- Leading group for Food and Beverage importation in Mainland China.- Representative of Foreign Brands, Offline and Online Distribution- 66 offices in Mainland China

• Import and distribute Foreign Brands in Mainland China• Manage the overall operational, budgetary, and financial responsibilities and activities of the department.• Plan and implement systems that perform the work and fulfill the mission and the goals of the department efficiently and effectively.• Plan and allocate resources to effectively staff and accomplish the work to meet departmental productivity and quality goals.• Plan, evaluate, and improve the efficiency of business… Show more • Import and distribute Foreign Brands in Mainland China• Manage the overall operational, budgetary, and financial responsibilities and activities of the department.• Plan and implement systems that perform the work and fulfill the mission and the goals of the department efficiently and effectively.• Plan and allocate resources to effectively staff and accomplish the work to meet departmental productivity and quality goals.• Plan, evaluate, and improve the efficiency of business processes and procedures to enhance speed, quality, efficiency, and output.• Make business decisions that are financially responsible, accountable, justifiable, and defensible in accordance with organization policies and procedures.• Establish and maintain relevant controls and feedback systems to monitor the operation of the department.• Manage the preparation and maintenance of reports necessary to carry out the functions of the department. Prepares periodic reports for management, as necessary or requested, to track strategic goal accomplishment.• Creating, communicating and implementing the organization's vision, mission, and overall direction. Leading the development and implementation of the overall organization's strategy.• Formulating and implementing the strategic plan that guides the direction of the business or organization.• Overseeing the complete operation of an organization in accordance with the direction established in the strategic plans.• Maintaining awareness of both the external and internal competitive landscape, opportunities for expansion, customers, markets, new industry developments and standards, and so forth.• Representing the organization for civic and professional association responsibilities and activities in the local community, the state, and at the national level. Show less

In-house Strategy ConsultingSolve business problems as required by the business/countries. Major engagements include:• New market entry with existing products.• New product in existing market.• Supply expansion – Doubling production capacity.• Operating efficiency improvement.• Research new Foreign brand for the chinese marketStrategic Project Management • Connect global initiatives to regional application - conduct strategy workshops, formulate and implement… Show more In-house Strategy ConsultingSolve business problems as required by the business/countries. Major engagements include:• New market entry with existing products.• New product in existing market.• Supply expansion – Doubling production capacity.• Operating efficiency improvement.• Research new Foreign brand for the chinese marketStrategic Project Management • Connect global initiatives to regional application - conduct strategy workshops, formulate and implement strategic initiatives with leadership.• Develop country-specific marketing/go-to-market initiatives.• Carrying out research and data collection to understand the organisation.• Interviewing client's employees, management team and other stakeholders.• Running focus groups and facilitating workshops.• Preparing business proposals/presentations.• Identifying issues and forming hypotheses and solutions.• Presenting findings and recommendations to clients.• Implementing recommendations/solutions and ensuring the client receives the necessary assistance to carry it all out.• Leading and managing those within the team, including analysts.• Liaising with the client to keep them informed of progress and to make relevant decisions. Show less

Brands Plateform for the Chinese Market :Brand Management:• Develop the overall brand strategy for the Chinese market in alignment with global strategy and ensures implementation of this in order to deliver the long-term growth ambition.• Ensure full understanding of the brand and its consumers. Prepare materials presenting and explaining the brands positioning and portfolio to distributors.• Build market share and profitability of the brand with defined targets (awareness… Show more Brands Plateform for the Chinese Market :Brand Management:• Develop the overall brand strategy for the Chinese market in alignment with global strategy and ensures implementation of this in order to deliver the long-term growth ambition.• Ensure full understanding of the brand and its consumers. Prepare materials presenting and explaining the brands positioning and portfolio to distributors.• Build market share and profitability of the brand with defined targets (awareness, market share, profitable growth, trial, penetration).• Develop and manage brand budget and implement corrective plans when off track.• Develop media and communication plan in line with global guidelines & local market challenges.• Develop and execute brand activities in annual plans, by hitting key timing milestones/deadlines and aligning with sales to secure execution at store level.• Deploy "best in class" project management skills across all brand management activities.• Maintain, spur and initiate further development of social media properties (Weibo, Renren, etc.) to increase brand awareness in China.• Collaborate with Trade Marketing and Sales on key customer plans and presentations.• Manage day-to-day relationships with agencies and other external partners.Market Insight:• Monitors National campaigns and programs.• Analyze primary and secondary consumer research to deepen consumer insights and constantly evolve the brand value proposition to ensure alignment with consumer needs and behaviors. Sponsorship Management:• Assist in on-going development and delivery of global platform. Utilize and identify opportunities regarding sponsorship assets, and deliver robust activation plans that deliver against the brand’s business challenges. Ability to build strong relationships with rights holders and key stakeholders. Show less

- Import Cocoa and olive oil. Export construction machines,Wpc...For companies: - Definition of business policy and marketing- Management of all marketing activities and operational marketing. commercial, distribution, negotiation, budget- Deploy the sales and marketing strategy. Recruit and manage a Chinese team.marketing, procedures and local regulations, import proceduresBusiness Development• Explore, evaluate and capture growth opportunities –… Show more - Import Cocoa and olive oil. Export construction machines,Wpc...For companies: - Definition of business policy and marketing- Management of all marketing activities and operational marketing. commercial, distribution, negotiation, budget- Deploy the sales and marketing strategy. Recruit and manage a Chinese team.marketing, procedures and local regulations, import proceduresBusiness Development• Explore, evaluate and capture growth opportunities – conduct market analysis, develop business model and manage stakeholders.• Lead business development projects.• Supervise regional business and competitor intelligence and communicate key market insights to management.• Growth opportunity identification, definition and implementation of action plans to reach those ones,• Formalization of value propositions tailored to each client.• Recommendation presentation at senior management level.• Cross–functional project management (product management, development, business process consulting...).•Very quick understanding of technical topics.Support French companies in their project in China: - Business development, market analysis.- Purchase : supplier research, feasibility research, negotiation.- Production: project tracking (OEM/ODM), planning, organization of production.- Management of the interface between the two parts.Support Chinese companies in their project in Africa:- Connection with government institutions.- Management of the international team- Prospecting for new clients and follow up of existing clients in the Asia market, - Dealing with forwarders, organize shipment- Dealing with letter of credit Show less

- Consultant French Department for the future engineer and pilot (French Culture, French Communication, Sciences, Business…)- Education Projects Development - Cultural Event organization

- Setting up of a 2 bars in Qingdao and in Suzhou- Deploy the sales and marketing strategy. - Recruit and manage a Chinese team.

- Store opening- Communication and consulting Management

- Animation Translation

- Management during Concerts, international and sports event