Media Strategy Sr. Manager
CurrentLeading global programs for our Song Media practice, combining the best of Media, Creative, & Insights to create meaningful impact for our brand and for clients alike.
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@accenture.com
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2 phones found area 972 and 312
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Chad Ritchie is listed as Media Strategy Sr. Manager at Accenture Song at Accenture Song, based in Dallas-Fort Worth Metroplex, United States. AeroLeads shows a work email signal at accenture.com, phone signal with area code 972, 312, and a matched LinkedIn profile for Chad Ritchie.
Chad Ritchie previously worked as Media Strategy Sr. Manager at Accenture Song and Digital Marketing Manager at Accenture Song. Chad Ritchie holds Bachelor Of Science (B.S.), Industrial Engineering, Cum Laude from Texas A&M University.
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I lead paid media teams to deliver performance-focused marketing for large-scale advertisers. My engineering background keeps me oriented on using data to make decisions, and I enjoy work with teams to develop dashboards that distill meaningful visuals and metrics from an ever-increasing volume of data. In my time as a digital marketing manager, I have been afforded the opportunity to face a diverse set of projects and constantly develop and grow with my career. My focus is in the paid media space, with particular interests in SEM, automated reporting, data visualization, and multi-variate testing. My career in Digital Transformation started with a focus in requirements gathering, interaction design, and on-site personalization. I earned my Scrum Master certification to learn how to take Agile principles and tailor them to specific projects.My passion is to grow both teams and individuals, heighten the consumer experience, and simplify user journeys to create a meaningful impact for advertisers on a global scale.
Listed skills include Microsoft Excel, Microsoft Office, Six Sigma, Powerpoint, and 17 others.
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Dallas, Texas, United States
Leading global programs for our Song Media practice, combining the best of Media, Creative, & Insights to create meaningful impact for our brand and for clients alike.
Served as a Digital Marketing Functional Lead using RichRelevance personalization engine for a leading hospitality client's website re-design. Worked directly with the client (up to the C-suite level) to deliver a brand new web experience layered with the recommended personalization strategy to show relevant content based on user behaviors and interests.Notable Skills/Training:-Trained in DoubleClick Digital Marketing Stack (DCLK Search, DCLK Campaign Manager, DCLK Bid Manager, DCLK Data Studio) and Google Analytics 360 Suite-RichRelevance (1 year of implementation experience)-Obtained a Certified Scrum Master certification in May 2016
Work closely with project teams to provide flexible and sustainable client solutions. Gain exposure to various clientele in a wide range of industries while developing versatile skill sets.Previous engagements include:- Acting as Data Migration Lead, Deployment Strategist, and Requirement Gatherer for a massive scale Digital Transformation project- Serving as Testing Analyst for a Leading Manufacturing Company
Analyzed semi-annual processes and created automated system to replace manual procedures (improving processes from days to minutes) utilizing technology-enabled productivity solutionsPerformed Systems Development and end-to-end testing of the solution.Developed a comprehensive demonstration for a nationwide transit CEO conference.Analyzed and enhanced various internal reports such as Ridership, Profitability, Route performance formats that enabled Sr. Management to gain deeper insight in to the business performance.Created a set of Deliverables that documented As-Is and To-Be for a comprehensive transportation rider connectivity initiative as mandated by the Board of Directors.
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Chad Ritchie works for Accenture Song.
Chad Ritchie is listed as Media Strategy Sr. Manager at Accenture Song at Accenture Song.
AeroLeads has found 1 work email signal at @accenture.com for Chad Ritchie at Accenture Song.
AeroLeads has found 2 phone signal(s) with area code 972, 312 for Chad Ritchie at Accenture Song.
Chad Ritchie is based in Dallas-Fort Worth Metroplex, United States while working with Accenture Song.
Chad Ritchie has worked for Accenture Song and Los Angeles County Metropolitan Transportation Authority.
You can use AeroLeads to view verified contact signals for Chad Ritchie at Accenture Song, including work email, phone, and LinkedIn data when available.
Chad Ritchie holds Bachelor Of Science (B.S.), Industrial Engineering, Cum Laude from Texas A&M University.
Chad Ritchie is listed with skills including Microsoft Excel, Microsoft Office, Six Sigma, Powerpoint, Public Speaking, Data Analysis, Autocad, and Management.
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