Dedicated to empowering women to lead healthier, more fulfilling lives.

I served as the Product Owner in the team, responsible for product design, business planning, and product management. My role involved defining and enhancing the product experience, leading the team through the launch and validation processes.

As a co-founder, I led brand strategy and experience, managed product logistics and delivery from Korea, designed packaging and branding for products distributed in various states, and played a pivotal role in driving sales across multiple locations, including New York, Los Angeles, San Francisco, and Georgia.

Assisted students in evaluating startup ideas, guiding them through the process of product validation through testing and launching with actual users.

Freelanced as a graphic designer. Working mainly on brand identity design, art direction and web design.

Developed the brand identity for a monthly subscription company specializing in Korean traditional alcohol. Created product design and user experience, crafted slogans, designed logo motion, and conceptualized social media strategies. Collaborated closely with the founders to establish and solidify the brand's identity.

I advised the marketing team by creating videos, social media contents, and web posts for the KPOP online concerts helping KPOP celebrities to communicate with their global fans both live on camera and through social media.

Designed a pop up event for the KCON (Korean Convention) event. I worked on a series of brochures and environmental design for the company’s booth displayed in the convention.

Worked on several branding projects such as logo marks, rebranding, web design, and social media marketing. Worked as art director for a photoshoot.