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Charles Taylor has been actively involved in online marketing since the year 2000. For the past 15+ years he has specialized in SEO for a number of verticals: information & affiliate marketing, legal services, eCommerce and now Enterprise SEO. Charles has been an SEO Manager at Verizon's Consumer Group since 2016. He is always looking for ways to help new and established companies to scale their SEO practice and provide long-term value through organic traffic.Lately Charles has come to realize that often the SEO advice we follow is merely based on assumptions and word of mouth. He began to ask himself and others in the industry, "How do we know what we know?" This began his quest into SEO Testing. Through rigorous testing, he has been able to reveal truths about Google's algorithm and optimizing a website in general. Armed with this knowledge he helps businesses to make better marketing decisions and get more return from their investment in SEO.How can I help you? Get to know me better:SPEAKING EVENTS: PR News Google Workshop at The National Press Club's Washington DC 4/2019 Google Workshop YouTube Keyword Research Optimization American Gas Association MarCom summit in Washington, D.C. 3/2019 PR News’ Google Boot Camp for Communicators July 19 in NYC 7/2018WEBINARS: SEO from Home: SEO vs Site Migrations 4/2020 https://www.youtube.com/watch?v=6KFdZq7r05Y PRNews: The New Rules of SEO 2/2019 Voice Search SEO and Long Tail Keyword Research https://www.prnewsonline.com/webinars/seo-strategies-for-2019-and-beyond/ PAGES Contributor Q&A Webinar: Measuring ROI in SEO 11/2018 https://www.youtube.com/watch?v=2i6kx8AfUGQ - PAGES Contributor Q&A Webinar: Measuring ROI in SEO PRNews: Proven Tactics to Make SEO Your Earned Media Engine 11/2018 https://www.prnewsonline.com/webinars/proven-tactics-to-make-seo-your-earned-media-engine/INTERVIEWS: PAGES SEO Podcast - Episode #1: Charles Taylor on Communicating SEO Value 1/2019 https://pagesseomagazine.com/pages-seo-podcast-episode-1-charles-taylor-communicating-seo-value/ PAGES SEO Podcast - Episode #2: Charles Taylor on SEO Testing 1/2019 https://www.pagesseomagazine.com/blog/pages-seo-podcast-episode-2-charles-taylor-on
Charles Taylor Online Llc
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- charlestayloronline.com
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FounderCharles Taylor Online LlcLebanon, Nj, Us
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Sr. Director Of SeoFox Corporation Jul 2023 - Nov 2024New York, New York, Us -
Director Of SeoFox Corporation Jun 2021 - Jul 2023New York, New York, Us
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Seo Manager - Verizon Consumer GroupVerizon Mar 2016 - May 2021Basking Ridge, Nj, Us• Lead the effort to merge VerizonWireless.com into Verizon.com. o Moved over 1.2 Million URLs. o No long-term negative impact to organic traffic.• SEO strategy, planning and execution for consumer products. o On-page Optimization, Link Building & Content Development o Increased Organic share of traffic from under 15% to over 30% o Annual organic sales increased over 200%• Select, manage and budget for external agencies.• Deliver monthly reporting for both Qualified Demand & Orders.• Evangelized to and supported non-VCG sales teams to grow overall organic traffic to Verizon.com. -
President, FounderTaylor Scrubs, Llc Jan 2008 - Dec 2016· Focus on the sales of medical scrubs to individuals and distributors.· Developing increased distributor relationships to remove the need for day-to-day selling.· Successfully closing over 150 transactions per month.· Oversee all aspects of inventory from initial purchase to shipment to customer.
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Seo / Sem Digital Marketing ManagerMarketsmith, Inc. Aug 2015 - Mar 2016Whippany, New Jersey, Us· Lead SEO / SEM / Social Media strategy, planning and execution for all company websites.· Set and monitored KPIs to continuously optimize to meet business objectives and growth.· Support client services teams with SEO / SEM related projects.· Research competitive brands, industries and prospects for both company and clients.· Assist new business acquisition efforts in the areas of SEO, SEM and digital analytics. -
Seo ManagerCostume Supercenter Jan 2010 - Aug 2015Edison, Nj, Us• Responsible for developing and implementing strategy across 11 e-commerce websites (B2C) - plus 2 international TLDs. • More than doubled SEO traffic to over 10 million unique visitors/year. • Tripled # of keywords driving traffic for all sites.• In charge of all aspects of SEO: on-page optimization, link building, content development/marketing and Social Media.• Monitor and test page changes to increase User Metrics: CTR, Conversion Time on Site and Bounce Rate.• Directly manage team of 5 full-time & up to 10 part-time employees.• Coordinate with Web Developers, Merchandizers and Creative teams to enhance sites.• Select and manage external vendors/agencies for special projects.• Generate, review & deliver monthly reporting (Rankings, Traffic, Lead Generation & Sales).• Setup and Monitor Social Media accounts (Facebook, Pinterest, Twitter & Google+) for additional Inbound Marketing & SEO Benefits. -
Seo Team LeadLexisnexis Martindale-Hubbell Dec 2008 - Jan 2010· Adjusted SEO strategies based on trends in SERPs and potential algorithm changes.· Managed 16 SEO Specialists with 375 active campaigns (approx. 39,000 keyword tracked) representing over $5.6 million in annual revenue.· Oversaw projects sent to outside vendors and ensure SEO best practices are both followed and completed in a timely manner.· Focused on removing duplicate labor in order to improve time efficiency and to allow team members to concentrate more on providing quality SEO service.
