Chad Bugge Email & Phone Number

Council Bluffs, Iowa, United States

Las Vegas, Nevada, United States

Caesars Palace | Harrah's Las Vegas | The Cromwell | Bally's | Flamingo | The Linq | Paris | Planet Hollywood | Rio | Harrah's Lake Tahoe | Harveys Lake Tahoe• Responsible for 100+ marketing campaigns, per month, of varying complexity. • Campaigns are designed to include multiple guest journeys, across multiple communication channels and deployment deadlines to maximize revenue and guest loyalty.• Review monthly operations to assess compliance on a multi-million dollar annual budget and provide feedback for adjustments. • Collaborate with graphic art designers and strategy teams to develop innovative and targeted collateral supporting overall branding and growth objectives.• Responsible for all offer structure, data segmentation, data hygiene and data security of the marketing campaigns. This includes a $150M+ monthly campaign coupon exposure.• Establish and maintain relationships with print vendors for direct mail execution, including monitoring data integration, color proof quality and mail drop deadlines. • Manage a team of 15 associate and supervisor direct reports. Maintain and develop team performance, culture. Deliver direct report reviews and evaluations,PROCESS IMPROVEMENT & INNOVATION• Realized $75k+ in annual optimization savings for the Direct Marketing department by leading, researching and implementing BPI cost-saving initiatives.• Led the Robotic Process Automation (RPA) initiative for Las Vegas Direct Marketing, helping to create an automated email proofing digital workforce..• Key stakeholder for collaboration with all product development departments to implement new products and tools.AWARDS & RECOGNITION• 2019 Caesars Award of Excellence – Corporate Winner• Horseshoe Property Key Contributor Award• Harrah’s Inner Circle Property Leadership Award

Council Bluffs, Iowa, United States

Horseshoe Council Bluffs | Harrah's Council Bluffs | Horseshoe Hammond | Thistledown Racino• Executed monthly direct marketing campaigns and maintained a robust production schedule. This included offer creation and maintenance, data segmentation, creative review, proofing and vendor interaction. • Responsible for a team of up to five direct reports.• Trained staff to maximize team performance and ensure audit compliance.

Council Bluffs, Iowa, United States

Horseshoe Council Bluffs | Harrah's Council Bluffs• Developed a monthly promotional calendar in coordination with the Manager of Marketing and Promotions.• Responsible for development and execution of all promotions and events at both Harrah’s and Horseshoe Council Bluffs including giveaways, multipliers, game shows, slot and table tournaments, VIP parties and NYE events.

Council Bluffs, Iowa, United States

Harrah’s Council Bluffs | Horseshoe Council Bluffs • Responsible for flawless guest facing interactions driving increased guest loyalty for the Total Rewards program.• Data Entry