-Monitor and forecast marketing and sales trends-Measure the effectiveness of marketing programs and strategies-Gather data about consumers, competitors, and market conditions-Convert data and findings into understandable tables, graphs, and written reports-Prepare reports and present results to management

YP is a leading local marketing solutions provider in the U.S. dedicated to helping local businesses and communities grow.YP's flagship consumer brands include the highly trafficked YP app and YP.com. Combined these products are used by more than 70 million visitors each month in the U.S.Linking consumers with businesses is what YP is all about. For over 100 years YP has excelled at working with local business owners to surpass their marketing goals. YP's end-to-end suite of advertising products and services gives businesses more opportunities than ever to increase their online visibility and drive customers.

Proximity Marketing has been developing response-driven interactive marketing campaigns since 1994. Starting as a fax and email marketing provider to the publishing industry, their team has expanded and evolved to become the interactive marketing agency and partner that businesses across all industries choose and trust. Proximity Marketing helps businesses drive greater response and generate new revenue through the management of their email marketing, website design & development, search engine optimization, PPC, mobile and social media programs.-Analyzed & summarized client's performance reports-Communicated with clients in weekly meetings, helping to create their marketing plans-Conducted competitor analyses to optimize our client's engagement-Developed different promotional ideas for contests and specials for our clients-Wrote & created content for clients ranging from local to national accounts for their different social media platforms

Proactively acknowledged, greeted and assisted customers in the storeServed multiple customers, discovered their needs, and made recommendations to generate salesEnhanced product knowledge utilizing limited resourcesBuilt and maintained internal and external customer satisfaction

-Created & administered social media accounts (Facebook & Twitter)-Designed & promoted viral video on Youtube and social media platforms organically reaching 250+ views in the one week period-Developed a focused social media strategy that increased customer awareness, hiked traffic up to their website, and reached new customers that generated leads and sales-Launched a tailored Google AdWords Campaign that boosted their original Google Page Rank at 1/10 to 4.5/10