I'm an execution-oriented product, ux and design leader with a passion for building, leading and mentoring cross-functional teams to produce engaging products, content, and experiences. Primary areas of experience include product strategy and development, creative direction, brand management, prototyping, user-interface design, information design, information architecture, usability testing, graphic design and illustration across a wide range of markets and industries, from startups to large media companies.Currently I am VP of Product Experience and Strategy at Broadridge, a leading provider of technology-driven solutions and data and analytics to the financial services industry.Prior to Broadridge I was with Wayfair, where I led a talented team of product designers and researchers tasked with creating the next generation of online furniture shopping. We were responsible for the entire customer journey from when one first engages with Wayfair in the very upper funnel, through browsing and researching on the website, through clicking ‘buy’. At MLB, I led ux and product design. Projects included: award-winning MLB.TV media players (our core live-video product, with millions of subscribers); the first completely online All-Star Game Ballot; StatCast; responsive sites for the league and all thirty clubs; Gameday, our flagship stats application; MLB toolbars; and partner sites. Prior to MLB, I was a VP in the Technology Strategy Group at Citi. I oversaw the ux of internal- and external-facing Global Wealth Management sites and apps. I also led the creation of the GWM user interface standards and guidelines.Before Citi, I played dual roles at Codestreet, as both a product manager of one its key applications, and as a creative director working with such brands as Business Objects, SAP, Barclays Capital and Thomson Reuters. Prior to Codestreet, I oversaw the information architecture and creative direction of Bank of America's Risk Management Technology portal and led the design and development of a third-party business intelligence tool’s interface customization that became the Bank’s standard.Before BofA, I was with Viant, one of the first internet consulting firms. Our team at Viant was group-hired by Razorfish (at the time SBI.Razorfish) in 2003. At Razorfish/Viant, we worked with such clients as Pfizer, Merck, Johnson & Johnson, Aventis, CNN/Money (Money magazine), GE Silicones, US Water and the American Center for Design.