Krishna Chaitanya Nandigam personal email
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Co-Founder, Trilokana Marketing Pvt LtdIndependent Consultant in the Digital Transformation space.I help companies profitably scale up their online businesses leveraging all the tools in Digital Marketing. 13+ years of global experience (India, US, MENA) building B2C and B2B digital/ Mobile products and managing P&L across Conglomerates (Reliance Retail, JP Morgan) and Startups (ZOVI.com, FundsIndia, Jivox and Tyroo Media). Strong Problem solver and proven track record of driving hockey stick sales growth collaborating with all the teams across the organisation. Exceptional Operational and Strategic experience in e-Commerce, Fintech and Digital Content. Domains : Pharma, Technology Sales, Fin-tech (Mutual Funds, Stock Broking), e-Commerce, Omnichannel Retail, Ad-Tech, Digital Content, CRM, Mobile AppsPharma : Aizen Algo, Aizant DrugsFinancial Services - FundsIndia.com, Karvy Stock Broking, JP Morgan ChaseOmnichannel Retail e-Commerce -- Reliance Retail, ZOVI.comDigital Agency -- Tyroo Media, Jivox Software Solutions
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Chief Sales OfficerAizen AlgoHyderabad, In
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Co-FounderTrilokana Marketing Pvt Ltd Oct 2018 - PresentWe Provide Integrated Digital Marketing Solutions to profitably acquire, engage and retain customers across Web ( Desktop and Mobile ) and Mobile App.Core Sectors we work aree-CommerceFintechEducation ( edTech )Healthcare IT Software ( B2B sales )Real Estate -
Independent ConsultantAizen Algo Pvt. Ltd. Mar 2022 - Nov 2022Hyderabad, Telangana, InWith a lot of sectors moving towards cloud and SAAS-based software solutions, Life Sciences and other regulated industries should not be far behind. Our objective at AIzen Algo is to be the front runner in the next wave of digitalization for the life sciences and other regulated industries globally. Reach out to me for more infoHandling Sales and Marketing at Aizen Algo Pvt Ltd. Aizen Algo provides integrated software for Quality, Document , Training and Audit management software for Pharmaceutical manufacturing companies, CROs, Analytical Testing Laboratories, Food Testing Laboratories. Contact us for a demo and a 15 day trial. -
Member At Bni VictoryBni Global Jul 2020 - Mar 2022Charlotte, North Carolina, UsAt BNI Victory I work along with some of the best businesses with the main objective to drive scale of business. We provide e-Commerce support solutions to every business which plan to sell online in various marketplaces like Flipkart, Amazon, Ajio, Snapdeal, Nykaa and many others. -
General Manager - Online SalesKarvy Stock Broking Apr 2018 - Sep 2018Hyderabad, Telangana, InGeneral Manager handling the Online investor acquisition and trading at Karvy Stock Broking Limited.Visit Karvyonline.com to know more.1) Planning and Strategy2) Team Building 3) Organisational capability development4) Product Management 5) Call Center Setup End to end strategy for acquiring new investors in the Online Space across Stock Broking, Mutual Funds and Sub-Brokers. -
Head - Digital MarketingReliance Retail Jan 2015 - Jan 2018Mumbai, Maharashtra, InReliance Footprint is India's largest multi Brand Footwear Retail chain with 300+ stores spread across 112 cities and towns. I joined as part of the core team reporting to the CEO to setup Footprint360.com, e-Commerce omni-channel venture of Reliance Footprint. -- Footprint360.com Launch, 5yr plan, P&L, budgeting and sales plan, GTM Strategy, Vendor Selection for Website and Mobile App, Merchandising plan, Pricing, Promotions, Org Structure, Warehouse planning, Tie-ups with Delivery partners, Marketing Strategy. We launched the site Footprint360.com in July 2016 on Magento Platform. -- Digital Marketing -- Launch Strategy , Brand Positioning, Budget allocation, ATL, BTL, Promotions planning, Paid Media (both offline and online) campaigns, SEO, Web, Data Analytics, Large Budgets-- Mystery Audits at retail stores and Customer Surveys-- Pan- India ATL, BTL, Media Planning and Budgeting. -- Visual Merchandising across all 300+ stores Pan-India.-- Customer Support team setup -- OmniChannel Launch - Setup kiosks in 30 stores Pan India-- Merchandising Strategy-- Selling on Online Marketplaces like Amazon, Myntra, Flipkart.-- New Product Launch and Pricing StrategyI worked extensively with multiple internal teams from NSO (New Store Opening), VM Teams, Design team, Category, Logistics, Marketing and Finance team and have better grasp of Omni-channel online and offline retail. -
