Charlene Vos Email & Phone Number

• Led solution capabilities communications and roadmap for integrated marketing planning and campaign management solution.
• Gathered stakeholder business needs to develop solutions features and enhancements roadmap
• Built relationships and became trusted advisor to cross functional team members and stakeholders
• Led development of solutions business requirements managing multiple and conflicting priorities to align solution development to agile sprint schedule
• Partnered with data… Show more Led solution capabilities communications and roadmap for integrated marketing planning and campaign management solution.
• Partnered with data privacy, procurement, and legal to ensure solution met global and company compliance requirements

Ontario, Canada

• Led requirements development & product owner support of M+C Plan Tool, a campaign & event management planning and tracking tool integrated with Salesforce CRM, site operations & content management and marketing data.
• Worked with multiple marketing teams to compile use cases for new solution development plan
• Managed solution roadmap of requirements, development, UAT and implementation
• Managed project prioritization and… Show more Led requirements development & product owner support of M+C Plan Tool, a campaign & event management planning and tracking tool integrated with Salesforce CRM, site.
• Managed project prioritization and backlog of solution development roadmap and releases
• Managed roadmap of M+C Plan integrations with Salesforce, Site Operations, Content Management System and Google Cloud Platform Marketing data lake

Remote

• Content, site, and campaign management for multi-channel marketing efforts for Global Marketing & Communications Industry Analyst Team and Operations
• Managed content management process for Industry Analyst submissions (RFI) contract data including prioritizing questions, hot topics content, deadlines, and finalization steps for submissions
• Collaborated with team developing Industry Analyst SharePoint workflow tool. Overall management of tool once deployed maintaining enhancement… Show more Content, site, and campaign management for multi-channel.
• Collaborated with team developing Industry Analyst SharePoint workflow tool. Overall management of tool once deployed maintaining enhancement roadmap, usage and access of tool, and success metrics and reporting
• Analysis of Operations competitors site content and social media activity to understand how to improve competitive advantages
• Contact and campaign management in Salesforce CRM and contact and account campaign performance reporting and dashboards development.

Education record

Education record