Charise Bennett Email & Phone Number

Chicago, Il

Chicago, Il

Executed all phases of program planning including content development, logistics, management of project budget, coordination, administration and evaluation of Continuing Medical Education activities and other educational programs and products for a specialty medical society.• Managed the planning and execution of two live activities with combined attendance of approximately 1200 registrants by coordinating pre-conference planning meetings, organizing onsite logistics, and by serving as the point of contact for speakers, committee members, participants, and other stakeholders.• Developed the infrastructure necessary to automate conference-related processes including speaker contracts, abstract submissions, and post-conference evaluations by creating documents, writing business requirements, and training end-users for the content management system.• Supported the education tenets of the society's strategic plan by identifying potential new educational offerings through market research, performance gap and end-user feedback analysis.• Prepared and managed the education activity and program financials by forecasting and budgeting expenses and income.

Chicago, Il

Directed cross-functional teams (i.e., project managers, instructional designers, subject matter experts, marketing analysts, etc.) in the development, employment, and distribution of products in the recently acquired adaptive learning platform.• Consulted with Product Team and stakeholders to achieve optimal positioning in the marketplace by reviewing product designs and refining product plans to ensure commercial viability.• Converted static textbooks into web deliverable, interactive formats by developing content plans, creating guidelines for vendors and subject matter experts, and training builders in platform/ product development.• Achieved strong business growth and marketing goals by researching the market and analyzing the capabilities of key competitors through conducting surveys on market image and client satisfaction, and by devising and producing marketing materials for internal and external use for designated products.• Supported the growth and sustainability of the platform by establishing documentation for best practices, training internal and external platform users, and formulating copy for marketing collateral.

Managed the market analysis, design, development, public image, and product placement process for the newly acquired adaptive learning platform.• Validated product concepts for the higher education market by establishing public activities (i.e. conducting focus groups and arranging pilot programs) in preparation for product launch.• Developed product story by scripting storyboards for marketing and promotional documents and videos.• Authored product record, development, and implementation by creating presentations for conferences, writing copy for marketing collateral, and translating product features for stakeholders.

Managed products from conceptualization through design, editing, and market launch.• Increased revenue of the ACT adaptive learning product with the creation of the Question Bank, a Common Core Standards aligned test bank with an additional 2,000 questions for student use, by researching and writing business requirements, hiring subject matter experts, creating writer’s guidelines, and editing content, publications, and reports.• Managed program budget by negotiating contractor salaries and maintaining development costs.• Launched new products in the marketplace by writing marketing pieces about new product features and training the sales team.• Marketed new products by crafting communications for press releases, social media, and website updates.

Managed the design, development, planning and production of several educational literature programs. Position required an in-depth knowledge of academic systems, publishing guidelines, curriculum standards and educational methods, along with preferred style manuals.• Met goals for producing audience-appropriate educational content within establishedparameters by creating program and writer guidelines, developing curriculum guidelines and assessments and facilitating workshops for various student populations.• Managed the design and development of grade-level optimized programs by selecting literary works, organizing workflow for projects requiring graphic design or creative services, and producing scope and sequence matrices aligned to state benchmarks.

Edited a second grade teacher’s edition manuscript during all phases from original drafting to final production. Responsible for proofreading, editing and submitting changes related to content, accuracy, length, appropriateness to student reading level and adherence to state-specific curriculum/learning guidelines.• Participated in project planning and implemented program guidelines and specifications by proofreading, editing, and submitting changes related to content accuracy, length, and appropriateness to student reading levels.• Facilitated the timely completion of projects by aligning material to state-specific curriculum/learning guidelines and preparing art specifications.

Taught daily lessons and managed elementary school classrooms in disciplines such as Language Arts, Literature, Science, Physical Education and Mathematics, including a long-term assignment in a self-contained seventh grade cross-categorical class.• Adhered to certified teachers’ instructions as well as the school code of conduct by maintaining the optimum quality and integrity of content and student relations.• Modified daily lessons and manipulatives to ensure integration of diverse student needs by implementing differentiated instruction based on student learning styles.• Enhanced school-parent-community connections by writing and editing a quarterly newsletter highlighting student and institution achievements, and by managing student writers through the creative process.

Doctor Of Philosophy - Phd, Industrial And Organizational Psychology

B.A., English/ Public Relations