Charles Chang

Charles Chang Email and Phone Number

Group Account Director 客户群总监 @ CCG group
shanghai, shanghai, china
Charles Chang's Location
Changning District, Shanghai, China, China
Charles Chang's Contact Details

Charles Chang personal email

About Charles Chang

Experienced Senior Account Director with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital Strategy, Customer Relationship Management (CRM), Management, Account Management, and Lead Generation. Strong sales professional with a 科学管理硕士 focused in Master of Science in Management from 真理大学.

Charles Chang's Current Company Details
CCG group

Ccg Group

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Group Account Director 客户群总监
shanghai, shanghai, china
Website:
360ccg.com
Employees:
24
Charles Chang Work Experience Details
  • Ccg Group
    Group Account Director
    Ccg Group Aug 2014 - Present
    Shanghai
    SAIC-VW CRM Dept. A.Leading teams with 7 people to serve the CRM project for Shanghai Volkswagen B.Establish 2014-2019 CRM Strategic & Management for Shanghai Volkswagen C.Create Leads generation & nurturing campaign for new model launch D.Volkswagen Club management & daily operation E.Content Marketing Support for Social CRMSAIC-VW Accessories Dept.ATL：Development marketing plan & communication strategies for each new product launch SAIC-SKODA CRM / After Sale / Accessories Dept. Support clients to create a social communication platform for content marketing and improve the product training & sales.SAIC-GM Used Car Dept. ATL：Development marketing plan & communication strategies for each new product launchSAIC-VW PR Dept. Digital：Official Web Site Planning & Maintenance for VW Group
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  • 远东集团-远鼎信息科技（上海）
    Marketing Dept.（Crm Manager）
    远东集团-远鼎信息科技（上海） Sep 2012 - Aug 2014
    Shanghai
    "Happy Go Card" - One of BU in Far Eastern GroupA leading brand with 10 million members in Taiwan and founded in 2005. To provide consumption benefit for members through bonus point exchange mechanism.In the other hand, Mining customer behavior from big transaction DB and CRM marketing process creation to attract other brand to be our merchant partner. Therefore, driven business chances of cross-industry and sales is our mission. Major Task（1）CRM Strategic Planning （2）Member Acquisition Program（3）Co-Branding Program（4）Loyalty Program（5）SNS Marketing（6）Data Warehouse Management（7）APP Maintenance & Campaign Management（8）Goukaixin Official Site Maintenance & Campaign Management（9）Budget Control（10）Using web-tools (Basecamp.com) to manage project progress and promote to whole department in company
  • Boldseas Technologies
    Account Director
    Boldseas Technologies Jul 2010 - Sep 2012
    Shanghai
    CRM Solution For Vehicle Market（1）Future State of CRM Touch-Point Design（2）Process Design for Leads Generation（3）Process Design for Leads Nurturing（4）Car Owner Dialogue Program Design（5）MOT Communication Design（6）Dashboard Report PlanningClients：Volkswagen , Chrysler , Jeep , Dodge
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  • Beijing Dentsu
    Senior Account Manager
    Beijing Dentsu Nov 2008 - Jul 2010
    Shanghai
    Communication Strategic Planning For Citroen (PSA Group)（1）TVC Planning & Execution（2）Radio Recording & Execution（3）Auto Show Planning & Execution（4）Print-Ads Planning & Execution（5）POSM Planning & ExecutionCommunication Strategic Planning For Aurora Group (OA & Office Furniture Company)（1）Communication Planning for Shanghai EXPO AURORA Building（2）Communication Planning for AURORA Museum（3）VI & CI Planning & Execution（4）Mascot Planning & Execution
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  • Jo-Jing Advertising
    Account Manager
    Jo-Jing Advertising Mar 2008 - Oct 2008
    Shanghai
    Clients：Alibaba, AURORA
  • 阳狮广告
    Account Executive
    阳狮广告 Jul 2007 - Oct 2007
    Taiwan
    I was responsible for providing clients digital marketing execution including Competitive Analysis, Internal Web System Maintenance, Standard Operation Process Execution, System Debug Report, Online Users Digital Behavior Analysis so on and so forth. I was also involved as creative brief that make me learned more customer insight.Clients：HP, Colgate, SHISEIDO
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Charles Chang Skills

数字化营销 Digital Marketing 客户关系管理 Crm Marketing Strategy Advertising 刊登广告 销售线索开发 Direct Marketing Mobile Marketing 线上营销 移动营销 社交网路营销 竞争分析 电子商务 Social Media Marketing E Commerce 营销战略 管理人员 Integrated Marketing 网络广告 整合市场营销 数字化战略 客户管理 客户分析

Charles Chang Education Details

Frequently Asked Questions about Charles Chang

What company does Charles Chang work for?

Charles Chang works for Ccg Group

What is Charles Chang's role at the current company?

Charles Chang's current role is Group Account Director 客户群总监.

What is Charles Chang's email address?

Charles Chang's email address is st****@****ail.com

What schools did Charles Chang attend?

Charles Chang attended 真理大学, 南台科技大学.

What skills is Charles Chang known for?

Charles Chang has skills like 数字化营销, Digital Marketing, 客户关系管理, Crm, Marketing Strategy, Advertising, 刊登广告, 销售线索开发, Direct Marketing, Mobile Marketing, 线上营销, 移动营销.

Who are Charles Chang's colleagues?

Charles Chang's colleagues are Jose Aguilar, Maria Coombs, 金砺成, Fanny Yum, 李建才, 曹慧璇, 倩倩王.

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