Chantal I. Email & Phone Number

Washington, Dc, Us

New York, New York, Us

- Led the creation and implementation of marketing campaigns targeting retailers, distributors and exhibitors for the of the largest annual U.S. food tradeshow, The Fancy Food Show. - Led the end-to-end management of multi-channel campaigns and implemented project management methodologies.

Dallas, Tx, Us

- Developed and executed the global marketing strategy for the Extended U.S. Bar Prep product by identifying brand proposition, positioning, target audiences and messaging, covering both B2C and B2B.- Led the execution of marketing tactics from start to finish, through management and support of marketing agency activity, website optimization, building landing pages, copy-writing, email campaign building, social media management and PR activity.- Monitored and reported on tracking metrics, KPIs, and budgetary goals across multiple platforms.- Provided recommendations to budgeting and strategic decisions based on ongoing performance of tactics, market trends and competitor activity.- Worked collaboratively across all departments and multiple business units within the company.- Maintained and developed relations with external stakeholders: universities, law firms and legal media partners on collaborative events, content and PR.

Us

- Enhanced corporate website performance by optimizing content, refining brand image, and implementing targeted SEO strategies.- Collaborated with cross-functional teams, including sales and product development, to seek creative ideas and write newsworthy blogs, whitepapers, and case studies under tight deadlines. - Managed and mentored a team of junior writers, providing guidance and training to ensure the production of high-quality, on-brand content.

Marseille, Fr

- Managed the promotion of the International Fair of Marseille (over 340,000 visitors and 1,200 vendors), including vendor coordination, event planning and acting as on-site point of contact.- Developed targeted communication plans to capture media attention and engage journalists.

Aix En Provence, Fr

- Negotiated and secured media contracts with online publishers in the UK and Australia.- Collaborated with graphic design team to deploy effective marketing tools such as banners, email campaigns, and site pop-ups.- Translated all material (website, ads, emails, newsletters) from French to English.- Implemented and monitored affiliate campaigns for traffic acquisition, analyzed and reported ROI.

Marignane, Bouches Du Rhone, Fr

- Managed media relationships with journalists across North America, Eastern Europe, Africa and the Middle East. - Developed and maintained key messaging documents such as press releases, media kits, and aircraft backgrounders, ensuring alignment with corporate strategy and brand messaging across all channels.- Participated in airshows, organized press conferences, and prepped senior leaders for interviews with the press.

Toulouse , Fr

Blagnac Cedex, Fr

Blagnac Cedex, Fr

Washington, Dc, Us

Responsibilities included: Conducting research on railway systems of countries all over the world (France, Italy, Brazil, Argentina, China), forecasting the future success or failure of High Speed Rail in the USA and presenting to senior management.

Master'S Degree (Msc), International Business

Bachelor'S Degree (Bba), International Business & Marketing

Business Administration And Management, General