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Je vous présente Hub & Up dont je suis le fondateur et dirigeant.Hub & Up est un concept d'agence[s] de communication avec un « s » à agences. L'idée du concept découle de mes nombreuses expériences professionnelles où j'ai appris des milliers de choses et, entre-autre, ce que veut dire « être annonceur » et surtout ce qu'est la rentabilité dans la communication.Le concept d'Hub & Up, c’est d’associer l’expertise d'agences de communication et de startups spécialisées dans le marketing. Chacune autonomes, reconnues et certifiées dans leur domaine. Ainsi l’addition de ces expertises nous permet de répondre, vraiment, à 360° : Digital, média, print. Pourquoi ? Car nous sommes convaincus que pour répondre aux exigences du contexte actuel, la solution sonne comme une évidence : Il faut pouvoir jongler avec agilité et maîtrise dans tous les domaines de la communication.Notre motivation : Voir et agir au-delà de vos objectifs !Notre mission (3 A) : Vous Aider, vous Accompagner et Agir pour augurer des résultats exponentiels et pérennes.Pour vous : Un seul interlocuteur pour pas moins de 34 services (Marketing Automation, Social Media, Digital Ads, TV Segmenté, Relation Presse, Rédaction de Contenus, production Vidéo, Motion Design, Captation Drone, Audit SEO, Formation Wordpress, Radio, Création de plan de communication, etc...)Combien ça coûte ? Le concept vous assure un budget égal à celui des agences locales !
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Fondateur Et Directeur GénéralHub & UpDardilly, Fr
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General Manager & FounderHub & Up Sep 2021 - PresentLyon, Auvergne-Rhône-Alpes, France- Creation of a collective of communication agencies,- Coordination of communication projects involving multiple agencies,- Support and development of projects with advertisers,- Communication consulting for advertisers,- Business development for communication agencies and startups,- Network animation for agencies (monthly meetings, support, recommendations, etc.).
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Fondateur Et Directeur GénéralL'Atelier Marketing Aug 2024 - PresentLyon, Auvergne-Rhône-Alpes, France- Expert de la communication commerciale- Création du support- Création publicitaire- Production graphique offline - Optimisation impression papier transport- Logistique -
Head Of Brand And Communication For Facom®, FranceStanley Black & Decker, Inc. Oct 2019 - Sep 2021Dardilly• Set the strategic orientations of the company's communication in terms of image, visibility, message and define the annual communication plan.• Define the media, editorial and visual strategy of the company (segmentation of message targets, choice of information channels and editorial ...).• Plan and develop the annual budget of the communication department.• Advise and support senior management in the context of strategic thinking and ad hoc actions (crisis communication, etc.).• Animate and supervise communication teams (max 7 people)• Recruit managers and develop skills within teams (training, internal mobility ...).• Evaluate the ROI of communication actions in terms of reputation for the company and make the necessary arbitrations (investment on innovative means, preservation of more traditional tools ...).• Completed projects: - 100 YEARS of the FACOM brand (event + campaign) - Setting up of the Community (unique loyalty platform in Europe) - Implementation of new communication supports (Instagram / LinkedIn / Twitter / Newsletter / Blog / Forum) - Development of a strategy for collecting Marketable End User datas and product feedback, in line with the rules of the DGPR, - Creation / production of product pictures and videos, - Recruitment of new team members (Brand Manager / Social Media Manager / etc.) - Team building ... -
Head Of Brand & Communication, Stanley Black & Decker FranceStanley Black & Decker, Inc. Sep 2017 - Oct 2019Dardilly• Set the strategic orientations of the company's communication in terms of image, visibility, message and define the annual communication plan.• Define the media, editorial and visual strategy of the company (segmentation of message targets, choice of information channels and editorial ...).• Plan and develop the annual budget of the communication department.• Advise and support senior management in the context of strategic thinking and ad hoc actions (crisis communication, etc.).• Animate and supervise communication teams (up to 6 people)• Recruit managers and develop skills within teams (training, internal mobility ...).• Evaluate the ROI of communication actions in terms of reputation for the company and make the necessary arbitrations (investment on innovative means, preservation of more traditional tools ...).• Completed projects: 100 YEARS of the FACOM brand (event + campaign) - Setting up of the Community (unique loyalty platform in Europe - point compensation according to user interaction) - etc.
