Charlotte Eeles Email & Phone Number

London, Gb

Hatfield, England, United Kingdom

Leading the delivery of Retail Media for Ocado Retail. Managing over a hundred thousand banner assets, branded micro site builds, cross team campaign integrations, coupon and gifting uploads, sampling and offsite opportunities, the scope of this role is designed to ensure great reach and opportunities for all Ocado suppliers whilst ensuring that the customer experience is at the core of all decision making. With a team of 14 dedicated individuals, all of these branded execution dreams get to become reality!

Hatfield, England, United Kingdom

Leading a team of ten designers, implementing digital design assets online from a wealth of recognisable retailers. Mapping the customer journey using insights data, to inform the wireframing, through to creative delivery onsite. Liasing with suppliers, managing client relations and acting as a facilitator between internal stakeholders and external suppliers. Whilst always championing the evolving needs of the customer through best practise. Implementing process and strategies to drive efficiencies and promote change, in a drive to continually evolve and never stand still. All whilst developing and strengthening the skills of the team, inspiring them to think smarter, not harder.• Consistently delivering over 1500 branded media elements every promo, with ordered processes and practices, whilst adopting agile approaches to react to the ever changing demands of the Retail sector.• Adopting the role of consultant, to proactively manage the bespoke requirements of each individual supplier – navigating banner media options, microsite delivery, coupons, vouchering and sampling options.• Innovation, developing and refining new media packages – pitching these as new selling opportunities.

Hatfield

As Design and Development Manager at Ocado, my role has included many facets, including the development of all microsite templates for inhouse events and those skinned for external clients. These are created through a series of UX templates created using empathy paths, before designing a UI toolkit of elements and a hardcoded HTML / CSS structure for the design to be housed on. I manage those relationships with stakeholders whilst also co-ordinating and developing a team of people beneath me.Key clients have included:- Harvey Nichols, Brindisa, Hotel Chocolat, Daylesford, Kelloggs, P&G, Bird's Eye, Heinz and Peroni.

Hatfield, Herts

Hatfield

Leading a team of Designers, ensuring the implementation and creation of all Web Site graphics and supporting marketing. The role is also hands on, with key projects being designed by myself before being passed across to our Front End Development team.

To promote and maintain the visual designs of the site and its complimentary marketing.

As Brand Guardian, I monitored all Creative output for the dotcom team. Mentoring Juniors, developing the online brands for Wine by the Case, Mother and Baby and Tesco Bookclub, alongside the day to day necessities of emails, jump pages and online photo shoots.

Contract Designer for Victoria Real / Endemol Gaming

Designing conceptual microsites for company pitches, providing multiple visual options, along with the inhouse day to day graphic requirements of the website and office.

Ma, Digital Practices

Bsc (Hons), Software Systems For The Arts And Media

Student Rep