- Grew Eckrich brand share 1% to 12.7% while managing a $14.8MM budget within YTD plan- Executed 3 NASCAR promotions leading to market level increases between 11% and 46%- Delivered NASCAR event and sales recaps contributing to expanded participation with retail partners including Kroger’s 2013 Race to Savings program in eight markets- Facilitated Eckrich Mobile Tour at 400+ stops to average 8+ cases sold per stop - Managed four new product and promotional packaging projects on time and within budget

- Grow B2B and B2C sales within northern Chicago district- Delivered 17% placement and 3% depletion growth FYTD - Train and manage distributor sales team for northern Chicago district

- Innovated and launched new brand leading to 15,000 cases sold in May 2011 - Created and managed P&L for luxury wine portfolio representing $2.2M in brand contribution and $800K+ in annual direct marketing budget- Led brand planning and execution for 5 brands by influencing stakeholders in Sales, Marketing, PR and Finance - Grew 2008 brand contribution by 10% for wine portfolio, an increase of over $200K from prior year while managing an 11% price increase- Devised and executed brand strategy and tactics leading to an 18% increase in depletions during 2009 focus period - Negotiated and achieved annual commitment to suppliers by providing annual review and forecast. - Developed pricing guidelines contributing to $245K in savings, a 37% decline vs. 2008 - Reduced time to produce standard business reports by 27 hours per month by merging Diver and Excel reports- Collaborated on development and promotion of Rutherford Hill television advertising campaign leading to a 77% increase in distribution over prior year- Educated staff, distributor sales teams and consumers on company portfolio

- Created and marketed the CTA’s North Suburban Service Improvement Plan, which increased North Suburban weekday ridership by 2% and weekend ridership by 6%