Charles Keys Email & Phone Number

Market Harborough, England, United Kingdom

*TheRole*As MD for Eazi-Business, I oversee all aspects of the activities of Eazi- Apps Ltd and the Eazi-Apps partner network. This encompasses defining strategic objectives, developing new franchise products, and managing organisational resources. Accountability also lies with me to close all new business, which I do by leading complex contract negotiations in conjunction with legal teams, financial institutions and executives, both internal and external to the business.Behind… Show more *TheRole*As MD for Eazi-Business, I oversee all aspects of the activities of Eazi- Apps Ltd and the Eazi-Apps partner network. This encompasses defining strategic objectives, developing new franchise products, and managing organisational resources. Accountability also lies with me to close all new business, which I do by leading complex contract negotiations in conjunction with legal teams, financial institutions and executives, both internal and external to the business.Behind the scenes, I direct workforce activity and the end-to-end employment journey, including leading recruitment, selection and development; managing conduct, capability and concerns; and ensuring that terminations are handled fairly and in accordance with legislative requirements. Finally, I facilitate company-wide discussion in relation to leadership, sales, and technical support.* The Results *• Created the ‘FullPivot’ digital marketing agency franchise package,and directed the launch of 300 franchises across 40 countries• Oversaw the company’s transition to a fully distributed organisationthrougho introducing employee surveyso implementing system reviewso improving internal guidelines relating to company-widecommunication and individual productivityo developing a system to support remote onboarding of new staffand regular in-person meet-ups• Cut first response time to under one hour while managing the ITfunction• Introduced live chat and video learning to support franchises• Created automated email marketing processes and video webinarsto support recruitment of new franchises• Ensured business continuity and managed the organisationalresponse to the global pandemic byo creating a Covid support package for franchises to offer tostruggling businesseso determining Covid-19 strategic decisions and organisationalpolicies Show less

Leicester, United Kingdom

*TheRole*This role centred on generating leads and closing new business through advertiser channels, and online and face-to-face meetings. It also involved leading the operational management of human and financial resources. In practical terms, this encompassed recruiting, training and line-managing business development executives and sales administrators, as well as controlling company-wide marketing budgets. Separately, I produced and presented video webinars and product… Show more *TheRole*This role centred on generating leads and closing new business through advertiser channels, and online and face-to-face meetings. It also involved leading the operational management of human and financial resources. In practical terms, this encompassed recruiting, training and line-managing business development executives and sales administrators, as well as controlling company-wide marketing budgets. Separately, I produced and presented video webinars and product demonstrations at live events.* The Results *• Grew new business revenue by 250% through introducing new salesprocesses, product iteration, and closing multi-thousand-poundannual sales• Increased lead generation by 300% by creating and optimising theusage of digital marketing channels• Renegotiated all contracts to reduce cost per lead, cost peracquisition, and overall spend• Won multiple industry awards, including international businessawards for sales and customer support, such aso Gold Stevie Award for Sales and Customer Service (2020)o Golden Bridge Awards Gold Winner: Company of the Year in theInformation Technology Software category (2019)o SME National Business Awards Silver Winner in the BusinessInnovation category (2019)o UKBusinessAwardsSilverAward:BestSME–Product(2019) • Project-managed delivery of the Eazi-Sites website development franchise to the international market. Show less

Leicester, United Kingdom

In this capacity, I developed Microsoft partner guides containing case studies, industry new and company profiles, and was able to achieve revenue targets through sponsorship positions.

Busan, Korea

Leicester, United Kingdom

Brighton, United Kingdom

Leeds, United Kingdom