Head - Online MarketingFundsindia.Com Oct 2012 - Dec 2014Chennai, Tamil Nadu, InFundsIndia is a leading Fintech platform for investments in Mutual Funds.I worked directly with the co-founders and handled end to end Investor acquisition. Achievements-- 15x increase in Monthly AUM generated from 4Cr to 60 Cr within Two years-- Reduced effective Cost per Investor by 80% from Rp 4000/- to Rp 800/--- Scaled up Monthly new investors 10x in two years from 300 to 3000. Awards-- CNBC TV18 UTI Awards for Online Advisory - 2014, 2015Customer acquisition -- Online/ Digital Marketing especially lead generation end to end. -- Content Strategy -- SEO - Both Offpage and Onpage. -- Mobile App development - increase downloads and engagement for the app -- Paid Advertising -- Search and Display Marketing -- Budget upside of $1.5 Mln -- Customer Lifecycle Management to Cross Sell and Upsell products -- Social Media - Youtube, Twitter, Facebook and blogs -- Online Reputation Management -- active updates and presence in Review Sites like Jagoinvestor, Quora , Traderji etc. Call center setup and management -- ZOHO CRM implementation for 100+ tele sales team. 3 different processes. -- Clear process definition and SLAs. -- Integration with Telephony and Chat to further improve sales team efficiency. New InitiativesLaunched MutualFundGuru.in -- Online Investor awareness Program -- Innovative solution provided to existing MF houses. -- Clear tracking and auditing of successful investor awareness programs. -- Setup with Tie-ups with 3 large MFs , ICICI Prudential Mutual Fund, Franklin Templeton and DSP Blackrock MF. Yearly turnover of a $1 Mln and highly profitable.Launched RMGP ( Reliance My Gold Plan) as a sub-section of FundsIndia.com website -- Achieve 500+ new investors every month within sixth month of operation. -- P&L Positive.FundsIndia.com retail branches -- Opened two stores in Chennai. -- Involved from Store Branding, Store Layout, Product availability, BTL activities, Recruitment and profitability -
Online MarketingZovi.Com Jul 2011 - Sep 2012Bangalore, Karnataka, InZovi is India's first fashion and Lifestyle brand exclusively available online only. ZOVI was funded by SAIF partners. I handled online marketing at Zovi. I setup the online Marketing team at ZOVI.1) Paid Search both Google and Bing2) Display advertising with ROI goal in place3) External email marketing4) Affiliate Marketing5) Remarketing leveraging GDN and Vizury6) Coupon campaigns both offline and online7) Tie-ups with Leading banks for bank exclusive offers8) SEO -- both onpage and offpage9) Content Strategy10) Blogger Tieups to generate increased Organic traffic Was part of the first online sale at ZOVI.com and handled a budget of $3 mln USD.Worked with the offline team for launch of the TV commercial for ZOVI.com -
Senior Business ManagerJivox Oct 2010 - Jun 2011San Mateo, Ca, UsJivox is leading interactive video advertising SAAS platform provided for online websites/ Media companiesI handled two critical pieces at Jivox Indiaa) B2B sales of Jivox interactive Video advertising platform. -- Pricing of the product for both India and MENA -- Product positioning for the product taking into consideration competition -- Sales and implementation. Pitched the platform to all the leading websites in the Indian market and Middle East too. -- Signed up one large regional publisher Malayala Manorama.b) Building the display ad-network especially for interactive video ads. -- Publisher / Inventory tie-ups -- Pricing negotiation -- Advertiser Deck -- Product development, new feature addition -- Case Studies for advertisers -- Ad Operations The India division got sold to Komli Media. -
