Chris Griswold Email & Phone Number

Nashville, Tennessee, Us

Responsible for driving the vision for IntelliTire products integrated with 3rd party applications and hardware. Responsible for understanding customer and partner needs, defining and executing the product roadmap to solve for fleet customer and partner pain-points, and partnering with other Bridgestone and 3rd party groups to successfully bring products to market, drive sales and adoption, and support operations.

Nashville, Tennessee, Us

Oversaw the development of fleet management software for small and medium fleets. Worked to define the initial concept of the product. Coordinated research into qualitative customer traits and behaviors, total addressable market, and gauged user interest for proposed features. Planned, prototyped and sourced development through multiple internal and external development vendors, contractors, and partners. Prototyped designs for user testing. Within 2 months had a working prototype reviewed by prospective fleet users for audience validation. Developed product and conducted a successful pilot of the software. Product and business decision made to fold functionality into an Azuga, a Telematics company acquired by Bridgestone in August of 2021.

Nashville, Tennessee, Us

Developing software solutions that merge IoT, Telematics, and Predictive analytics to make mobility more efficient for our fleet customers.

Nashville, Tennessee, Us

Nashville, Tennessee, Us

Chicago, Il, Us

Account Supervisor of Loyalty (CRM), Service Retention and Telematics onsite at Nissan North America.

Southfield, Mi, Us

As the Manager of Mobile Strategic Services for HelloWorld, my primary responsibility is that our clients are fully utilizing our mobile product offerings in ways that: - Accomplish their strategic objectives - Increase their ROI - Surpass industry key performance indicators (KPIs) - Deliver rewarding and exciting engagements with their consumersBy analyzing the data generated by past and ongoing programs, I seek out behavioral causality and trends from our analytics reports. As someone who coalesces this data with creativity I develop and present our accounts with a clear path forward in an ever changing mobile marketing landscape.

Southfield, Mi, Us

-- 2014 HelloWorld Team Member of the Year --As an Account Manager, I work proactively and collaboratively with all divisions of HelloWorld to provide my four accounts (Dr Pepper, Fred Meyer, Boston Beer, and AARP) with long-term strategic value and customer service. I help my clients brainstorm, plan, and execute fully integrated mobile and digital marketing campaigns using consumer information and demographic data. As their day-to-day partner, I assist them in setting performance benchmarks that work towards their short and long-term marketing and sales goals, all while adhering to strict budgets and project schedules. In January, I became the mobile compliance expert for the entire company. I ensure that HelloWorld's client portfolio is compliant with domestic and international regulations and telecommunications laws. Similarly, I am responsible for setting up domestic and international short codes and long codes.

Southfield, Mi, Us

As an Associate Producer I coordinated the development of marketing projects for Coca-Cola, ExxonMobil, Macy's, Boston Beer Company (Sam Adams), Ford, and more. I oversaw brand and legal creative approvals, and was responsible for routing all project plans and consumer-facing materials through necessary channels prior to a marketing campaign's launch.

Mozes, Inc. was acquired by HelloWorld in January of 2013.With Mozes, I designed and produced national marketing campaigns for my clients Red Bull, Jim Beam, and Regal Cinemas (among others). I assisted in the development of interactive mobile marketing strategies aimed at consumers of all demographics. I wrote, directed, and edited training videos for new clients and employees. I also created, edited, and maintained web articles for clients and staff. My work with Mozes directly contributed to the company’s first profitable year.

While at Monkey Deux, I produced Electronic Press Kits (EPKs) for worldwide blockbuster films such as Kung Fu Panda 2 and Real Steel (just to name a few). I also helped create and edit material for home video releases (“special features” for Blu-Ray, DVD, iPad, and web) for projects like The Big Bang Theory, Two and a Half Men, Night at the Museum 2, and Little Fockers. I’ve had extensive experience on movie sets and in television studios.

Elon, Nc, Us

Analyze strengths and weaknesses of old marketing plan. Develop new, more strategic campaign. Produce newsletters, video advertisements, digital and print flyers. Monitor coverage of marketing materials. Assist in website redesign. Delegate work to assistant directors.