Céline Mouchel Email & Phone Number

Dinard, France

DIVINE est une maison de parfum libre et poétique. Maison que je connais bien... j'ai grandi avec elle ou tout du moins à côté d'elle, puisque mes parents l'ont créée quand j'avais à peine 10 ans :-) Notre philosophie depuis presque 40 ans ? Prendre le temps de la création, sans impératif, ni calendrier. S’affranchir des effets de mode. Oser des partis-pris olfactifs. Conjuguer parfumerie et environnement.Pas de publicité. Juste la magie des rencontres et du bouche à oreilles.Ancrage à Dinard, loin des capitales, pour garder l'inspiration originale et s'inscrire dans le temps long.

Zambia, Africa

Tribal Textiles is a conscious business, producing handcrafted textiles in the very middle of the African bush. 2 main missions:• Build a Center of Craft, from scratch. ~ Empower independent local artisans with business skills and product design, to help them become sustainable micro-entrepreneurs. ~ Define and market their offer. ~ Enlarge their market to wholesale : home decor tourism business.• Professionalize Retail~Train teams to autonomy. ~ Implement retail KPI’s and analytics' understanding.

Create and implement ‘Friday Lab’: inspiring and questioning conferences for the French affiliate teams. The objective: foster the emergence of a biodiversity of ideas, by opening ourselves to brand new territories and ways of thinking. Various speakers and themas such as: Maxime de Rostolan - Organic Farming / Michel Podolak - Music and Leadership / Eric Julien - Learnings from Kogis Indians / Philippe Nassif - Philosophy and Beauty...

Define the retail sales strategy. Manage operations. Lead the sales teams.=> Sales x2 in 4 years. Sales team from 250 to 350 people. 20 new stores.• Empower and professionalize the sales team~ Implement an extensive business skills training for store managers. => like door growth x2• Pilot growth and align structure with expansion~ Open the European flagship store, on Champs Elysées~ Build capacity and processes to expand efficiently: redesign the recruitment process, market the openings, mentor new team members, keep tenured teams motivated.

Widen my horizon and way of thinking. Improve self-knowledge. Understand better sustainability and circular economy. 4.5 months solo backpacking in Asia. 2.5 months walking on Compostela way - 1600 km.

Define and implement the marketing strategy for France. • Strengthen the core category by building pillar products.~ Build serums as a star products.~ Implement the first ‘#1 Repair’ 360 campaign => +1 rank in skincare in NPD in 2009.~ Develop a bespoke digital initiative on Daywear => Market share x2 in NPD.• Build an inclusive marketing dynamic ~ Implement ‘Booster Plans’ to review and design new launches with all the departments (from training to accounting), generating both a united team and a high-quality execution in the field.

Design and negotiate yearly trade plan, to boost brand and distributor sales.

Pilot growth. From forecasting to setting up correctives actions in the field.

Develop sell out. Launch DKNY brand in France.

Conspiratrice Positive - Lab 27

The LabSession is a training in innovation and sustainability. Explore tomorrow with a head start, project ourselves into the future.

Executive Leadership Program

Cesa Leadership

Education record