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Head Of SalesCoxi - L'Agence Buissonnière Jun 2017 - Sep 2017Saint Didier Au Mont D'Or• Development of the commercial strategy of the company, • Consulting in digital strategy, • Accompaniment of new customers, • Development of new markets, • Implementation of tools for commercial prospection, • Customer tracking and daily feedback. More information: https://www.coxi-agency.fr/ -
Digital Project ManagerCoxinelis Oct 2015 - Jun 2017Lyon Area, France• Management and support of web projects, • Consulting in webmarketing strategy, • Ergonomics consulting (UX / UI), • Integration in Wordpress / Drupal / Joomla / Prestashop, • Implementation of project management tools, • PHP development / html5 / css3 integration of web pages, • Statistics tracking and daily feedback. More information: https://www.coxinelis.fr
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Digital Project ManagerMusée Des Confluences Sep 2014 - Apr 2015Communication ServiceImplementation of the digital strategy of the Confluences Museum: • Management of the project to redesign the Lyon Confluences museum website, • Community management, • Newsletters management, • Internet communication management. • Management of the ergonomics of the site, UX / UI, • Development of web pages, • Monitoring statistics and daily information, • Setting up accounts on social networks and daily animation, • 1,000,000 pages views after the launch in 1 month / about 11000 fans on facebook and 7000 followers on twitter. -
Digital Project ManagerSharewood Mar 2009 - Sep 2014Sainte-Foy-Lès-LyonEntrepreneur in partnership with the agency Sharewood Creative (GIE): • Digital project management, • Consulting in communication (editorial and visual) to SMEs, • Creation and implementation of sites in WordPress, Prestashop, Drupal, • Development of plugins and creation of e-shops under WordPress, • Creation of graphic charts & logo, • Print documents (business cards, catalogs, flyers, etc.) -
Editor-In-ChiefPop Editions Jul 2009 - Apr 2013Villepreux, Île-De-France, FranceAssociate Contractor - Scootitude Magazine: • Development of the Railway, • Management of journalists, • Recruitment of freelancers / photographers, • Management of the website, • Management of store stocks and back issues, • Contests organization, • Layouts various (InDesign). -
Sales ManagerSce Sinotec Mar 2010 - Mar 2012Pusignan• Management of a team of 2 people. • Establishment of a commercial management tool (EBP Gest Com 15), • Establishment of a graphic charter (Creation of the website and the company logo, creation of product catalogs, set up a showroom), • Creation of a new product brand (dedicated catalog), • Control of product margins, • Creation and implementation of promotional offers, • Selection of products during a business trip in China. -
Sales RepresentativeVitabri Mar 2008 - Mar 2010Besançon, Bourgogne-Franche-Comté, France- Sale of "umbrella stands" made in France - Business development B to B (80%) and B to C (20%) South-East of France (+ 10% on target) - Personnalisation and branding on some products for customers- Animation of stand at fairs - Product demonstration -
Web ConceptorFreelance Feb 2007 - Feb 2008Sydney, New South Whales, Australia- Webdesign and html / css integration- Website development under Wordpress- Plugin development (PHP)- One-off support with a local web agency
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Sales Representative South-Est Of FranceYamaha Corporation Jan 2005 - Feb 2007Torcy, Île-De-France, France- Animation and development of musical instruments retailers in the South East France sector- Aid for the development of Yamaha Music Schools- Response for tenders to Conservatories,- Loans of instruments to artists sponsored by Yamaha Musique France- Turnover objective + 20% -
Sales Representative Cxenter Of FranceYamaha Corporation Mar 2003 - Jan 2005Torcy, Île-De-France, France- Animation and development of musical instruments retailers in the Central France sector- Aid for the development of Yamaha Music Schools- Response for tenders to Conservatories,- Loans of instruments to artists sponsored by Yamaha Musique France- Turnover objective + 30%
Charles Baulu Skills
Frequently Asked Questions about Charles Baulu
What company does Charles Baulu work for?
Charles Baulu works for Hub & Up
What is Charles Baulu's role at the current company?
Charles Baulu's current role is Fondateur et Directeur Général.
What is Charles Baulu's email address?
Charles Baulu's email address is ch****@****elis.fr
What is Charles Baulu's direct phone number?
Charles Baulu's direct phone number is +33 4 72 65 *****
What are some of Charles Baulu's interests?
Charles Baulu has interest in Human Rights, Science And Technology, Education, Arts And Culture.
What skills is Charles Baulu known for?
Charles Baulu has skills like Web Design, Graphic Design, Illustrator, Logo Design, Photoshop, Dreamweaver, Indesign, Typography, Adobe Creative Suite, Corporate Identity, Layout, Css.
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