Charles Ju

Charles Ju Email and Phone Number

Head of Growth & Performance 👉 Driving Exponential Growth for Tech & Gaming Companies • 18+ Years of Experience • Generated $100M+ in Revenue through 2 Gaming Companies (PlayMesh and Battle Camp). @ Pomelo
Charles Ju's Location
Los Angeles, California, United States, United States
About Charles Ju

🔥 I see this all the time - companies with great products and talented teams find themselves stuck, unable to grow. 𝗪𝗵𝘆? They’re relying on outdated marketing strategies, missing out on the innovation and data-driven insights that could set them apart. Here’s what happens:1- Outdated Strategies: Companies often lose touch with what works because they lack someone with recent, relevant experience. This leads to missed opportunities, like effectively using UGC creatives.2- Lack of Data-Driven Decisions: Marketing teams struggle to tie their efforts back to ROI without a strong understanding of data, leading to ineffective campaigns.3- Wasted Budgets: Money is spent, but the results don't add up without the right strategies and data insights.🤔 𝗧𝗵𝗲 𝗥𝗲𝘀𝘂𝗹𝘁?Lost revenue, frustrated teams, and the risk of falling behind in a highly competitive market.🎯 𝗧𝗵𝗲 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻:Top companies need a visionary leader who can transform their marketing efforts, leveraging data, innovation, and a commitment to integrity.✅ 𝗪𝗵𝗮𝘁 𝗜 𝗗𝗼:As a Growth Lead, I help high-growth companies enhance their marketing performance. I’ve scaled two gaming companies—PlayMesh and Battle Camp—to over $100 million in revenue and 60 million downloads, so I know what it takes to get results. I’ve managed $50 million+ in marketing budgets and led teams of analysts, designers, developers, and writers to execute precise growth strategies. At Growth Scaling, I developed and executed an influencer strategy that reduced CAC by 5x and scaled profitable marketing spend by 10x.🔑 𝗪𝗵𝘆 𝗪𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗠𝗲?I’ve spent over 18 years in the industry, with a solid background in Computer Science, and I’m all about getting real results. I believe in doing things with integrity, being transparent, and striving for excellence. Whether it’s SEO, Lifecycle Marketing, Product Growth, or capitalize Campaigns, I’ve got the experience to help your company grow. My approach is simple: use data to guide every step and ensure everything is clear and accountable.👉 𝗛𝗼𝘄 𝘁𝗼 𝗰𝗼𝗻𝗻𝗲𝗰𝘁 𝘄𝗶𝘁𝗵 𝗺𝗲:-send me a DM here on LinkedInor-email me at charles@growthscaling.com𝗧𝗼 𝗹𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲 𝘃𝗶𝘀𝗶𝘁:https://www.growthscaling.com/

