Cesar Perez Email & Phone Number

Doraville, Ga, Us

Fort Collins, Co, Us

Stockholm, Se

► Strategic partner to the CEO and the +$5B NA business with +12k employees, across 5 factories, 3 R&D centers, and multiple distribution centers. Frigidaire, Electrolux, Anova, and Smart Choice brands ► Full P&L responsibility for North America, reporting to NA CEO, and into global CFO based in Sweden. Supporting commercial, operations, aftermarket, accounting, corporate, risk, tax, treasury, AP & AR► Drove cultural transformation after ERP implementation, without significant business disruption► Led the company from people based to global process-based leveraging COE and establishing business partner roles, re-establishing financial controls and stability ► Executed a ~$1B NA transformation program. Opening two 1M sq ft factories, closing two older facilities, and modernizing and expanding Mexico Facility through unprecedented demand and supply chain environment► Delivered significant revenue growth from $4.1B in 2019 to $4.9B in 2022, improving profitability from -0.9% EBIT in 2019 to 3.2% EBIT in Q2, 2022, before significant cost pressure ► Launched new product platforms accounting for a product vitality of over 95% and leading to the highest average Consumer Star rating (4.42) in major appliance industry► Established engaging and collaborative culture & sustainable talent pipeline via talent development programsMember of the global CFO team► Board member to Anova Culinary and Equinox Insurance Company

Stockholm, Se

► Headed FP&A (Controller) for North America +$5B sector, streamlined planning and forecasting process across the organization and drove alignment with core S&OP processes► Deployed strategy KPIs across the organization, aligning performance to priorities to relevant and meaningful metrics, resulting in the achievement of financial goals for the business.► Led Product line finance team leading 6 of 7 North American P&Ls: Refrigeration, Cooking, Fabric Care, Dishwasher, Freezer, and Home Comfort business units► Executed product portfolio transformation, optimized model lineup with a reduction of 70% of models - from over 2500 SKUs to under 500 SKUs - and increased sales and margins in the process ► Broadened scope of business case investments, to include consumer lifetime value and revenue streams. Unlocking revenue streams and expanding traditional value propositions of appliances

Boston, Ma, Us

Promoted to lead all aspects of finance for GE Appliance sales and marketing teams. ► As part of the top 1.5% of GE leadership, direct $5.4B+ sales and lead +20 direct reports, supporting a +400-person sales organization. ► Partnered with the leadership team in defining and executing commercial strategy and execution plan across Builder and Retail channels to maximize volume and profit opportunity. ► Managed sales, customer backside programs, base cost, and sales commission for 300+ employees, establishing customer sales and margin budgets that align the commercial and product goals.► Owned business leadership reviews on business pacing, market condition, and upcoming business decisions. ► Launched a new merchandising and advertising brand campaign, leveraging unique distribution model to create a new online business channel for Amazon.► Ensured accounting and controllership standards are met on sales, backside promotions, revenue recognition, and all other aspects of the commercial function.

Boston, Ma, Us

Managed $1.2B in sales, $0.5B in New Product Introduction Program deck, and three direct reports and 12 indirect.► Partnered with the GM and leadership team in defining and implementing long-term strategy. ► Managed multiple GE-owned manufacturing facilities, JV partner and its facilities, and OEM suppliers.► Set product line sales and margin budgets, attaining goals each year.► Developed make vs. buy analysis for local and foreign markets, and work transfer and plant closure studies for outsourcing to Mexico / Asia and insourcing into the US.► Participated in supplier and JV negotiations for product development and sourcing agreements.

Boston, Ma, Us

Supplied financial leadership over $3B in cost, +$60M in NPI Program deck budgets.► Supported supply chain and sourcing, executing annual budgets by site and commodity, turning business goals into action items.► Directed multiple GE owned manufacturing, JV partner & facilities and sourcing suppliers.► Partnered with sourcing team on cost out projects and supply chain teams on productivity initiatives ► Proactively set targets to mitigate risks and communicated to teams across plants.

Boston, Ma, Us

Managed $1.4B in Sales while providing financial leadership for The Home Depot & Walmart/Sams accounts.► Partnered with the leadership team in defining and executing growth strategy for the business. ► Supported team promotional strategy and floor profitability with scenario analysis, real time tracking and payback tracking, driving accountability and improved decision making. ► Developed reverse logistics process that improved product flow, transactional speed, savings and positive cash flows for both Walmart and GE.

Boston, Ma, Us

Provided financial leadership for $300M Distribution Home delivery team; +40k deliveries a week, +140 local agents. ► Managed cost-out initiatives delivering 10% cost-out productivity on an annual basis.► Executed distribution strategy with a unique consumer delivery model for both home deliveries and builder channels.► Partnered with customers to improve consumer satisfaction projects that included reducing delivery windows, and improving on-time delivery, order, invoicing, and receivables accuracy.

Executive Education: Strategy: Building And Sustaining Competitive Advantage

Management Development Course (Mdc), 21St Century Leadership

Mba, Finance, Logistics

Bachelor Of Science (Bs), Computer Engineering