Charlene Chen Email & Phone Number

Vermont, Vic, Au

Petaling Jaya, Selangor, My

KEY RESPONSIBILITIES:• Work as part of the in-house digital team to provide creative and strategic outputs to various departments including property, education, media, and tech.• Design logos, websites, print and digital ads, brochures, banners, social media visuals, presentations, infographics and more.• Work with in-house dev team to improve overall UI/UX of brand websites. • Conduct visual QC on daily published articles.

Kuala Lumpur, Wilayah Persekutuan, My

KEY RESPONSIBILITIES:• Follow trends and apply understanding of the fashion marketplace to various marking comms. Deliverables include: lookbooks, linesheets, eDMs, social media visuals, product packaging and more.• Work alongside junior graphic designer to execute creative briefs within given deadlines.• Oversee each project from start to finish including concept phase, ideation, design and revision, and liaising with printers/manufacturers on quotes and printing needs.• Plan and art direct product and lifestyle shoots.• Propose copy for weekly eDMs.

Kuala Lumpur, My

KEY RESPONSIBILITIES:• Translate business requirements into compelling and innovative creative concepts that engage the consumer, drive traffic, sales and continue to build the brand’s relevance and desirability. Deliverables include: seasonal lookbook, eDMs, web collateral, packaging, signage etc.• Plan and art direct seasonal campaign photo shoots and in-house shoots.• Implement e-commerce website updates.• See each project from start to finish including concept phase, ideation, design and revision, and liaising with printers/manufacturers on quotes and printing needs.• Manage creative calendar and budget, and assure all projects are executed on schedule.• Work with Visual Merchandising team to translate seasonal themes into window concepts.

Vermont, Vic, Au

Andatech is an importer and distributor of electronic products to the retail and consumer markets. Established in 2003, Andatech offers competitive and efficient service, sourcing innovative products to fill a large gap in the Australian health and safety markets.KEY RESPONSIBILITIES:• Design marketing materials (brochures, flyers, posters, print ads, POS), product packaging, corporate stationery, websites and social media, office signage, vehicle livery, exhibition banners.• See each project from start to finish including concept phase, ideation, design and revision, and liaising with printers/manufacturers on quotes and printing needs.• Evolve in-house and third party brands to inspire trust and loyalty.• Create brand guidelines to ensure consistency across all touch points.

Richmond, Victoria, Au

NOW Solutions is a boutique agency specialising in E-commerce. Since 2002, NOW has been working with some of Australia's biggest fashion houses and international brands to deliver online retail solutions that deliver results. Clientele includes: Witchery, French Connection, G-Star, Seed Heritage, Kate Hill, Maggie T, Nine West and more.KEY RESPONSIBILITIES:Front-End Web Developer:• Prepare and send out Electronic Direct Mails to huge databases.• Implement keylooks, magazines, campaigns, competitions and season changeovers.• Work alongside the Graphic Designer in the design of landing pages, homepages, monthly competitions and postcard invites.Dailies Team Leader:• Lead a 3-member team of front-end web developers.• Work with Senior Account Management to manage resource availability• Advise clients on best practices for effective promotions.• Complete traffic control and delegation: manage multiple streams of incoming work and prioritise tasks against deadlines.• Ensure high quality control on implemented web content.

Bachelor Of Design (Visual Communication), Graphic Design

Exchange Programme, Exchange Programme