Chief Marketing Officer
Focus - online marketing of the Challenges Worldwide service, building and enhancing the brand towards customer acquisition. Increase market penetration by being extremely creative, resourceful and strategic. Developing innovative customer acquisition strategies and programs Leading the creative effort to drive customer acquisition Developing and leading the marketing/PR strategy and drive the marketing message Responsible for product definition and product development Able to conduct partnership discussions and negotiations with mobile operators and major ISP and internet portals. Developing visibility in the online and mobile communities