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25 YEARS OF INTERNATIONAL EXPERIENCE IN MAJOR CORPORATIONS and START-UPSEXPERT IN BRAND MARKETING, E-COMMERCE AND DIGITAL MARKETINGFUTURES & STRATEGIC FORESIGHT INNOVATION evangelistP&L OWNEREXECUTIVE COMMITTEE member and Board experiencesSpecialties:Digital transformationCustomer XP in D2C and B2C environmentse-business, digital marketing, social media, content marketing, digital customer journeysCross platforms and cross channels customer acquisition/retention with focus on digital (mobile/online) Mobile marketingPerformance Brandformance marketingProduct and content marketing Go to Market strategy & implementation across EMEANegotiation (sales & purchasing)Team building skills and leadership Large Teams management Strong understanding of US Fortune 500 companies operating principles and processesAble to operate in complex technological and cultural environments
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Chief Operating OfficerJuntos Farm Sep 2022 - PresentIbiza, Balearic Islands, Spain -
General ManagerButterfly 88 Sl Jul 2021 - PresentSpain
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Member Of The Board Of AdvisorsDinabite Ltd Feb 2021 - Present -
Founding InvestorWine Source Group 2011 - PresentLondon, United Kingdom -
Head Of Marketing - 528 Ibiza528 Ibiza Jul 2021 - Jul 2022Spain -
Chair Of The Digital CommiteeLeon Restaurants Aug 2020 - Aug 2021London, England Metropolitan AreaDigital transformation & strategy -
Founding Board MemberKambee Dec 2019 - Aug 2021Yes desserts can be both healthy & tasty. Yes, we care about your food choices and still deliver a blissful experience.
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Innovation & Food TechnologyStrauss Group Inc. Oct 2019 - Apr 2020Working on some awesome food projects to make the world a better place! -
Chief Marketing And Digital OfficerStrauss Coffee B.V Jun 2016 - Apr 2020London, United KingdomMember or the Executive Committee, Global Chief Marketing Officer & Head of E-commerce at Strauss Coffee : $1+Bln in sales, ~6,000 employees, leading coffee brands in Brazil, Central & Eastern Europe and Israel -
Digital Marketing And Marketing Of Digital Content For Emea And Uk - DirectorThe Walt Disney Company Oct 2012 - May 2016London, United KingdomLeads Digital Marketing across The Walt Disney Company for all Lines of Business and all Franchises/Brands including Pixar, Marvel and Start WarsPush the boundaries of Social Media, Digital Content, Digital User Acquisition (SMO, programmatic, PPC,CRM..) & Connections ( Social, content, synergies, partnerships and experiential) to create an optimised digital customer journey and bring value to the numerous fandoms & communities attached to the wider Disney constellation Market the company interactive content and digital experiences on all platforms and media: websites, virtual worlds (Club Penguin), social games, Apps (SW commander, Frozen Freefall), console games (Infinity).Heads-up Social Media, Performance & Digital Customer Acquisition and Digital Marketing Content Relevant Digital content is the key to user engagement... -
Director Games Marketing - Emea And UkThe Walt Disney Company 2008 - Sep 2012London, United KingdomManage a team of 22 and 30+M$ budgetIn charge of Product Marketing, Online, Digital Marketing, PR, Market Research and Market analysis, and Creative departmentsVideo games for Console, Handhelds, Mobile phones, tablets, PC. Core, casual and social games. Retail and online/digital. -
Marketing Consultant : It, Video Games & International BusinessSelf Employed Jun 2006 - Jun 2008Offices in London & Marseille Consultant for DeMatteo Monness, primary research firm Consulting missions in the video games industry (studios & publishers) Consulting mission with the International Mobile Gaming Award www.imgawards.comMarketing actions coordination with the sponsors (Adobe, Qualcomm, Orange, TI, Nvidia, Nokia, Movida)Faculty Professor at Nice Sophia and Toulon Business Management UniversitiesIn charge of the full MBA marketing program : online, video games & direct marketing majors
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International Marketing Director & Business Unit DirectorVivendi Universal Games Oct 2002 - Dec 2005Managing a team of 12 and reporting to the COO of Europe - 4M € budget. - 65 M€ net sales product catalog- Elaborate the Business Unit marketing and sales strategy as well as yearly sales objectives and budgets in cooperation with 12 countries.- Negotiate and implement distribution deals with games publishers.- Promote the European Marketing strategy and needs to the worldwide headquarter- Oversee the product launches and life cycle management of over 30 sku’s per year. - Develop co-branding ands cross-promotion partnerships with entertainment majors.- Coordinate sales and marketing efforts with European studios and development teams.- Grew our team from a one person cell into a fully operational unit in 6 months.- Directly created a 25 M € net sales opportunity to the company -
Marketing & Sales DirectorVivendi Universal Net - Divento Jun 2000 - Oct 2002Led 6 project managers - Elaborated divento’s marketing and communication strategy. Website launched in less than 6 months in 5 countries handling more than 20.000 dynamic occurrences. - Introduced and operated a business unit for cultural content syndication and sales.- Oversaw the customers' recruitment and loyalty budgets.- Optimised the site ergonomics, the animation strategy and the CRM to improve the visitors to buyers conversion rate and customers’ retention.- Completed over 60 operations of partnerships with the cultural institutions, commercial companies and affiliate sites in order to maximise viral recruitment.- Carried out synergies with Vivendi Universal group to cluster exploitation costs: Customers' database management, tracking tools and datamining, ad serving.- Introduced and operated a business unit for cultural content sales.
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International E-Business ManagerLexmark International May 1998 - Jun 2000June 99 - Oct 00EUROPEAN E-BUSINESS MANAGER EUROPE – CROSS DIVISION Managed a 5 persons’team - Reduced after sales costs through systematic use of e-tools: chat, forms and auto-diagnostic.- Implemented a new dynamic and central architecture for all 16 local websites.- Introduced the automation of internal processes through the use of electronic tools (e-procurement extranets, dealers locator)- Determined an e-crm line of conduct for our department and created www.print-art.com, a website dedicated to CRM and image enhancement. -
International Marketing ManagerLexmark Jun 1994 - May 1998Mar. 97 – May 98SUPPLIES MARKETING MANAGER EUROPE - CONSUMER DIVISION - Established processes and tools for sales analysis by distribution channel- Handled Supply Management and sales forecasts with a performed accuracy of +/- 3%.- Launched a new consumer line of paper especially designed for Europe. - Achieved 120% of sales target.June 94 - Feb. 97 JUNIOR THEN SENIOR PRODUCT MANAGER EUROPE
Celine Bannino Skills
Celine Bannino Education Details
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Master'S Degree -
Lycée ThiersPreparatory School
Frequently Asked Questions about Celine Bannino
What company does Celine Bannino work for?
Celine Bannino works for Juntos Farm
What is Celine Bannino's role at the current company?
Celine Bannino's current role is COO JUNTOS IBIZA, NED.
What is Celine Bannino's email address?
Celine Bannino's email address is ce****@****ney.com
What is Celine Bannino's direct phone number?
Celine Bannino's direct phone number is +4478618*****
What schools did Celine Bannino attend?
Celine Bannino attended Institut Supérieur De Gestion, Lycée Thiers.
What are some of Celine Bannino's interests?
Celine Bannino has interest in Science And Technology, Environment, Health.
What skills is Celine Bannino known for?
Celine Bannino has skills like Digital Marketing, Marketing Strategy, E Commerce, Product Marketing, Strategy, Digital Strategy, Marketing, Management, Digital Media, Strategic Partnerships, Advertising, Social Media.
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