Charlie Lytle Email & Phone Number

Cincinnati, Ohio, United States

Cincinnati, Ohio, United States

Cincinnati, Oh

Blackbaud is the world’s leading cloud software company powering social good. Our customers are tide-turners, tomorrow-makers, imagination-sparkers, boundary-breachers, and more. And they’re unstoppable forces driving social good.Taking my experience working in a private high school and helping other schools see the benefits of using the entire suite of Blackbaud's K12 products.

Recruitment of Traditional incoming 9th Graders and Non-Traditional (Transfer Students)Enrollment forecasting and enrollment trendsDevelop Financial Aid strategies and key decision maker of financial awards for over 40% of studentsDevelop and implement recruitment marketing strategy and messagingDevelop and implement recruitment tactical events to provide Best in Class customer serviceUpdate and increase knowledge of recruitment CRM and webstieHave grown enrollment the past four years in a declining market

Cincinnati, Oh

Managed Help Desk and Library Process ManagementCustomer ServiceEducational Research Resource

Stonehouse is a high volume manufacturer of custom solid surface bathroom vanity tops built to order (BTO) and distributed throughout North America, predominantly through Lowe's and Home Depot.Responsible for strategic planning and development, marketing, sales, customer service, product development, product management, and investor relations. Responsible for a staff seven direct reports. Increased unit sales in 2008 by 6% despite product category at main customer being down greater than 30%Developed new business strategy for The Home Depot Canada via Gap Analysis. The Home Depot Canada represents 5% of total business in the first 12 months of relationship.Developed product and marketing strategy for two new product lines. In less than 12 months, both product lines represent 30% of revenue.Initiated and nurtured a change in company culture from a traditional business approach to an approach focused on lean activities and methodsCreated a five-year plan for the growth of key company measures that were derived from an enterprise level value stream map and setup a regular review of progress towards those targetsCreated a formalized sales management process, including pipeline management tools and full CRM integration and implemented new business intelligence infrastructureLaunched innovative consumer sample request which helped drive sales growth in 2008Developed Account Planning Process that drove more focus on key accounts, growing dealer sales 4 basis points in 2008

SENCO is a manufacturer of pneumatic tools and collated fasteners used in the construction of new homes and for existing home remodeling. Products also used to help other manufacturers construct cabinets, furniture and manufactured homes. Distributed throughout North America, predominantly through Dealers and Distributors, Home Depot, Lowe's and Menard's. BRAND MANAGER (2003 to 2007), responsible for all brand, website, communications, strategic planning, merchandising and promotions. Also responsible for all Corporate Communication (internal and external), Quality Improvement Process and Employee recognition.Developed and implemented expense and project processes that reduced errors by 25% and improved overall communication between Marketing and Finance.Implemented on-demand print process to reduce overall Merchandising inventory by 40%.Developed and implemented Marketing Tools website for business cards, authorized dealer manuals, product support manuals and product diagnostic manuals. Program and process reduced cost by 47%.2006 Pillar of Excellence Award Winner for going above and beyond the call of duty and setting high quality standards for the organization.

Managed all marketing and product management for the SENCO brand Developed and implemented a new marketing strategy that transformed the core product strategy to a multiple solutions base. This strategy enhanced the brand positioning and maximized customer satisfaction.Developed key promotion with Lowe's for Spring 2003 that lead to an incremental $2.5MM in sales and $500M in gross profit. SENCO won Lowe's Supplier of the Year 2003.Launch Industry's first all-battery powered nailer which generated $15.0MM in incremental sales and $8.0MM in gross profit.

P&L responsibilities and Five-Year Product plans for pneumatic nailing systemsLead the research and development of two new finish nailers that generated incremental sales of $2.5MM

CLOPAY is a manufacturer of residential and commercial grade sectional garage doors sold through Dealers and Distributors as well as Home Centers throughout North America. Positions held; Brand Manager

LENSCRAFTERS is the leading super optical retailer and vision benefit organization in North America.

Manufacturer of Costume Jewelry sold through discount merchants and drug stores. Positions held; Merchandising Manager

Department Manager for Young Men's and Men's Casual WearResponsible for the Development of Professional/Commissioned Sales ForceManaged Floor merchandised areas