Charles Haeuptle Email & Phone Number

United States

Sr. Strategic Channel Manager for Sporting Goods, Athletic Specialty, and Outdoor channels. Responsibilities include long range planning and creating seasonal forecasts, merchandising plans, sell-in strategies and sell through analysis with Dick's Sporting Goods, Public Lands, Academy Sports and Outdoor, Foot Locker, and Champs.My position also includes a dual role managing 4 direct reports responsible for selling to Scheel's, Hibbett's, Dunham's, Bass Pro and independent accounts on the… Show more Sr. Strategic Channel Manager for Sporting Goods, Athletic Specialty, and Outdoor channels. Responsibilities include long range planning and creating seasonal forecasts, merchandising plans, sell-in strategies and sell through analysis with Dick's Sporting Goods, Public Lands, Academy Sports and Outdoor, Foot Locker, and Champs.My position also includes a dual role managing 4 direct reports responsible for selling to Scheel's, Hibbett's, Dunham's, Bass Pro and independent accounts on the east coast. Show less

Portland, Oregon Metropolitan Area

Lead sales efforts with national retailers through the creation and execution of a strategic account strategy. Expanding Aetrex’s footwear distribution and penetration with key partners. Developed a footwear roadmap for national accounts. Establishing merchandising plans across multiple channels of distribution. Identifying and executing key opportunities and initiatives within brand strategy.

Portland, Oregon, United States

VP of Sales for the brand in the U.S. Accountable for the development of the sales and distribution blueprint by building and positioning Velous Footwear as a national recovery sandal brand.  Developed and executed brand initiatives. Created plans for retailers within multiple distribution channels. Identified and executed key opportunities and initiatives. Built and led U.S. sales team through strategic independent sales agencies.

Portland, Oregon, United States

Cultivated relationships with new customers based on customizing needs and identified distribution channels, delivered profitable business model for customers and business relationships. Developed new product categories that married consumer trends while enhancing brand equity. Partnered with product development teams to conceptualize and create new seasonal product lines based on data-driven insights and consumer trends.  Introduced the Columbia brand into new channels of… Show more Cultivated relationships with new customers based on customizing needs and identified distribution channels, delivered profitable business model for customers and business relationships. Developed new product categories that married consumer trends while enhancing brand equity. Partnered with product development teams to conceptualize and create new seasonal product lines based on data-driven insights and consumer trends.  Introduced the Columbia brand into new channels of distribution adding retailers including Footlocker, Footaction, Champs Sporting Goods, Pac-sun, and Tilly’s. Added $5M to the top line in the first season. Accelerated existing distribution revenue in the Moderate Department Store and Family Footwear channels with Kohl’s, Macy’s, Famous Footwear, and Shoe Carnival while simultaneously expanding into new channels. Show less

Portland, Oregon Area

Instrumental in creating Columbia Sportswear as the dominant outdoor brand in the digital wholesale channel with Amazon, Backcountry.com, and Zappos through expert merchandising, marketing, sales, and segmentation strategies. Garnered revenue increases of 25% to over $100M annually through focused merchandising plans, disciplined inventory management, and impactful marketing executions. Optimized sales liquidation and profitability through reduction of unproductive inventory, product… Show more Instrumental in creating Columbia Sportswear as the dominant outdoor brand in the digital wholesale channel with Amazon, Backcountry.com, and Zappos through expert merchandising, marketing, sales, and segmentation strategies. Garnered revenue increases of 25% to over $100M annually through focused merchandising plans, disciplined inventory management, and impactful marketing executions. Optimized sales liquidation and profitability through reduction of unproductive inventory, product exchanges, enhanced forecast model, and robust replenishment programs. Authored and monitored 3P enforcement strategies with corporate legal team. Show less

New York City Metropolitan Area

Managed and set pace of 10 professional sales executives while coalescing administrative support. Supervised, motivated, and led recruiting, talent pipeline, and review process.  Developed targets, budgets, and forecasts for U.S. sales; established measurable metrics and KPIs, tracking sales performance and achieving annual growth.  Owned sales across multiple channels of… Show more Managed and set pace of 10 professional sales executives while coalescing administrative support. Supervised, motivated, and led recruiting, talent pipeline, and review process.  Developed targets, budgets, and forecasts for U.S. sales; established measurable metrics and KPIs, tracking sales performance and achieving annual growth.  Owned sales across multiple channels of distribution including national chains, department stores, independent, and specialty retail stores including Lord & Taylor, Journey’s, and Dick’s Sporting Goods.  Expanded revenue 39% from $10M to $52M within 5 years. Show less

New York City Metropolitan Area

Led sales distribution expansion into general merchandise channels for DC Shoes. Created strategic growth plans with national retailers Dick’s Sporting Goods and Famous Footwear generating an additional $40M within 5 years.

New York, New York, United States

Developed differentiated sales and merchandising strategies, directed seasonal marketing executions, and exceeded financial goals managing all Children’s Footwear at Footlocker, Footaction, and Kid’s Footlocker. Produced 10% annual growth for 5 consecutive years exceeding $200M annually.

Lansing, Michigan, United States

Executed seasonal sell-in and provided merchandising and marketing activations for retailers in New Jersey, Pennsylvania, and Delaware. Promoted to Key Regional Account Executive responsible for 8 key account partners in Michigan. Received National Sales Rep of the Year award in the Key Account Sales Executive role.