Campaign Boss is a simple, calendar communication system which manages a media network's complex client and brand campaigns from idea through to delivery and reporting. A SaaS product that greatly reduces human error, greatly improves commercial yields, significantly reduces make-good/ bonus bookings and significantly increases time efficiency, this software demonstrates the very definition of 'working smarter not harder' - and when, if not now, has this ever been more important?As Co-Founder and Chief Operating Officer, Chantalle Taylor is a specialist in all things Campaign Boss.

As General Manager I am responsible for all Promoter and Brand stakeholder relationships, a team of over 100 national marketing, event and promotional staff as well as supplier agreements. Working closely on new business partnership pitches, branded solutions and ideas and flawless execution strategies from proposal to onsite events, the General Manager is also accountable for overall agency profitability of both commercial partnership and activation revenue streams. Examples of current and prior brand partners include AAMI, Sunsuper, Toyota, Mt Franklin (Coca Cola Amatil) and LG. Other agency credentials include consumer promotions, celebrity ambassadorships and endorsements, and brokering of global money-can’t-buy celebrity experiences.

Blue Sky Waterfront is an entertainment marketing agency known predominantly for the commercialisation of partnership opportunities and activations for the A Day on the Green winery concert event series. This is a unique entertainment offering spanning 20 – 30 concerts per season across Australia and New Zealand with marketing, ticket sales and events running all year through.The Partnership and Marketing Director is responsible for all elements of client service, operations and delivery of all commercial partnerships and marketing campaigns for our portfolio of clients, including sales support throughout the prospecting process, reporting for all clients and activation ideation.

Responsible for the planning, communication and delivery of numerous large scale business operational projects across Mamamia Women's Network. Projects included the production of a suite of multifaceted client campaigns in video form for trade marketing purposes, the deconstruction and rebuild of the network cloud drive structure including operational rules and staff training, the curation of all multi-department information for inclusion common portal, rework and roll out of 'new & improved' products, business case preparation and development of internal result measures and roll out.

Mamamia Women's Network had experienced a tremendous amount of growth and expansion in 2014. This included the creation of the National Activations Director role responsible for the recruitment, structuring and training of a campaign project management team working with clients and agencies Australia wide. This was an all encompassing role from strategic operations solutions, team mentor, development and workflow of systems and processes with high level client/ agency service. The Activations team became ten strong in this time, situated across Sydney and Melbourne. The National Activations Director role also extended into hands on client and digital campaign management (large scale) and off line activations when required.This role worked directly and often in-between all functions of the publishing house, it was an integral part of the leadership team and drove numerous strategic business projects. As an online publisher the most commonly sold content products included branded and advertorial articles, social media executions, podcasts and video series. Other products available included events, competitions, trial and review program, display, social media marketing, EDMs and consumer surveys.All products, when branded, were required to be planned, often built and always executed by the National Activations team. All team members were responsible for the 'while active' amplification and optimisation of each campaign across all MWN platforms and external channels, using both organic and paid marketing strategies (and budgets) and tapping into key influencer audiences.

The Head of Tactics is responsible for the strategic development, planning and activation of all promotional and local marketing campaigns for 2DayFM, Kyle and Jackie O Show (Kyle Sandilands and Jackie Henderson), Dan & Maz Show and The Bump brands. This includes extensions across all media platforms, events and cross promotional partnerships (media and community), large and small scale, locally and for the national Today Network. Expectations of this leadership position include a high level of innovation, complexity and pop culture relevance in idea development, as well as a very organised and fast paced approach whilst simultaneously ensuring consistently exceptional delivery standards and outcomes.Reporting to the Content Director, this role drives the recruitment, workflow and professional development of the Tactics Team consisting of a manager, two project managers, a coordinator, a part time assistant, numerous casual support staff and also provides a network mentoring function. The Head of Tactics is responsible for the management of significant employee, promotional and BTL marketing budgets for the station, in addition to partnering client budgets. A driver of the creative solutions process and tasked with the design, development and delivery of contesting and content driven tactical ideas for both client and network brands, this position behaves both reactively to client briefs and proactively with innovative ideas for pitch to generate revenue and publicity. Throughout the ideas and delivery process this role works closely with the Content Director, on air talent, show producers, digital/ social media teams (design, development and content), sales team, clients, legal team, image production team, music department and marketing team.Of the 25 ratings periods across this time 2DayFM maintained the number one FM position in Sydney 24 times, with the Kyle and Jackie O Show remaining the unbeaten number one FM Breakfast show in Sydney.

