- Launched an MVP that achieved 4000+ user growth within the first 2 months by leveraging user research insights and iterative design processes.- Collaborated with product managers and engineers to create user flows, wireframes, and interactive prototypes for responsive web and mobile platforms, delivering 50+ engineer-ready UI screens.- Worked with product manager and branding designers to establish a cohesive visual guide and design system for the startup.

- Led end-to-end UX design for a networking app tailored to Gen Z users, from user research and testing to design strategy and pixel-perfect implementation. MVP has been launched into the App store.- Streamlined onboarding and networking workflows through iterative testing and collaboration with product managers and engineers.- Delivered UI components that enhanced communication efficiency with engineers and accelerated the development process, reducing development time by 50%.

- Designed an end-to-end B2B automation tool to optimize accounts payable processes, reducing manual efforts and improving contract collection efficiency, achieving a 4.5/5.0 user satisfaction rate.- Conducted interviews and synthesized findings using card sorting and journey mapping to identify key pain points in complex B2B workflows.- Organized hackathons and UX champion activities, improved UX awareness at Bosch, promoting Bosch's digital transformation.

- Designed and launched 20+ product in the market in 12 months; collaborated with marketing teams and manufactures identified market trends and evaluated the feasibility of designs.- Conducted competitor analysis and market research to explore user needs for skincare products.- Led a team of designers to enhance the design of 6 established products; elaborate on new visual languages and brand style.