Claire Schultz Email & Phone Number

New York, Ny, Us

As a mission-driven consulting firm and certified B Corporation, TCC Group is committed to creating a more equitable and just society. Our deliberate, collaborative approach integrates community voices into our work.With our depth of experience, creative thinking, and practical wisdom, we partner with a wide range of companies organizations who are advancing social change. We’re always learning, evolving, and applying innovative approaches while engaging with others who share our view of how change happens.For more than four decades, TCC Group has been been partnering with foundations, nonprofits, companies, and government to advance social impact through strategy, capacity building, initiative design, strategic communication, management, and evaluation.

Clients have included City Harvest, TCC Group, PEN America, The Changing Room 11, Fly on the Wall Productions.• Strategic planning, interim leadership, program assessment and implementation, change management, talent search and recruitment.• Brand, B2B and B2C marketing, market research, media and PR plans, stakeholder engagement strategies, internal and external communications, crisis communications.• Fundraising, business development, corporate partnerships, event planning and execution.

New York, Ny, Us

Established new function and built department, developed systems, policies and procedures for business development. Created and implemented revenue diversification and growth plan that lead to 212% increase in funding over prior year, with 88% of funding coming from new sources. Built brand marketing campaigns that led to 10% increase in views of new documentaries, with archive stories receiving 2 million views per month on YouTube channel..• Research, Data Analytics - Conduct market research and utilize data, analytics and trends for segmentation and targeted outreach.• Developed recognition program and leadership giving society.• Events - Launched targeted audience engagement events with premiere of new documentaries. 5 special events in 2018, each were attended by 75+ people.• Aspen Ideas Festival 2018 - Presented organization to 225 people attending documentary screening on genomic medicine, followed by an expert panel discussion.

New York, Ny, Us

Responsible for day-to-day operations of national organization funding scientific research to prevent, treat and cure hearing loss. Increased foundation revenues by 90% and cut overall expenses by 33%.• Led the organization’s first strategic planning process. Created and implemented annual plans for fundraising, program/operations, marketing/communications including department and staff goals, benchmarks, and performance expectations. • Managed seven full time staff and provided oversight for relationship with scientific research grantees. • Managed research program implementation, grants allocation process and assessment.• Chief spokesperson for all external communications. Cited source of articles in NY Times, Wall Street Journal and Forbes Magazine.• Developed partnership with Department of Defense- Center for Hearing Excellence to raise awareness of hearing loss prevention and support for U.S. military exposed to loud noise. • Publisher of Hearing Health Magazine, largest consumer resource with scientific research & new hearing device technologies; 1 million readers annually. Facilitated redesign leading to a 2 % increase in subscriptions.• Initiated series of local research events in L.A./NYC successfully cultivating new donor relationships and reengaging lapsed supporters. • Created new L.A.-based leadership council to create volunteer engagement opportunities, raise awareness and funding for hearing loss research. Worked closely Council Chair, President of NBC/Universal Entertainment Programming.• Increased website traffic by 15%, donate page by 35%, social media traffic by 45% in one year.• Recruited, coached, trained staff, Board members, and volunteers. Created performance management program aligning employee performance outcomes with strategic plan goals.

London, Greater London, Gb

Led the fundraising, marketing, communications and digital engagement for human rights membership organization. • Responsible for $36 million annual budget. Exceeded revenue goals in FY 2011-13. Led team of 38 staff; 7 direct reports throughout U.S.• Oversight of all revenue streams: direct mail, major gifts, foundations, planned giving, and cause marketing initiatives, entertainment initiatives. • Managed brand positioning and communications programs enhancing prominence and deepening engagement with individual donors, foundations, members, policy makers, and media.• Presented case study at “The Role of Brand” Conference hosted by Hauser Center for Nonprofit Organizations at Harvard University.• Developed communications & marketing plan increasing awareness and engagement via social media, mobile, print communications and government meetings and events. • Responsible for internal communications including reputation management amidst CEO leadership transition and announcement of labor union contract, change management, and crisis communications.• Managed HR processes for department recruiting, motivation, retention; developing & mentoring direct reports. Responsible for recruiting and hiring staff, performance management, organizational development & training, and staff relations.• U.S. Representative to Amnesty’s global management team, provided strategic input aligned with global program priorities and plans for fundraising, marketing, communications, and digital.

New York, New York, Us

• Built newly merged Marketing & Communications department from ground up with oversight of 30 staff structured as in-house agency serving all National business units and more than 100 US/international locations.• Led national brand positioning efforts, including development of new logo, created T1D name out of new logo (now used globally as standard name for type 1 diabetes).• Directed PR and celebrity engagement efforts to elevate JDRF brand, increase understanding of T1D, mitigate misperceptions of the disease, elevate research advancements and showcase success stories of people living with T1D.• Oversaw MarCom department services charged with driving fundraising program line revenue through a mix of integrated marketing, strategic communications, public relations, celebrity engagement, digital and creative services, SEO/SEM, social media and direct response efforts.• Partnered with SVP of Corporate & Industry Partners to garner sponsorship support of T1D. Elevated importance of this revenue stream with multi-million dollar increase in corporate revenue.• Conducted market research to gain insight on how JDRF mission and messages connect with target audiences.• Produced internal communications tactics and deliverables to inform and inspire employees and volunteers about JDRF-funded research and progress.• Initiated comprehensive market research and built data analytics model that informed rebranding and provided insights for improved repositioning. • Directed strategic communications, media relations, digital communications, online and traditional advertising/promotions, PR, and entertainment relations.• Oversaw research communications working with research team to translate complex science into compelling fact-based messages that maintained integrity and accuracy of scientific research. • Responsible for national outreach and led engagement programs in communities nationwide, working with local chapter staff and community volunteers.

New York, Ny, Us

Devised and delivered annual plans that made a positive impact for $350 million dollar international aid organization operating in 70+ countries.Grew team strategically from one to seven staff based in NY, managed consultants in U.S., Russia, Europe and Israel.Conceptualized and built the organization’s first strategic marketing and communications plan. Garnered board and staff support that insured buy-in and approval.Developed global marketing & communications plans aligned with mission, program & funding priorities. Created and implemented branding and messaging for multiple countries in different local languages including Russian, Spanish, Hebrew.Managed internal communications strategies in multiple languages for 900 staff globally.Successfully raised visibility that helped to increase supporter engagement from Board of Directors (more than 50%), local community-based foundations, and corporations. Introduced use of market research and data to inform decision-making aligned with strategic plans. planning. Established policies and processes for brand and message consistency in U.S and internationally.Oversaw creation of first website with donation capability resulting in $21 million from 40,000+ donors from website donations after South Asia Tsunami. Launched second phase of website and digital expansion by implementing search engine optimization and creating online programmatic marketing campaigns.Developed messaging program for all war and international disaster relief initiatives using stories and images personally captured through field visit to raise awareness and funds.Extensive travel throughout Europe, Middle East, South America, Africa & Asia to gather information, photo and video material for communications and marketing to media, funders and partners.

New York City, Ny, Us

Mumbai, Maharashtra, In

Redmond, Washington, Us

Burbank, California, Us

B. A., Communications

Certificate, Linguistics/Discourse Analysis