Digital Marketing And Communications Executive
Current• Strategised and managed paid digital marketing across AdWords, Instagram and Facebook with a monthly budget of $1600, resulting in about $3000 in monthly revenue.• Supported the creative team by writing, designing and editing over 100+ collaterals for social media and email campaigns.• Performed SEO and quality analysis of all website pages to improve Google Page Rank (PR) from 6th place to 2nd place.• Introduced retargeting campaigns including individualised discounts on high-ticket items, improving total ROAS for these products by up to 50%.