I help AI founders build disruptive companies. At VantagePoint, I work closely with each of our port cos to unblock growth, product, and team success. My decades in product and marketing plus experience as a founder and work as a fractional exec in a bunch of startups really helps. But it also helps that I just plain am in the tank for founders. Before VantagePoint:Before that, I was a fractional product and growth leader for SaaS startups. Built growth and engagement features, built lead gen, outbound, and marketing strategies for B2B SaaS clients. I continue to advise key clients. Prior to that, I founded Welldrive, an employee engagement automation SaaS solution. It helped employers lower benefit cost. Welldrive drove changes to health habits and uptake of wellness services using personalized text messages and mobile web experiences. Prior to founding Welldrive, I spent 6 years at Amazon, where I owned product management and other functions for Amazon's affiliate platform: Amazon Associates. I also ran an internal incubator for new marketing channels for Amazon, reporting to the CMO, where I built and launched Amazon's first behaviorally-targeted display ads. In past roles at AT&T, I owned a nine-figure ecommerce P&L. I have deep experience and expertise in product, SaaS sales, SEO/SEM, display, affiliate marketing, database marketing, customer strategy, market research, and managerial finance.