The Assistant Integration and Marketing Director role for Nova 969 was responsible for supporting the Integration and Marketing Director, coaching a team of five full time project managers and coordinators, executing special projects, and contributing to the conception and planning of promotional and marketing ideas for Nova 969 and national Nova Network. The above responsibilities include the management of station and client budgets, various special events, below-the-line marketing initiatives and project management of on air campaigns often with experiential or digital extensions. These ideas and projects were created and implemented to answer our client's marketing challenges generating revenue for dmgRadio, as well as, and at times specifically to engage the Sydney audience with the Nova brand.In addition, this role included network operations responsibilities including driving Nova's external experiential agency partnership, and the ongoing management, development and national training of the network's digital integration systems and processes.

A station executive reporting to the General Manager, the Integration Director led the restructure, rebuild and reset of the Nova 100 Integration and Marketing department, including the professional training and development of four full-time integration project managers and coordinators. A deliberate driver of operational change, this role focussed heavily on an internal systems and processes review, remodel and activation across Programming, Integration and Sales functions network wide, this saw the creation of 'Mum' (see 'Projects').The 'Mum' build led to the need for a network training program written and delivered by this position across Australia. Working with the Software Analyst, the Integration Director also had the ongoing responsibility of software updates, recruitment and training of local market 'champions', and trouble-shooting assistance when necessary.Contributing to idea generation and development for both clients and the Nova network, as well as overall ratings and revenue strategies, predominantly for the 'Hughesy and Kate' (Dave Hughes and Kate Langbroek) breakfast show, this position worked hand in hand with the Program Director and Marketing Director. The Integration Director was operationally tasked with the flawless execution of all promotions, events, marketing initiatives, strategic partnerships and client sponsorship activity.This remit included the appropriate management of station and client budgets, negotiation with talent and sales teams for idea contribution and support, as well as the brokering and management of community and media cross promotional deals. During this time, the internal street team was dissolved and The Integration Director worked closely with the National Integration and Marketing Manager to research and steer the Sydney/ Melbourne implementation of an external experiential agency partnership.

This support role to the Promotions and Marketing Director had a specific focus on promotions and marketing operations and activation, systems and processes and experiential resources. Responsible for coaching the Promotions and Marketing Team (four full time project managers and coordinators) and actively involved in idea generation and strategic planning, this position also project managed various large scale special events, community and media partnerships and on air campaigns for Nova 100 and the Nova Network.This remit also included a detailed assessment and complete overhaul of the internal experiential team operations including staff (15+ casual staff), training, equipment, vehicles, merchandise, communication processes and expectations.

Reporting to, and occasional relief for the Promotions and Marketing Director, this role was part of the original 'start up' team for a newly obtained Sydney commercial radio licence. With one full-time Promotions Coordinator as a report, this position was specifically responsible for driving the client solutions creative process providing the Sales team with revenue winning client brief responses, and the end to end project management of tactical on air campaigns and events (including casual staff).Facilitating and steering creative meetings with Sales, talent/ shows and the Programming team, followed by driving post-negotiations to achieve universal support for proposed outcomes, formed a large part of this remit. This role was part of a small team working on the promotion of all new 'non-traditional' radio station format featuring Angela Catterns, Wendy Harmer, Tony Squires, Rebecca Wilson and Mikey Robins.The Promotions Manager also built and managed community and music driven cross-promotional partnerships while ensuring full campaign delivery, including client and listener events, co-branded marketing collateral, talent involvement, promotional tactics and airtime schedules. As this role commenced prior to the launch of the station name, format and broadcast the Promotions Manager was an integral part of the conception, activation and training of all internal communication and operations systems across Sales, Programming and Promotions and had an active role in the creation of BTL marketing strategies. The Promotions Manager also managed the booking and scheduling of the station's client committed airtime and online inventory.

