Carol G. Email & Phone Number

Mexico

San Miguel De Allende, Guanajuato, Mexico

San Miguel De Allende, GTO, Mexico

I work with companies to maximize their effectiveness and deepen customer engagement. Areas of focus include:- Retail and E-Commerce growth strategies- Blueprint for Customer Engagement- Website strategy and multi-screen experience- Social Media Marketing strategy- Strategic Content Development and Planning

Fayetteville, Arkansas Area

West Chester, PA

- Lead team of marketing and brand professionals, infusing productivity and the Culture of Q in every endeavor.- Expanded Social Media presence, building customer engagement across platforms. Organic Facebook growth was the foundation for achieving more than 1.1M likes.- Designed programming approach for key brands to increase customer engagement and.

West Chester, PA

- Designed new organizational structure to bring together creative teams from across the organization, incorporating process improvements and elevating the brand through superior execution and ensuring resources are fully leveraged across the organization. - Lead multidisciplinary team of 100+ people responsible for Web Design, Print Design, Prepress.

West Chester, PA

- Responsible for the strategic direction of website merchandising and customer experience.$1.2 Billion in annual sales realized online, utilizing innovative promotional plans and improving overall integration of brand strategies.- Pivotal leadership role in 2007 site redesign and all site enhancements, advising and approving business requirements to.

West Chester, PA

- Full P&L responsibility for Apparel, Accessories, Shoes, Jewelry and Beauty businesses.- Grew sales in triple digits over four years to reach more than $650 million. Led team of 20 in growing sales through solid merchandising techniques, innovative customer experience, team building, and category assessment and extension. - Directed $50 million program.

Plano, TX

- Developed short and long-term divisional financial, product and merchandising plans for Apparel, Shoes and Jewelry. Grew online business +54% in two years.- Dramatically increased product offering through product development and expansion.- Close interaction with Catalog and Marketing teams to enhance customer contact and improve media productivity.

Plano, TX

- Managed full merchandise mix for 62 stores in Brazil, Mexico and Puerto Rico.- Planned and executed the opening of 20 additional stores in Brazil a two-year period.

Plano, TX

- Full P & L responsibility for Infants, Toddlers and Toy retail operations of 1200 stores and Catalog, with $1B in annual sales.

Mexico City, Mexico

- Launched start-up operations of foreign sourcing and buying office in Mexico City.

Plano, TX

- Instrumental in rolling out centralized buying process to 1200 stores in shoe division. - Developed first Distribution and Planning organization; recruited and trained staff. - Drove development of customized distribution system, Island Pacific.