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Seo SpecialistLexisnexis Martindale-Hubbell Dec 2007 - Dec 2008· Interviewed incoming clients to review SEO process and set result expectations. · Researched both high-traffic and long-tail keyword lists.· Setup PPC campaigns with both Google Adwords and Yahoo ad networks for clients.· Tested page layout and tracked conversions for before mentioned PPC campaigns.· Preformed full range of both on-page and off-page optimization for selected keywords.· Collaborated closely with designers, copywriters, and developers.· Generated, delivered & reviewed monthly reports (Ranking, Traffic, Lead Generation).
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Managing Partner, Co-FounderTop Line Distributors, Llc May 2004 - Aug 2008· Online distributor of products: sold everything from gumballs to silver bars.· Maintained eBay Powerseller status on 3 different selling accounts.· Listed and closed over 1000 items every month with annual gross sales over $250,000.· Coordinated the creation of foreign language sales pages for international clients.· Setup and monitored Pay-Per-Click (using Google Adwords) campaigns; plus tracked campaign effectiveness. · Managed complete budgetary process of running a business.
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President, FounderCht Enterprises, Inc. Jan 1994 - Jun 2008· Grew vending business from a few simple machines to over 150 locations throughout NJ.· Worked with clients to ensure that they were happy with service.· Oversaw the day-to-day operations including sales, cash handling, and inventory.· Brought fixed equipment cost down to zero (strategy lead to creation of next business)!· Maintained excellent relationships with multiple suppliers ensuring we received excellent rates. · Wrote several successful Ebooks in relation to the various aspects of the Vending industry and continue to sell on a daily basis.
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Internal TrainerStayinfront Jun 2006 - Sep 2007Fairfield, Nj, Us· Improved internal training process & upgraded company’s SOPs & DOPs.· Developed interactive Flash based online video training modules for all employees (both new-hires & existing staff).· Performed live trainings to all newly hired employees. -
Its ManagerDb Technology Jan 1998 - Sep 2001San Antonio, Texas, UsITS Department Manager· Managed all aspects of rapidly growing ITS Department.· Directed program installers, trainers and support staff.· Coordinated the successful implementation of all program modules and was often the first person the client had contact with once the contract was signed.· Focused on ensuring customer's expectations relating to the installation process were understood and met. · Initiated & completed project to create software documentation (support & user).· Primary contact for the Sales Department for all "sales calls".Software Training & Support· Provided ”Dial-In” and On-Site support and training for clients base.· Built, upgraded, and installed new PCs as testing platforms: Window 9x & NT.· Tested software on current operating systems (NT 4.0, Win 9x, & Win 3.x). -
Software Support & TrainingHcis Jan 1997 - Jan 1998· Assisted and consulted clients on both technical and business procedures.· Traveled throughout the country performing onsite training for clients.· Enabled setup and audit of clients’ medical billing records.
Charles Taylor Skills
Charles Taylor Education Details
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Strayer UniversityMarketing -
Johnson & Wales UniversityMarketing
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Johnson & Wales UniversityCulinary Arts
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Delaware Valley Regional Hs
Frequently Asked Questions about Charles Taylor
What company does Charles Taylor work for?
Charles Taylor works for Charles Taylor Online Llc
What is Charles Taylor's role at the current company?
Charles Taylor's current role is Founder.
What is Charles Taylor's email address?
Charles Taylor's email address is ch****@****aim.com
What is Charles Taylor's direct phone number?
Charles Taylor's direct phone number is +191433*****
What schools did Charles Taylor attend?
Charles Taylor attended Strayer University, Johnson & Wales University, Johnson & Wales University, Delaware Valley Regional Hs.
What skills is Charles Taylor known for?
Charles Taylor has skills like Seo, Google Analytics, Sem, Web Analytics, Social Media Marketing, Google Adwords, Link Building, Online Marketing, Content Marketing, Social Media, Digital Marketing, E Commerce.
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