Responsible for qualifying opportunities, converting leads, and generating leads for Google Cloud Services and Google Workspace in the target verticals of the Small to Medium Businesses Segment to accelerate revenue goals.•Qualified 130+ prospects by engaging C-Level and IT Decision Makers via phone calls, emails, and effective presentations, leading to closure of new $1M revenue in the first 6 months of 2023.•Developed and lead outbound campaigns from idea-generation through deal closure.•Positioned Google Workspace Value Proposition with businesses in different verticals to address their organizational needs.•Executed Google daily outbound prospecting campaigns for sourcing, contacting, and engaging leads, generating 250+ prospects interested in Google solutions in the past twelve months.•Addressed inbound sales inquiries with compelling value propositions and used LinkedIn Sales Navigator to assess needs of the organization

Position directly reporting to Head of Marketing and responsible Hygiene business unit’s overall marketing initiatives, revenue and profit targets.•Lead annual strategic planning process and budget, gaining alignment and communicating the plan across the organization•Managed all brand building activities for the brand portfolio, including advertising development, digital and social programming and packaging development•Partnered and maintain strong relationships with agencies/suppliers to ensure best in class creatives and media execution•Planned category development initiatives and new product launch pipeline based on market growth opportunities•Ensured execution of communication plans, new product launches and trade programs in the launch window•Monitoring, analysing and evaluating performance of products and promotions and recommend changes where necessary•Lead brand Corporate Social Responsibility (CSR) strategy, partnerships and execution of projects•Coached 2 marketers on how to develop and execute marketing strategy and programs across product lines that deliver business objectives

Reporting the Senior Brand Manager, was responsible for developing marketing plans and achieving revenue, profit targets of Lysol and Mortein brands.•Planned brand strategies to drive growth with input from other internal stakeholders and ensuring execution of these plans with the support of sales team.•Analysed brand performance to identify growth segments and strategies to minimise threat of competitors. •Lead new product launches, category development initiatives based on consumer insights and competitive landscape.•Worked closely with trade marketing team and implemented promotions to ensure key metrics are met•Developed media plans to drive brand equity and tactical media plans to achieve short term goals.•Key member of the cross functional team to ensure brand plans are implemented effectively.

Directly reporting the Marketing Director was working together with the senior brand manager to drive penetration and revenue targets of the mobile phone category.•Supported the management on overall Profit and Loss, making pricing recommendations and advertising spend•Partnered with the trade marketing and sales teams in the development of annual trade/promotional opportunities.•Partnered with sales team to drive brands at retail, including leading sales meeting presentations to customers and developing retailer specific promotions and activations•Developed media plans and manage spending by brand, considering product performance and inventory levels•Developed business plans to achieve brand financial goals, including pricing recommendations, shipment forecasting and managing a marketing spend budget•Analysed Point of Sale performance at an item level and competitive activity, along with retailer requirements to identify growth opportunities