Sr. Digital Marketing Executive
Current• Collaborated with clients to understand their business goals, target audience, and competitive landscape.• Developed customized marketing strategies aligned with client objectives, incorporating both traditional and digital marketing tactics.• Conducted thorough market research and competitor analysis to identify opportunities and areas for growth.• Implemented and managed digital marketing campaigns across various platforms including social media, search engines, and email.• Utilized SEO techniques to improve online visibility and drive organic traffic to client websites.• Created engaging content for websites, blogs, and social media platforms to enhance brand storytelling and customer engagement.• Provided regular reports and updates to clients on campaign progress, performance metrics, and ROI.• Assist marketing managers in managing integrated marketing campaigns across offline tactics.• Playing a roll of Project manage marketing campaigns in Direct Mail and other growth channels: developing strategy, planning, execution, budgeting, and analysisKey Skills and Expertise:• Strategic Marketing Planning• Digital Marketing Strategy Development• Brand Management• Market Research and Analysis• Content Marketing• Social Media Management• Search Engine Optimization (SEO)• Link Building• Email Marketing• Analytics and Performance Tracking• Affiliate Marketing - ShareAsale• CMS Management - WordPress/Magento/Shopify