Cesar Barba Moreno personal email
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Professional with more than 15 years of experience in #Marketing #Data Analysis #Strategic Reports #Loyalty #CRM #Marketing and Sales Campaigns. Expert in working with cross-functional teams, helping decision making, optimizing customer experience and implementing innovative solutions. Great communication, adaptation and continuous learning skills.Marketing and data analysis are my current professional passions and elements that I consider key to the success of any company. Know your client, know what strategies to follow, how to approach and build loyalty, what digital content interests them or what campaigns are going to move and motivate them.Furthermore, the quality of your data, automating it, obtaining key information quickly and sharing it with your colleagues are, in my opinion, other essential objectives for any company, regardless of its size or sector to which it is dedicated. We are not talking about something applicable only to multinationals, it is applicable to any company.My studies, some of the tasks carried out over the years and my hobbies also make me interested in everything related to graphic design and audiovisual production and to continue training in these topics.
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Técnico De Marketing Y MarcaEmac GrupoValencia, Es -
Campaign Coordinator & Pricing Analyst IberiaBayer Oct 2020 - Jun 2024Barcelona• Analysis and control of prices by product at the Iberia level. Continuous collaboration with sales, finance, and marketing. Decision-making based on generated data. • Study and analysis of market and competitors prices and actions and their impact on our objectives. • Participation in the development of the commercial policy and the annual budget. • Responsible for maintaining financial data in global systems and price adjustments with EMEA during campaigns. • Administration, creation, and monitoring of sell-in and sell-out campaigns. Results reporting and KPIs. • Management of digital projects: document management and teamwork tools. Internal workflows. BCS Promotions. -
Analytic Marketing IberiaBayer Sep 2018 - Oct 2020Valencia• Analysis, interpretation, and presentation of business data. • Collaboration in the creation of push and pull campaigns. • Implementation of the new loyalty program for Iberia: Impulso Bayer. Database migration to Salesforce. Development of new dashboards in the web system and in Power BI.• Management of digital projects: workflows for process automation and traceability. Administrator of Sharepoint Iberia. Migration of the intranet and extranet to a new global system. -
Crm Administrator / Marketing SpecialistBayer Sep 2009 - Sep 2018Valencia• Manage the Bayclub / Bayer Agro Services loyalty program from the beginning until reaching 40,000 accounts. This included data quality and communication dispatch. • Analysis of marketing and loyalty campaigns: KPIs, ROI, final results. • Admin and coordinate the CRM in Microsoft Dynamics. • Create dashboards for the program in Qlikview and Tableau. • Coordinate the Bayer Agro Services Call Center. • Technical and content manager for the intranet and extranet.
Cesar Barba Moreno Skills
Cesar Barba Moreno Education Details
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Universidad Politécnica De ValenciaMarketing/Gestión De Marketing -
Marketing -
Marketing -
Universidad Politécnica De ValenciaDiseño Gráfico Y Marketing
Frequently Asked Questions about Cesar Barba Moreno
What company does Cesar Barba Moreno work for?
Cesar Barba Moreno works for Emac Grupo
What is Cesar Barba Moreno's role at the current company?
Cesar Barba Moreno's current role is Técnico de Marketing y Marca.
What is Cesar Barba Moreno's email address?
Cesar Barba Moreno's email address is ce****@****ail.com
What schools did Cesar Barba Moreno attend?
Cesar Barba Moreno attended Universidad Politécnica De Valencia, Esic Business & Marketing School, Esic: Business & Marketing School, Universidad Politécnica De Valencia.
What are some of Cesar Barba Moreno's interests?
Cesar Barba Moreno has interest in Marketing, Diseño, Comunicación.
What skills is Cesar Barba Moreno known for?
Cesar Barba Moreno has skills like Multimedia, Marketing Strategy, Marketing Management, Graphic Design, Publicity, Corporate Image, Corporate Image Management, Corporate Image Development, Social Networking, Community Management, Microsoft Dynamics Crm, Sharepoint.
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