César Subero Email & Phone Number

Santo Domingo, DO

Santo Domingo, Distrito Nacional, Dominican Republic

Santo Domingo, Distrito Nacional, Dominican Republic

• Planned and executed digital strategies for renowned companies: TELEFONICA, MELIA, SODEXO, MARMOTECH S.A, MOBILE O2O, KIMIA GROUP to transform the business as usual and deliver incremental value into processes. (Acted.
• Developed proactive national and international working relationships with managers, executives, bankers, and other personalities critical to business growth.
• Generated a global portafolio over $10,000 revenue per week in digital campaigns.
• Increased from 30% to 400% ROI on online advertising campaigns.
• Managed B2B and B2C digital marketing projects including e-commerce platforms.
• Led digital product development and implementation to improve customer experience through invisible payments and AI. Defined and executed go-to market strategy.

Santo Domingo, Distrito Nacional, Dominican Republic

• Manage CRM and digital products developments for the Latin American division. Partner and ensure alignment with internal clients to define the product roadmap and go-to market strategy to improve customer experience.
• Lead CRM Marketing Module markets enablement, functionalities and reliability. Partner with market delivery and implementation developers on the project roadmap from strategy to execution phases. Support compliance.
• Responsible for the strategy, implementation, development and expansion of Loyalty and Engagement programs / customer journeys to improve CLV and attrition metrics: Club Rewards initiative, Early Engagement and.
• Briefed, coordinated and executed B2B and B2C regional marketing campaigns: MiBupa App Launch, Digital Functionalities, among others to increase digital adoption rates and engagement within customers and agents..
• Support and deliver training to the sales team, agencies and internal clients to guarantee program success and understanding.

Santo Domingo, Distrito Nacional, Dominican Republic

• Rated August Top Analyst
• Reduced the non-revenue point of sales from 33% to 4.3% in 10 months.
• Increased by 22% the annual average volume of beer sales through the e-commerce platform by implementing a promotion’s efficiency simulator based on the objectives.
• Reduced from 23% to 4% canceled orders in 12 months by leading a team of activators and operators that were working at the Call Center and market operations.
• Achieved the annual revenue goal at 180% (USD 2,000,000).
• Analyzed average ticket and orders trends to track project risks and opportunities. Presented key findings to management.

Santo Domingo, Dominican Republic

• Created, developed and launched technological venture, Mainsfood, digital product from startup to US$50,000 business, with more than 90 clients of B2B and 4,500 user accounts in twelve months.
• Headed incremental innovation process that growth business over 40% per product version release.
• Defined the brand marketing mix with media plan that increase users accounts from 200 to 2,000 in one month, and B2B clients from 8 to 90 in one year.
• Planned and designed a mobile application with more than 90% of user experience satisfaction.
• Executed digital marketing strategy that positioned the business among the top three in industry in Dominican market after 12 months of release.
• Developed proactive national and international working relationships with managers, executives, bankers, partners and other personalities critical to business growth.

San Cristobal, Dominican Republic

• Implemented automation and Business Intelligence systems in different departments that increase employee’s productivity over 30%.
• Led the Lean philosophy implementation with more than US$2,000,000 of annual savings.
• Created and executed the first digital marketing strategy, that increase conversion rate over 15%.
• Analyzed digital competitive data and key performance indicators to design the marketing strategy.

San Cristobal, Dominican Republic

• Collected business data to analyze relevant information about market, competitors and segmentation.
• Presented C-Level keynotes to communicate business development progress.
• Analysed commercial process flow to optimize lead time.

Master’S Degree, Master In Management - Sales And Marketing

Activities and Societies: Technology and Innovation Club Operations ClubIE Business School is considered one of Europe's leading business.

Engineer’S Degree, Industrial Engineering

Activities and Societies: - Industrial Engineering ClubFounded in 1962, the Pontificia Universidad Catolica Madre y Maestra (PUCMM) is one.