A senior Marketing professional with over 15 years experience in various marketing management and sales operations roles. Expertise is in sales and marketing alignment for large enterprise software teams. Management of Telemarketing teams with a focus on generating highly qualified net new inquiries for the field and building programs post inquiry to nurture and warm leads that are not ready to purchase. Extreme focus on conversions to pipeline and revenue, not just inquiry creation. Has held responsibility for all marketing operations, proposals, sales forecasting, sales database maintenance, tracking and reporting. Performed market analysis on various industries as a basis for targeted sales programs and lead generation. Have led cross function teams to implement and manage customer satisfaction programs for key clients as well as coordinating all external and internal communciations, i.e., press releases, newsletters, e-mail blasts. Field Marketing and event management for tradeshows, conferences, seminars, webinars, and corporate hospitality programs at sponsored events.Specialties: Promotional programsCampaign management and executionMarketing operationsMarketing automation/lead nurturing and scoringBudget managementProposal managementSales forecastingSales database maintenanceTracking and reportingPublic relationsEvent managementBranding and identityTraining and enablementCustomer loyalty programs