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Charles Parra Email & Phone Number
Chief Data Officer
at
BatchData
2 work emails found
@parra.com
16 phones found area 646, 917, 914, 845, 212, 908, 415, and 844
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Chief Data Officer
Location
New York, United States
Company size
Who is Charles Parra? Overview
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Quick answer
Charles Parra is listed as Chief Data Officer at BatchData, a with 108 employees, based in New York, United States. AeroLeads shows a work email signal at parra.com, phone signal with area code 646, 917, 914, 845, 212, 908, 415, 844, and a matched LinkedIn profile for Charles Parra.
Charles Parra previously worked as Chief Product Officer at Batchservice and Vice President Of Product Management at Batchservice. Charles Parra holds Bsee, Electrical Engineering from New Jersey Institute Of Technology.
Company email context
Email format at BatchData
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{first}@parra.com
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AeroLeads found 2 current-domain work email signals for Charles Parra. Compare company email patterns before reaching out.
Profile bio
About Charles Parra
Charles Parra specializes in product strategy, development and scale for innovative technology solutions. With roots in engineering and two decades’ experience in pioneering digital technology firms, Charles is uniquely skilled at bridging the high-risk gaps that exist between product, code and client.Most recently Charles served as the VP Program Management at SocialCode, a social marketing agency, where he was responsible for the reporting and analytics platform used to provide clients with insights on campaign performance.Prior to joining SocialCode, Charles oversaw both product and engineering as Head of Product/CTO for the mobile app marketing company TreSensa, where he led the development of an innovative mobile ad creative called Playable Ads which enable users to preview fully interactive game experiences prior to installing the app.Prior to joining TreSensa, Charles served as VP of Product Development at social ad network Appssavvy, where he oversaw the delivery of a mobile SDK that enabled activity-targeted display and video ads for both Android and iOS. As the VP of Product Management for Tremor Video, Charles was responsible for both publisher and advertiser product offerings, leading a product road map that grew a single-digit customer roster to 600+ in one year. Charles’ success is attributed, in part, to his fluency on both the business and technical side, a deep and practical empathy for client needs and the ability to define and implement scalable processes that make a meaningful impact on the bottom line.
Listed skills include Product Management, Program Management, Mobile, Online Video, and 20 others.
Current workplace
Charles Parra's current company
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Batchdata
12 roles
Charles Parra work experience
A career timeline built from the work history available for this profile.
Chief Product Officer
CurrentA certified Great Place to Work, BatchService is a real estate data and technology company. We provide visibility into real estate assets through real-time property intelligence, empowering real estate professionals to better identify opportunities and directly engage with property owners, investors, and agents. BatchService provides a suite of tools to manage client records, organize lists, comp properties, and surface investor insights. Our developer-friendly API endpoints fuel innovation for the proptech ecosystem.As Chief Product Officer, responsible for overseeing the development and execution of the company's product strategy and roadmap by working closely with cross-functional teams, including engineering, design, marketing, and sales, to ensure that the company's products meet customer needs and drive business growth.
Sep 2022 - Present
Vice President Of Product Management
Apr 2021 - Sep 2022
Principal Consultant - Product Management And Product Operations
Oct 2020 - Apr 2021
Vp Program Management
• Implemented Agile development process across 5 SCRUM teams spanning 3 offices and remote team members spanning 5 time zones. JIRA was used to manage product requirements and sprint planning, and Confluence to document product releases.• Instrumented a custom product analytics dashboard using Google Analytics with user cohort tracking to inform feature prioritization and product adoption.• Oversaw the reporting platform used by the Account Management team to provide insights on media activation performance across multiple media platforms (Facebook/Instagram, Twitter, Pinterest, Snapchat, LinkedIn, theTradeDesk, Google Ads/DV360, Amazon Ads) and measurement providers (MOAT, Omniture, Google Analytics, Google DCM).• Developed an application service used by the reporting platform to extract dimension values from ad objects that use naming conventions to define custom attributes. The dimensions were used to facilitate reporting on stats aggregated using attributes unique to each client.
Nov 2016 - Oct 2020
Head Of Product/Cto
• TreSensa has developed a groundbreaking mobile ad creative that leverages HTML5 technology to create fully immersive game experiences that provide users with the ability to preview the best features of an App prior to being directed to the iTunes and Google Play app stores. As a result, TreSensa “playable” ads (http://www.tresensa.com/studios/) provide improved conversion rates over traditional display ad creative, and deliver users with 2-3X better lifetime value.• Achieved MRAID ad creative vendor certification status on the Mopub Marketplace and Google Ad Exchange for the TreSensa Playable ad format.• Developed a data management platform to optimize campaign delivery across several mobile programmatic demand-side platforms using data harvested from integrations with mobile app attribution platforms and the ad creative itself.
