Cesar Camacho Email & Phone Number

Miami, Fl, Us

Sah-Lood is a life sciences partnership and advisory firm that focuses in collaborating to improve healthcare delivery, providing late-stage development clients a full suite of professional services including, business development and market expansion, setup and management of strategic partnerships (commercial, medical & distribution), and strategic fitness & commercial excellence alignment (patient journey mapping, market access and pricing strategy, and launch readiness).

Cambridge, Cambridgeshire, Gb

I led the establishment and expansion of AstraZeneca’s Rare Disease business across Central America & the Caribbean, spearheading recruitment and consolidation of a high-performing cross-functional team comprising Medical, Sales, Market Access, Patient Advocacy and Marketing. Together, we built a fully operational business within 6 months, establishing AstraZeneca’s reputation in the Rare Disease space. Under my leadership, the team launched a diagnostics platform that achieved the highest monthly test volume and best hit rate (37%), than any other market in LATAM (ex-Brazil), and we developed a robust PNH/aHUS/gMG patient pipeline, valued at $22M.

Boston, Massachusetts, Us

I managed countries under partnership business model; coordinated partner selection process and consolidated a robust nephrology, hematology and neurology Rare Disease business operation (USD $62.1M), driving +23% growth and 96% treatment adherence. Led cross-functional and multicultural teams, effectively implementing new governance model and operational playbooks. Headed commercial strategy and operations, maximizing access and value. Delivered business development initiatives, spearheading 14 product launch projects expanding the footprint to 4 new countries.

Boston, Massachusetts, Us

My main goal was to improve untreated Rare Disease patients' journey by driving commercial and clinical strategies that accelerated customer knowledge and improved patient identification. I focused in optimizing sales operations, implementing a new sales activity reporting and performance tracking, and developing a new account segmentation model. Also implemented a diagnostics program in Argentina and Colombia, increasing diagnosis assertiveness 25% and raising diagnosis and treatment confidence +42% on first-time treating physicians.

Ballerup, Dk, Dk

I was responsible for managing 18 countries with different business models (direct presence, hybrid, and full partnership), leading a team of 32 people. I was assigned the challenge to maximize profits that were stalled at 6%, and increase revenues. Quickly I found out that many of the distribution contracts had not been updated in many years; I started negotiating new distribution agreements with all 23 distributors (in a few cases ending the agreement, while expanding it or establishing new partnership with others), updating margins that improved profitability to 43% and increased revenue 20.4%.

Ballerup, Dk, Dk

When I started this role my main challenge, additional to supporting starting up the operations in Mexico and Brazil, was to procure new sources of revenue and improve the stablished sales operations; for which I collaborated with the local teams to design and implement a new sizing and structure model, increasing by 68% coverage of unattended high potential key accounts with the same headcount, achieving first sales from new accounts within the first 2 months of structure deployment.

Following the acquisition of Schering Plough by MSD, I was assigned this new responsibility with the objective to maintain market leadership by increasing focus on key competing market segments. In this Position I had the opportunity to excel assigned responsibilities in a very breve time: Launched 3 product development projects for Latin America, teamed with the Mexican research & development team; led a task force responsible for restructuring the sales forces, to support the introduction of new products.

I spearheaded the launch of 10 products, implemented marketing programs, and assessed product forecasts, while deepened customer knowledge and awareness that drove me to exceed targets year after year: boosted Desloratadine market share by +20.4% (Aviant & Azomyr - local brands), through a new treatment management strategy; increased revenue for Mometasone Furoate Nasal Spray by 42% (Uniclar - local brand), Desloratadine by 75% (Aviant & Azomyr - local brands), Loratadine by 20% (Lertamine - local brand), and Paracetamol+Ibuprofen (Algitrin) by 39%, through life cycle management and market expansion strategies. I also recommended a new institutional sales department structure that lead to a 200% growth within 4 years from its implementation.

While I was working on structuring this new position for the Puerto Rico subsidiary, my analytical focus was on commercial business issues and challenges facing the organization and industry; benchmarking emerging industry practices and business processes, and ultimately recommending operational improvements. I was able to optimize the subsidiary’s operating contribution USD$ +500K, as a result of assessing the managed care rebates program.

When I started my role as a Business Analyst Manager, I quickly found out that I needed to become more familiar with the day-to-day operations of the company in order to be able to identify real opportunities that improved commercial operations and business processes. I asked the General Manager to send me to the field so that I, instead of shadowing sales representatives could become one. I wasn't given a free ride; I had actual sales targets and I had to develop tactics, as well as promotional initiatives, and made presentations to clients. My performance improved significantly the territory’s results over the course of six months, accelerating the market's evolution index from 97 to 104.

This was my first role in the pharmaceutical industry, where I started to develop the strategic mindset for this business, and initiated a relevant network with peers, key industry professionals, and leaders. My key responsibility was to analyze sales opportunities and maintain communication channels with the countries’ marketing operations in Latin America and the Far East. I focused in identifying and sharing best practices throughout the International Marketing team, and I implemented the first international Advisory Board with Latin American Key Opinion Leaders. I also had the opportunity to drive the analysis for 2 in-licensing projects; becoming my first experience in pharmaceutical business development.

Graduating from Systems Engineering, and in the middle of the internet bubble, there was a question in my mind: Why not guide traditional businesses in evolving to the new e-business & e-commerce environment? This resulted in a partnership with friends to start a new venture that we called CONCEPTO E. Our company aided traditional business in all thing’s internet; building their online presence, developing business plans for a new model, and developing add-hock platforms that would support their new e-business expansion. We initially focused as an incubator, but quickly grew to an important consulting firm; passing from 8 employees to more than 40, in just one year. We left our 500 sq ft. sub-leased office space and got our own floor.

Houston, Texas, Us

Armonk, New York, Ny, Us

Researched new software solutions on business, project management, and quality control. Stablishing patnership with important solution providers for small and medium business.

Mba, International Management

Education record

Bachelor Of Science (Bs), Systems Engineering