Changjung Lee Email & Phone Number

Florida, United States

- Provided exceptional customer service by anticipating needs, initiating genuine conversations, and creating a welcoming environment to enhance the overall shopping experience and drive sales.- Maintained a visually appealing sales floor, ensuring merchandise presentation met brand standards, and supported asset protection by adhering to store policies and procedures.- Demonstrated adaptability and attention to detail in a fast-paced environment, consistently meeting store goals through effective multitasking, proactive learning, and teamwork.

- Rated the quality of AI-generated writing using rubrics for factuality, completeness, brevity, and grammatical correctness, ensuring high standards for model training and enhancing overall writing accuracy- Reviewed and assessed the work of fellow human writers, providing constructive feedback to improve content quality and maintain consistency across AI-generated responses- Crafted original responses to prompts, demonstrating top-tier writing skills and guiding the AI model to produce excellent writing, contributing to improved model performance and training- Engaged in ongoing professional development in AI and writing, gaining valuable experience in a rapidly evolving field and positioning for future career opportunities in AI and digital content

Client Account: Alight- Participated in an eight-week digital marketing externship with Kepler Academy, gaining extensive hands-on experience in SEM on the Google Ads platform- Analyzed Google Ads campaign performance for nonprofit client Alight, leveraging data-driven insights to increase brand awareness by 30% and donations by 15%, showcasing expertise in digital marketing strategy and performance analysis- Conducted comprehensive QA audits on live campaigns, ensuring adherence to best practices and brand guidelines, resulting in a 25% reduction in ad disapprovals and improved overall campaign quality- Optimized campaign management and pacing to achieve a 15% decrease in CPC and a 20% increase in CTR, effectively managing a $10,000 monthly Google Ads Grant budget and demonstrating skills in strategic campaign budget optimization- Engaged in industry thought leader speaker sessions and networked with industry recruiters, expanding professional connections and knowledge in digital marketing

Gainesville, Florida, United States

- Leveraged Excel and Forms to organize and maintain accurate records of events during operational hours, enhancing efficiency and reliability, and streamlining processes for improved team coordination- Provided technical support to students and faculty with computing and printing equipment, facilitating smooth operation and minimizing disruptions to support academic productivity- Diagnosed and resolved software issues and technical difficulties in learning spaces and computer labs, reducing downtime and ensuring a consistent, reliable environment for uninterrupted academic activities- Maintained a clean and distraction-free learning environment, fostering focus and productivity, and contributing to improved academic performance and user satisfaction

Client Accounts: Associated Press, Disney Advertising, Bayer AG and L'Oreal (in partnership with AnalogFolk), and University of Florida Admissions- Managed a $270K+ portfolio of research services across 15 client accounts, ensuring successful delivery of insights that led to a 40% increase in client retention, emphasizing strong project management and client relationship skills- Led market research, audience analysis, and data-driven strategy development across diverse industries, contributing to impactful business strategies and a 20% improvement in messaging effectiveness through refined targeting and positioning strategies- Accelerated promotion to Lead Analyst within 6 months by leading the initiative to update key resources and streamline operations, ensuring that the team could juggle multiple priorities and maintain high-quality deliverables

- Led a team of 5 analysts in conducting monthly internal social media audit reports, ensuring comprehensive analysis and timely delivery- Compiled data from RivalIQ, Sprout Social, and native analytics platforms (Instagram, Facebook, LinkedIn, YouTube, X) to generate key insights on audience segmentation and behavior, driving actionable results through data-driven insights- Delivered strategic recommendations aimed at achieving a 20% quarterly growth in engagement, effectively managing client expectations and communications to drive measurable results through optimized social media strategies- Trained a team of 12 analysts on market segmentation, social listening, and social media metrics, increasing team productivity by 30% through the introduction of new analytical tools and processes, earning recognition from senior leadership

Gainesville, Florida, United States

- Executed market research, audience analysis, and data-driven strategy development for clients in various industries, delivering actionable insights to refine messaging and drive business growth- Automated the employee satisfaction survey process using Microsoft Power Automate and Excel, improving data collection and analysis efficiency- Conducted market research, competitor analysis, and consumer sentiment analysis, informing key decisions for product development- Curated social-first playbooks with targeted social media strategy recommendations focused on a Gen Z audience, enhancing engagement and online presence

- Pioneered data-driven storytelling in news reports by translating complex numerical data from government reports into accessible insights, demonstrating the ability to enhance audience understanding through clear communication- Utilized Excel, Canva, Flourish, and Tableau to create visually compelling charts and graphs, ensuring consistent readability across print and digital platforms, highlighting expertise in data visualization- Contributed to a 80% increase in data-centric articles published monthly over a four-month period, showcasing the ability to drive content strategy through impactful data presentation

Miami-Fort Lauderdale Area

- Conducted one-on-one sessions with students in SAT/ACT prep, AP exam prep (English Language/Literature, Calculus AB/BC, Statistics), middle-school reading comprehension and mathematics, homework assistance, and college prep (application, essay, financial aid)- Improved SAT scores by 200 points within three months and supported students in gaining admissions to UM, UF, UCF, and USF, demonstrating significant impact on academic performance and college acceptance

Digital Marketing Fellow

- Engaged in a 16-week apprenticeship program, acquiring expertise in SEO writing, SEM Ads, Facebook/Instagram Ads, Twitter Ads, LinkedIn.

Bachelor Of Arts - Ba, Statistics

Activities and Societies: Data Science and Informatics Club, Statistics Club, gAItor Club, Society of Asian Engineers- Presidential.

Bachelor Of Arts - Ba, Sociology

Activities and Societies: Korean Undergraduate Student Association, Asian American Student Association- Presidential Scholarship recipient.

High School Diploma, Ap Capstone

Activities and Societies: Student Government Association, Key Club, National Honor Society, Programming Club, ASL Club, Badminton Club, Mu.

Non-Degree Seeking, Dual Enrollemnt