Oversee digital distribution of Fast Channels, AVOD, SVOD, TVOD& VOD content.

• Oversee the digital supply chain for all long and short-form video content to our owned and operated platforms like FUSE.tv, Fuse+ apps. Deliveries to VOD/AVOD/SVOD and Fast Channels to platforms Samsung TV Plus, Peacock, Pluto TV, Tubi, Xumo, Roku, Redbox and VOD partners like Comcast, Verizon, U-Verse, DirecTV, and Sling TV.• Oversee day to day video content management, procurement, programming, scheduling, metadata, thumbnail creation, delivery, and publishing based internal content & marketing strategies, authentication agreements, and rights restrictions.• Oversee the digital ops team responsible for video management system, delivery, syndication, third party integrations, and all rated requirements, specs, workflow and SOP documentation.• Collaborate with internal teams to guide and implement video production, marketing, original content, ad sales, and affiliate strategies and campaigns across all digital platforms.• Manage partner relationships for all non-linear platforms associated with Hulu, YouTube, Dailymotion, and other international platforms.• Liaise with product and technology teams on new roadmap items to determine requirements and assess risks that could affect or improve our digital ops initiatives.• Lead technical on-boarding of new partners associated with Online VOD, OTT, TVE platforms, as well as the deployment of special projects and workflow tools.• Work with VP, Digital Operations to ensure proper vendor requirements, evaluation, oversight, budget, deal fulfillments, opportunities and top-level strategies are properly executed.• Continually strive to expand my knowledge and expertise in digital trends and developments with new platforms and digital strategies that present opportunities to improve our efficiencies, and overall team performance.

• Oversaw the digital supply chain for all video content to internal and external platforms.• Oversaw day to day video content management, procurement, programming, scheduling, metadata, thumbnail creation, delivery and publishing based internal content & marketing strategies, authentication agreements and rights restrictions.• Worked closely with internal teams to develop and implement marketing, content and ad sales strategies across digital platforms in order to build brand awareness, drive tune-in, grow audience, expand distribution and increase revenue.• Managed digital department comprised of 8-12 employees, including video manager, producers, writers, bloggers, social media managers, graphic designers, web developers and coordinators.• Oversaw editorial and social calendars across all platforms.o Worked closely with Facebook, Twitter and YouTube account teams to implement a variety of sponsorships for key premieres and implement platform best practices.o Managed social media agency, internal social manager, freelance bloggers and social partnerso Analyzed site traffic and social engagement to communicate key metrics with internal teams to drive brand goals. • Lead TVE app development, Adobe pass authentication integration and onboarding of MVPD partners.• Responsible for product builds, new sites, redesigns, app builds, video migrations.• Oversaw all planning, creative, development and execution of email marketing campaigns.

• Managed team of 4 graphic & motion designers. Assigned design, development and QA tasks for static & motion menus, dubbing credits, title & rating cards on DVD/Blu-ray projects. • Communicated with clients such as Paramount, Disney & MGM, as well as internal teams to coordinate projects specs, asset delivery, production, copy translations, internal QC & final delivery. • Managed production milestones & anticipated any issues that might arise which could delay the projects. Troubleshooting when necessary to keep projects on track for final delivery on time & ensuring high quality. • Created processes and documentation to increase productivity & more efficient workflow.

• Produced online traffic reports using Omniture to track online campaign success. Created & managed online user registration database with Quickbase software to use with email & mobile marketing campaigns.• Worked with internal dev team QA testing of iOS App for GUI functionality & audited app content against their new product catalog. • Worked within creative team to produce their 2010 product catalogs for the US, Canada & Jamaica in English, Spanish & French Canadian.• Developed multiple project timelines, audited against inventories, managed workflow & approvals between, copywriters, designers, productions artists, proofers, marketing, legal & executives. • Sourced, purchased & managed stock photography images & oversaw press checks.

• Collaborated with Design Director & SVP of Marketing to produce seasonal & boy’s toy lines.• Worked with licensors such as: Lucas film Licensing, Yamaha, Honda, Kawasaki, Ogio, O’Neal, Fox Racing, Marvel, Neopets, Pokémon, Warner Bros. & Crusty Demons.• Developed new products in an accelerated timeframe from concept to final product launch.• Managed product lifecycles & timelines; defined product positioning within category.• Communicate with approvals team, packaging department, engineering department & Hong Kong office on a daily basis to ensure that all products & packaging were on schedule.• Supervised 10-15 outside freelance designers & vendors to ensure artwork & product samples were created on time & on budget.• Maintained a current knowledge & awareness of consumer trends & innovations.• Researched potential new product categories & contributed in brainstorms for new product ideas.• At times produced copy for product instructions as well as dealt with production teams in china & legal to clear product safety requirements & to make sure all products met copyright & licensor requirements.• Communicate effectively via writing & verbally across multiple functions: design, marketing, licensees

• Managed & produced online marketing campaigns for new releases on social sites like Myspace, Facebook & YouTube among others for clients. • Produced microsites, websites & web ads. Setup e-commerce sites for clients. Negotiated digital distribution deals with IODA & setup Digital Distribution B2B online accounts for clients. • Managed Search Engine Optimization as well as setup Google Ads & Analytics for client websites.• Developed & managed timelines for web projects. Audited client websites for redesigns. Created sitemaps & wireframes for clients.

• Budgeted entertainment projects, developed timelines, analyzed project scope & procedures. • Managed projects from concept to completion, delivering on-time and on-budget and serving as a liaison between production, distribution, sales & third party vendors.• Managed, produced & approved key art concepts & creation of all DVD & CD packaging, trade & consumer print, online advertising, retailer trailers, TV spots and collateral materials. • Analyzed, planned, estimated, and managed resources to successfully complete specific products & web projects.• Presented new media & additional revenue opportunities for new and existing products, developed & executed online marketing & promotional campaigns.• Managed project schedules & cost information for the production of DVD, CD’s, websites, e-cards & online campaigns. Negotiated & managed third party vendors.

• Managed development, scheduling and budgets for successful completion of corporate site, artist microsites, newsletters and email marketing campaigns.• Managed content & development of corporate site, artist microsites, newsletter and email campaigns.• Developed online promotions of artists, music, videos on corporate website, fan forums, entertainment portals and social media sites: Myspace, YouTube, and Facebook.• Online content liaison between Universal Music Group Distribution, Univision.com, AOL Latino, Yahoo en Español, MSN, Myspace Latino, YouTube, Facebook, Batanga.com, iTunes, Target & Wal-Mart online. • Used analytic tools to identify user patterns and campaign results to increase site traffic, user retention & loyalty. • Managed DVD development with 3rd party partners and internal teams at all levels on requirements, scheduling, milestones and budgets to achieve successful project completion.

• Managed development, scheduling and budgets for successful completion of corporate site, artist microsites, newsletters and email marketing campaigns.• Worked with internal teams to develop online promotional campaigns for artists, music, videos on corporate website, fan forums, entertainment portals and social media sites: Myspace, YouTube, and Facebook.• Curated all content on internal platforms and was the liaison between Universal Music Group Distribution, Univision.com, AOL Latino, Yahoo en Español, MSN, Myspace Latino, YouTube, Facebook, Batanga.com, iTunes, Target and Wal-Mart online.• Identified user engagement and campaign results through analytic tools to increase site traffic, user retention & loyalty.