Mar 2012 - Apr 2016
Vp Product Development
Appssavvy
• Managed company’s evolution from a social gaming ad network to a social gaming ad tech platform supporting ‘activity’ based advertising. Activity-based advertising extended demographic targeting to include the ability to target users based on interest profiles derived from observing the activities users performed in social apps and games.• Designed and delivered in under 3 months an iOS and Android mobile app SDK to support the delivery of activity-targeted display and video ads.
May 2011 - Mar 2012
Vp Product Management
• Led a team of Product Managers, Tech Writers, and Solution Engineers responsible for defining product requirements, maintaining product documentation, and support processes for the publisher-facing Acudeo™ platform and advertiser-facing video ad formats. Acudeo™ includes integrations with all major display ad servers (DoubleClick DFP, 24/7 RealMedia OAS, AdTech Helios, Atlas Ad Manager), video ad networks (Tremor Media, Google AFV, ScanScout, SpotXchange, BBE, Advertising.com, and ValueClick) and online video publishing platforms (Brightcove, thePlatform, and Ooyala). Acudeo was key to Tremor Video’s strategy for acquiring scalable publisher inventory, and was instrumental in scaling Tremor Video from 10 million video impressions per month to well over 2 billion ad impressions in less than 9 months.• Served as contributing member to the IAB Digital Video Committee to define the VAST XML schema and the VPAID video player/ad API.
May 2007 - May 2011
Senior Director, Product Management
Responsible for defining the product development strategy for the organization's internet-based video communications products. Work directly with key corporate and media clients (Wal-Mart, General Motors, New York Times, ESPN), and the internal Sales & Marketing, Client Services, and Project Management teams to identify product requirements and produce functional specifications, prototypes, wireframes, use cases, and UML models. Responsible for all aspects of product roadmap prioritization, release planning, and competitive analysis.• Led the delivery of several major new product introductions such as a client-facing Video Analytics Reporting system, Video Podcasting, Embeddable Video Applications, and enhanced Ad Server Integration for compliance with IAB recommendations and standards.• Improved Search Engine Optimization and content syndication thru XML and RSS integration with key search engines (Google, Yahoo, Truveo, Blinkx, Singingfish)
May 2005 - May 2007
Principle Consultant - Program Management
Parra Development
Provide program management and IT consulting services to the senior management staff (CEO, CIO, CTO, and Division Presidents) to develop, define and communicate information system development strategies that are aligned with business objectives, and implement accordingly. Identify business requirements and develop functional technical specifications. Develop project scope definition and evaluate project plans to assess feasibility and mitigate risk. Develop and manage project timeline and overall budget. Manage overall delivery of project to identify and resolve issues, and to communicate status to all project stake owners.
Jan 2002 - May 2005
Vp Information Technology
Led the engineering team that won the 2002 Webby award for best broadband site. https://winners.webbyawards.com/2002/websites-and-mobile-sites/general-websites-and-mobile-sites/broadband/157529/guggenheimcom
Oct 2000 - Dec 2001
Chief Information Officer
Responsible for all information systems functions (planning, development, operations, vendor selection/management).• Led the development and rollout of RadioExchange.com. Managed both the development schedule and a $1M project budget to insure that the system was delivered on time and within budget. Project management responsibilities included identification of then-current best practices and creation of the business-process models and requirements documents required to select an eCommerce solutions provider.
Jul 1995 - Oct 2000
1 education record
Charles Parra education
-
New Jersey Institute Of Technology
FAQ
Frequently asked questions about Charles Parra
Quick answers generated from the profile data available on this page.
What company does Charles Parra work for?
Charles Parra works for BatchData.
What is Charles Parra's role at BatchData?
Charles Parra is listed as Chief Data Officer at BatchData.
What is Charles Parra's email address?
AeroLeads has found 2 work email signals at @parra.com for Charles Parra at BatchData.
What is Charles Parra's phone number?
AeroLeads has found 16 phone signal(s) with area code 646, 917, 914, 845, 212, 908, 415, 844 for Charles Parra at BatchData.
Where is Charles Parra based?
Charles Parra is based in New York, United States while working with BatchData.
What companies has Charles Parra worked for?
Charles Parra has worked for Batchdata, Batchservice, Parra Development, Socialcode, and Tresensa.
How can I contact Charles Parra?
You can use AeroLeads to view verified contact signals for Charles Parra at BatchData, including work email, phone, and LinkedIn data when available.
What schools did Charles Parra attend?
Charles Parra holds Bsee, Electrical Engineering from New Jersey Institute Of Technology.
What skills is Charles Parra known for?
Charles Parra is listed with skills including Product Management, Program Management, Mobile, Online Video, Ad Serving, Mobile Devices, Web Video, and Product Development.
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