Charles Ju's Current Company Details
Pomelo

Pomelo

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Head of Growth & Performance 👉 Driving Exponential Growth for Tech & Gaming Companies • 18+ Years of Experience • Generated $100M+ in Revenue through 2 Gaming Companies (PlayMesh and Battle Camp).
Charles Ju Work Experience Details
  • Pomelo
    Head Of Growth And Performance
    Pomelo Aug 2023 - Present
    San Francisco, Ca, Us
    • Developed and executed a performance strategy that scaled major KPIs while reducing CAC• Implemented a lifecycle canvas and campaign strategy, boosting onboarding rates and re-engagement dramatically• Built a comprehensive marketing data infrastructure, enabling profit-driven analysis at platform and creative levels
  • Growth Scaling
    Consultant, Founder
    Growth Scaling Jan 2021 - Present
    • Managed an influencer campaign for a digital security company ($650m raised), reducing CAC by 50%.• Designed a GTM strategy for a gaming company ($50m raised), driving 1.5 million plays and achieving a 25x improvement over previous titles.• Developed growth strategies for a consumer tech company, resulting in 1,000 pre-orders, a 3x reduction in CAC, and a 5x increase in daily pre-orders over six months.
  • Self-Employed
    Angel Investor
    Self-Employed Jun 2010 - Present
    LP: Wonder VC, Alumi VenturesActive: Confetti, Enso, Discotech, Pockets World, HitMeUp, EchoWin, BetweenAcquired: FormaDivested: Binti, Womply, PastureMap, Umbo CV
  • Sessions
    Growth And Product Lead, Founder
    Sessions Feb 2020 - Jan 2023
    Remote, Us
    • Sessions was a platform to help musicians build fan clubs and live stream concerts. Founded with Tim Westergren of Pandora.• Created and grew Sessions to 100,000+ registered Artists and generated over $10 million in revenue• Managed a cross-functional team of 50+ people including sales, marketing, support, and account managers• Led a complete revamp of the prospecting funnel that led to finding over 10,000 new artist leads a week (1,000% increase)• Secured over $1mm of funding for music NFT project• Created 100+ Product Requirement Documents that included sign up flow, first time artist tutorial experience, lifecycle product flows, artist management dashboards, and artist revenue channels• Launched and grew the fan club of Why Don’t We (biggest boy band in America, 9mm IG followers), generating $2mm+ revenue and increased IG followers by 500k+• Ran a sales program that contacted and converted over 100 new artists a week to stream a concert virtually on Sessions
  • Beat Fever
    Growth And Product Lead, Founder
    Beat Fever Mar 2018 - Mar 2020
    • Beat Fever was a mobile music beat matching game. Google Play’s Editor Choice.• Created and launched Beat Fever as a top 5 app in the app store• Grew the app to 10m+ downloads and generated $5m+ revenue• Managed a cross-functional team of 50+ people including 10 engineers, 5 artists, and 2 game designers• Drove project management in Jira and Confluence using agile techniques to improve developer effectiveness by 50%• Created 50+ Product Requirement Documents that involved player onboarding, game revenue mechanics, music level creation tools, in-app gameplay, and growth• Led business development to secure deals with biggest artists in the world: Lady Gaga, Marshmello, Steve Aoki, Hardwell, etc
  • Battle Camp
    Growth And Product Lead, Founder
    Battle Camp Mar 2011 - Mar 2018
    • Battle Camp was the first mobile metaverse game. Apple’s Multiplayer Game of the Year. Acquired by Safe Lane Gaming.• Drove the ideation and creation of Battle Camp. Iterated through A/B tests and funnel analysis to improve d7 retention by 1,000% and ARPU by 10,000%• Led the product to reach top 50 grossing in 100 countries, generating $100m+ revenue with 50m downloads• Managed a cross-functional team of 50+ people across product, development, art, and design• Created over 100+ Product Requirements Documents that encompassed virtual world UI/UX dynamics, questing systems, world maps, timed events, and freemium revenue models• Architected and managed the backend server team of 4 that built a system to scale to 1m+ concurrent players• Guided the growth marketing team to spend over $50m+ in advertising through Facebook, Google, and 50 other ad networks• Successfully led the deal to sell Battle Camp to Safe Lane Gaming where it still operates today
  • Playmesh, Inc.
    Chief Executive Officer, Founder
    Playmesh, Inc. Sep 2008 - Jan 2011
    • First gaming company on iPhone with In App Purchases. Acquired by Machine Zone.• Bootstrapped one of the first iPhone gaming companies to $5m+ in revenue and 10m+ in downloads with 55 top 25 apps• Managed a cross-functional team of 20 people (mostly engineers and artists)• Architected the backend server with 4 others in Ruby on Rails, Memcache, and MySQL that scaled to 10k+ concurrent players• Led product development and game design of many 1m+ player games like iMafia, Link4, iFarm, Fishies, and All-in-One

Charles Ju Skills

Iphone Mobile Applications Objective C Xcode Iphone Development

Charles Ju Education Details

  • Ucla
    Ucla
    Computer Science
  • Monta Vista High School
    Monta Vista High School
    High School Diploma

Frequently Asked Questions about Charles Ju

What company does Charles Ju work for?

Charles Ju works for Pomelo

What is Charles Ju's role at the current company?

Charles Ju's current role is Head of Growth & Performance 👉 Driving Exponential Growth for Tech & Gaming Companies • 18+ Years of Experience • Generated $100M+ in Revenue through 2 Gaming Companies (PlayMesh and Battle Camp)..

What is Charles Ju's email address?

Charles Ju's email address is ch****@****ail.com

What is Charles Ju's direct phone number?

Charles Ju's direct phone number is +165022*****

What schools did Charles Ju attend?

Charles Ju attended Ucla, Monta Vista High School.

What are some of Charles Ju's interests?

Charles Ju has interest in Mobile, Lean Startups, Health Care, Silicon Valley, Palo Alto, Clean Technology, Social Networks (Online), Taxes, Engineering In Silicon Valley, Psychology.

What skills is Charles Ju known for?

Charles Ju has skills like Iphone, Mobile Applications, Objective C, Xcode, Iphone Development.

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