Trade Marketing And E-Commerce Supervisor
Current-A special e-commerce site was prepared for our company with T-soft,-The process of establishing ERP integration with our website was managed,-Managed Content, SEO, Media Planning, Email marketing agencies,Work was carried out together with Logistics, Quality, Marketing and Finance departments,-Monitored competitor websites to follow industry trends and best practices,-Automated email campaigns were set up to target potential customers and increase repeat business,-Managed the day-to-day operations of the e-commerce platform, including order processing, inventory management, returns, refunds, shipping, receiving,-Analyzed web traffic data to identify trends in customer behavior and optimize online sales performance,-Monthly and annual reports were created on key performance metrics such as conversion rates, average order value, shopping cart abandonment rate,-Web analytics tools were used to monitor and measure performance (GA4, Search Console, Clairty, etc.),-Created areas to help customers communicate from many areas and transferred them to automated processes (AI-powered chatbot, FAQ, etc.),-Advertising campaigns and sales promotions were planned and content was created,-P&L was followed.
