: Department union budget planning and make cost-effective team buildings/outings proposals; cost control; • Events/meetings organization: Organize outing/team building (including activity wallpaper design); Townhall; Brand management team meetings; • Vendors/suppliers management: Vendors/suppliers business information maintenance; contracts management; proposals collection and support management team’s decision making; vendors/suppliers relationship maintenance; • Platform development: Online survey platform set up, develop and execute with free internet resources; Activities wallpaper design and distribution by WeChat end • Process making: Process making for traditional documentation management transfer to online documentation management;Key achievements: 1. Organize department outing/team buildings/townhall (70 members); 2. Organize brand management team external meetings; 3. Department budget planning, proposals making and cost control; 4. Process making for online documentation management; 5. As annual party performer;