Product ManagerTyroo Media Pvt Ltd Mar 2008 - Jul 2010Novena, Singapore, SgTyroo Media, a Yahoo! funded company, is India’s leading online Marketing company in the display ad-network space that connects online advertisers with publishers. Over the last two years I handled roles across the span of an ad-network and have been part of the team building a $2 mln profitable business from scratch.We made a bold attempt to Build India's first Display ad-network competing with Google Display Network. However we pivoted to a display and affiliate ad-network leveraging external technology. April 2010 - June 2010 - Sales Manager, North -- As part of the North sales team, I worked with the leading agencies/advertisers based out of Delhi managing a sale of around 35 lakhs a month including advertisers like MTS, MakeMyTrip, Microsoft, Shine, Monster, Timesjobs, Infoedge and Fashion&You.Dec 2009 -- Mar 2010 -- Manager, International Sales -- Defined Tyroo's international product especially for US/UK and Middle East markets. Established a recurring sales of around 7 lakhs a month. Built relationships with around 30 ad-networks and agencies across the world especially US/UK and Israel.Sept 2008 -- Dec 2009 -- Product Manager -- Business Planning, Product Launch, Monetization of online Inventory, Campaign Delivery, Operations, Campaign Optimization, Inventory Pricing, Digital media planning, Media Buying, Right Media Platform deployment, Launch of New feature coordinating with the Technology team and ad-serving platform evaluation.March 2008 -- Aug 2008 -- Business Analyst -- Developed the Business Plan for Tyroo Performance Network covering Target advertisers, Inventory requirements, Manpower Planning and Technology Roadmap. Performed a detailed competition analysis of all Digital Media Companies and Optimization of CPA/CPC campaigns to generate higher eCPM to publishers. -
Equity Research AnalystJp Morgan Jun 2005 - Feb 2008New York, Ny, UsMarch 2006 -- February 2008 -- Analyst - Emerging Market Equity Strategy Team. I was part of the Emerging Market Equity Strategy research team covering large part of South African Equities. Our team used to advise clients on asset allocation across emerging markets and within each emerging market asset allocation across cash, bonds and equities. June 2005 – March 2006 ( 10 months) -- Analyst, European Communication Technology.Worked for the European Communication Technology equity research team. Our team used to advise on investment ideas for stocks like Nokia, Ericsson, Alcatel and Elcoteq. As part of my role, I built detailed financial valuation models, global comparables of the companies under coverage and built an understanding of the entire Mobile Handset value chain and Mobile equipment value chain.
Krishna Chaitanya Nandigam Skills
Krishna Chaitanya Nandigam Education Details
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Indian Institute Of Management, LucknowFinance And Marketing -
Em Strasbourg Business SchoolIntercultural Management -
Indian Institute Of Technology, MadrasElectrical Engineering -
Carmel High School
Frequently Asked Questions about Krishna Chaitanya Nandigam
What company does Krishna Chaitanya Nandigam work for?
Krishna Chaitanya Nandigam works for Aizen Algo
What is Krishna Chaitanya Nandigam's role at the current company?
Krishna Chaitanya Nandigam's current role is Chief Sales Officer.
What is Krishna Chaitanya Nandigam's email address?
Krishna Chaitanya Nandigam's email address is ch****@****ail.com
What schools did Krishna Chaitanya Nandigam attend?
Krishna Chaitanya Nandigam attended Indian Institute Of Management, Lucknow, Em Strasbourg Business School, Indian Institute Of Technology, Madras, Carmel High School.
What are some of Krishna Chaitanya Nandigam's interests?
Krishna Chaitanya Nandigam has interest in Online Media, Internet Business Models, E Commerce, Emerging Markets.
What skills is Krishna Chaitanya Nandigam known for?
Krishna Chaitanya Nandigam has skills like Alternative Investments, Sales Strategy, Europe, Market, Insurance, Sales, Capex, Articulate, Market Research, Competitive Analysis, Finance, Digital Marketing.
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