Claudia Flores Email & Phone Number

San Francisco, CA, US

San Francisco, CA, US

Chair of the USF Latinx alumni association

San Francisco, CA, US

Serving on the LatinX Alumni Society Board

Menlo Park, CA, US

Leading mixed methods UX research for the Metaverse across various teams and topic areas

Menlo Park, CA, US

• In my latest role as Lead UX Researcher at Meta for the Automation/ML/Foundations teams, I have been instrumental in spearheading impactful projects that have transformed the way we approach user experiences.
• Drove a successful dogfooding program for 2 cutting-edge VR experiences, overseeing the entire process from AX testing to candidate recruiting and managing program operations. This initiative resulted in valuable.
• Led the end-to-end creation of a comprehensive quantitative research plan to evaluate an ML model for recruiting. By delivering insightful findings, we validated, trained, and launched a new ML model for sourcing.
• Orchestrated a large-scale mixed methods research project in collaboration with 2 additional researchers to identify opportunities for scaling and enhancing interactions between Hiring Managers and Meta's hiring.
• Pioneered foundational research employing a mixed methods approach to drive the automation of interviewer training, streamlining and enhancing the efficiency of the process.
• Conducted foundational research to launch and measure impact of a design system to elevate the quality and consistency of user experiences across Meta Enterprise products.

Westlake, Texas, US

• Established UX Research Operations team, creating new processes to scale from 15 to 30+ researchers.

Westlake, Texas, US

• Planned and conducted more than 70 agile user studies (remote and in-person moderated testing, unmoderated testing, card sorts, tree testing, A/B testing and surveys) for the new retirement suite of products.
• Implemented client panel for research across three offices (San Francisco, Austin, Denver) resulting in 40% cost savings in recruitment costs and a 60% reduction in recruitment time.
• Collaborated with sr. researchers to launch first research "bento" program, training UX designers to run bite sized research studies. Currently a lead lecturer and coach to over 10 UX designers.

Westlake, Texas, US

• Planned and conducted more than 30 user studies in an agile environment informing software and user interface design for Charles Schwab's new line of retirement products.
• Rapidly tested prototypes utilizing research methods including moderated and unmoderated testing, competitor analysis, contextual inquiry, ethnography, card sorts, tree testing, and surveys to provide actionable.
• Responsible for study design, planning, recruitment, data collection, analysis and presentation of findings to key stakeholders.
• Reviewed client and prospect behavior using various data sources including Verint speech analytics & Adobe Analytics to make recommendations for product improvements.

DC, Washington, US

SimOps 2019 planning committee chair, Norfolk VA

DC, Washington, US

DC, Washington, US

SimOps 2018 Content Co-Chair, Portland OR

Los Angeles, CA, US

- Gathered user feedback through surveys and 1:1 interviews to improve products including a VR system for training in the operating room and a patient monitor.- Facilitated training and human factors research using robotic patient simulators within a lab environment targeting workload and team dynamics.- Managed operations and activities across teams.

Los Angeles, CA, US

- Partnered with department director to implement strategic program initiatives and new research programs. - Managed vendor relationships and coordinated logistics and testing of equipment for research and education.- Identified gaps in policies, systems, and processes and developed new operations and systems overview documents for in lab research..

- Managed human factors research project involving the deployment of an automated compression device in a hospital setting.- Performed detailed needs assessments alongside UCSF faculty, Simulation Directors, and Fellows, translating needs into compelling and engaging simulation programs.

Mountain View, CA, US

- Worked closely with cross-functional and geographically dispersed teams and customer bases to conduct 10 user studies (contextual inquiries, surveys, guerilla testing, etc.) on the self-driving car.- Conducted market research including the analysis of public transportation trends to create meaningful and impactful products. - Presented technical research.

San Francisco, CA, US

- Formulated strategy and quarterly goals alongside leadership for tracking customer data within a startup recruitment firm.- Developed procedure manuals and created a roadmap for implementation of press team to publish the company’s first book. - Worked cross-functionally with sales and recruitment team to manage HTML based marketing project targeting.

Merced, California, US

- Conducted UX research including focus groups, surveys, preference testing, and analyzed qualitative data for an immersive VR system for education. - Presented technical and nontechnical materials in multiple large conferences and to diverse stakeholders.- Managed budget and tracked inventory for a 6-member team.

Merced, California, US

- Contributed to a grant and project proposal submitted to the UC system, IRB and NSF - Administered regular visual experiments and surveys on Survey Monkey - Analyzed quantitative and qualitative data using SPSS and Excel

Master’S Degree, Healthcare Simulations

Bachelor’S Degree, Cognitive Science