Cem Samastı Email & Phone Number

Istanbul, Tr

İstanbul, Türkiye

Istanbul, Turkey

Istanbul, Turkey

 Create/manage marketing and sales budgets by sales channel Planning and efficiently implementing 4 critical product group launches for company profitability and market share in all details Product launch and field penetration plans To guide the team by monitoring the Productivity of sales channels Planning activities to contribute to company profitability by evaluating salesopportunities in the market Planning fileld activities, team incentive applications, regional targeting, and monitoring and follow of performance Monitoring and reporting efficiently of activities Design of display and POP materials, purchasing processes, creating distribution plans in line with targets and monitoring its implementation in the field Directing and tracking the sales teams for the sale of value-added products in line with company profitability goalsPROJECTS4 Main Product Category Launch (Peyman Nuts)

Eskisehir, Turkey

 Responsible for Antalya, Isparta, Burdur, Denizli, Aydın, Mugla, Eskisehir, Afyon, Kütahya, Uşak region sales and return create and follow-up of annual regional budget plans Create of dealership structure in accordance with regional structure and company expectations Increasing sales volume by founding alternative sales channels Annual agreements with high volume customers, planning of year-long activities Management of dealers in accordance with company principles and objectives Tracking numerical and weighted distribution figures and realizing the annual target Managing team visit quality and rut ProductivityAWARDSRut Partner Competition 2nd (Peyman Nuts)

Tahran Eyaleti, İran

 Research on the Iran cigarette market, determining the group of focus customer  Preparation of the launch plan , completion of the test works of the products to be presented to the market Planning direct distribution processes, complate to recruitment processes, installing 4 direct delivery distribution warehouses in full detail within a 6-month period, preparing the 115-person direct delivery sales team with their rut Managed to product launch, realizing of numeric and weighted distribution targets Create and apply to the current marketing activity plans, create of merchandiser teams Ensuring that the product reaches all channels by making agreements with wholesaler sales channels throughout the countryPROJECTSProductivity Based Process Management (European Tobacco)

Istanbul, Turkey

Business Development Manager (Promoted) (07.2014-05.2016) Performance monitoring of Marmara region, field sales team and retail shops, take actions for development throughout the region and channel specific Monitoring the all sales channel according to P&L and KPI criteria, reporting to management Planning, conducting, measuring Productivity monitoring of commercial marketing activities Coordinating the sales organization with other departments and ensuring communication to increase productivity Development, reporting and implementation of product, marketing strategies in line with market data Preparing and managing applications to improve the performance of product groups Researching new products in line with marketopportunitiesand expectationsm albeeRegional Sales Executive (07.2013-07.2014) Monitoring the performance of retail shops, especially large multi-branch account, in line with objectives and taking targeted actions Conducting negotiations with shop investors and implementing development plans Directing monthly progress and month closing plans with investors Monitoring and control of store stocks and personnel qualification Creating a dealer candidate pool that can work  Compliance with the visual standards set by the company and monitoring and control of up-to- date visuals, directing merchandising teams in this direction Training of shop sales teams, giving feedback in the focus of customer satisfaction and taking actionsPROJECTSAHL Sales Productivity (Türk Telekom)

Istanbul, Turkey

National Key Account Field Sales Manager (01.2012-07.2013) To ensure that periodic local chain and national chain activities, control and supply process related to agreed in my responsibility zone are followed up, additional price communication Increase turnover on a branch basis with applications for non-contract exposure and shelf share Directing the order and merchandising teams in my management in accordance with theagreements, penetration and display installation controls with branch visits Establishing an effective rut system in accordance with company criteria and ensuring efficient and regular visits of customers Budget usage and implementation of applications for targeting on a branch basisField Sales Executive (12.2011-01.2012) Preparation of sales team rut plans, coordination and control of sales teams in line with return and sales targets Tracking the payment-guarantees of dealers and customers, and performing order and inventory management Management of dealer sales and merchandiser teams for weighted and numerical distribution,ensuring effective implementation of commercial marketing activities in the field Preparation, butting and implementation of direct activities to increase regional sales volume Informing sales operations units about competingactivities in the market Auditing promotional and activity expenditures and reporting of all activities carried outPROJECTSStar Seller (Pinar Milk)Return Management Process (Pinar Milk)National Chain Personnel Budget Management (Pinar Milk)Rut Productivity (Pinar Milk)

Istanbul, Turkey

 Monitoring the performance of shop in the region in line with the targets, taking targeted actions Conducting negotiations with shop investors and implementing development plans Directing monthly progress and month closing plans with investors Monitoring and control of store stocks and personnel qualification Creating a dealer candidate pool that can work Compliance with the visual standards set by the company and monitoring and control of up-to-datevisuals, directing merchandising teams in this direction Training of shop sales teams, giving feedback in the focus of customer satisfaction and takingactionsPROJECTSShop Field Sales Organization (Vodafone)AWARDSBest Regional Practice Award (Vodafone)

Istanbul, Turkey

Regional Sales Chief (Promoted) (08.2005-04.2010) Management of distribute rand local chains in the region where I am responsible in CentralAnatolia, follow-up of annual agreements, create of a pool of candidate distributors to evaluate ifneeded Managing teams for the realization of targets planned on a monthly and yearly basis Perform distributor payments and letter of guarantee increase and renewal negotiations Distributor shipment, sales, stock tracking and ensuring that the distributor serves the fieldaccording to the criteria set by the company Training of regional sales inspectors, career planning and monitoring of their performance Regular reporting of competing activities in the market Coordination of the use of P.O.P. materials and market activity elementsDistrict Executive (09.2000-08.2005) Preparation of sales team rut plans, coordination and control of sales teams in line with return andsales targets Tracking the payment-guarantees of dealers and customers, and performing order and inventorymanagement Management of dealer sales and merchandiser teams for weighted and numerical distribution,ensuring effective implementation of trade marketing activities in the field Preparation, butting and implementation of direct activities to increase regional sales volume Informing sales operations units about competing activities in the market Auditing promotional and activity expenditures and reporting of all activitiesPROJECTSReturn Management Regional System Change (Ülker)Alpella Youth Festival (Ulker)250 Point Implementation (Ulker)AWARDSAlpella Youth Festival Board Award