Reporting to the Promotions and Marketing Director this position was responsible for project managing major on air promotions and station events, the production and scheduling of client committed airtime and administration of concert tour partnerships.

The Triple M 'Freq Club' was a loyalty program designed to reward frequent (and interactive) listeners, this role acted as the local curator of prizing and rewards as well as the facilitator of contesting and communication to the extensive database. Complicated by South Australian Gaming and Lottery Commission conditions, this position required quite a creative approach to the standard national program.The Freq Club Coordinator role included content and coding for a weekly electronic direct mail, operation of a specific website content management system, prize and reward sourcing, upkeep of prize and reward forward planner, and ongoing loyalty club member customer service.

A temporary role covering for an extended staff leave period and duopoly team restructuring. This position covered project management responsibilities across Triple M and SAFM for various staff as well as executed some specific 'special project' work for management.

A newly created role working as the counter part to a highly creative media personality and with a specific focus on the development and execution of marketing campaigns and building of strong publicity networks. The roles where designed to locally manage communications for significant format and show changes for both the Triple M and SAFM brands simultaneously using innovative and untraditional means and strategies.The remit included the building of an aggressive BTL marketing plan for both stations such as the design and recruitment of a 'networking' team responsible for 'word of mouth' marketing via the appropriate venues, locations and public interest initiatives. Equally important was the establishment and maintenance of media and publicity relationships and networks, including the scripting and strategic communication of media releases.

A dual role covering executive assistance for the Program Director and administrational programming duties for the station and Programming team. This position was responsible for tasks such as collation, presentation and reporting of music research, ratings data and meeting minutes as well as the organisation of focus groups including hospitality and effective interpretation and communication of findings.The Executive Assistant responsibilities included diary management, meeting planning and hospitality, booking travel arrangements, research projects, expense management, presentation building and organisation of Programming team functions. This role also managed interstate and international studio bookings, telecommunication broadcast responsibilities, live artist performance events and showcases, and industry guest hospitality.The Programming Coordinator also assisted the Music department in scheduling network music and pre-produced shows, ingesting music into Selector (software program) and classifying individual songs, as well as casual weekend 'panelling' duties (operating the studio sound desk to broadcast pre-produced radio shows).

An all encompassing role as the Executive Assistant to a high profile hotelier (living interstate), which included overseeing the day to day office management and marketing of the flagship hotel (also the office location). This position was responsible for the planning and booking of all marketing activity, creation, promotion and execution of themed hotel parties, client function management and special event campaigns as well as brokering sponsorship deals with beverage suppliers. Other important responsibilities included securing high profile guests and artist appearances, conceptualising and implementing publicity strategies as well as the daily book-keeping, financial reporting and cash management. Hotel facilities included gaming room, numerous bars, bistro and a 600 person nightclub.

The Promotions and Marketing Manager role reported to the General Manager and was responsible for the overall marketing strategy of this multi-facetted entertainment complex. This remit included the building and management of beverage company sponsorship and cross promotional media agreements, advertising bookings, pre-packaged event procurement and activation (e.g. Miss Indy, Queen of Clubs and Manhunt talent and personality searches/ parades), high profile guest and artist appearances, entertainment and function bookings, and the ongoing publicity of the restaurant, themed club nights (800 capacity), bars and special event campaigns.This role also included interstate travel to activate talent search programs in sister establishments.

Responsible for Executive Assistant duties to the General Manager and then Managing Director (high profile sporting and media personality) including administrational requirements for Adelaide's largest entertainment complex. The Planet held up to 3000 people at capacity and encompassed a gaming room, fine dining restaurant, three kitchen cafe, cocktail bar, separate function room (with bar), VIP room (with bar), two extensive public bars, purpose built nightclub and special event space (warehouse and street party lane). This role was also tasked with the organisation, marketing and promotion of all nightclub themed nights (retro/ commercial/ dance), special events (eg. New Years Eve, Melbourne Cup, Fashion Parades, Product Launches, Artist Showcases), client function bookings and securing high profile guests and artist appearances. This included booking advertising, sourcing suppliers, event styling, brokering sponsorship deals with beverage suppliers and arranging cross promotional deals with media partners.Prior to being promoted into this role, Chantalle was working within the business as a food and beverage manager, night auditor and functions coordinator.