Charlie Ripper Email & Phone Number

Easton, Pa

• Oversee a team of four designers and one in-house photographer; providing constant support and actionable feedback, which leads to output that consistently satisfies overall company goals. • Participate in package and product concept development for multiple lines, based on market needs.• Maintain solid, mutually beneficial relationships with licensing partners, such as Disney, Nickelodeon, Universal, Warner Brothers, and Entertainment One.• Led the complete ground-up revamping of a proprietary mess free coloring sub-brand that was suffering from an identity crisis and declining sales. Since its 2016 holiday season relaunch, and with no drop in unit cost, sales have seen a quarterly average increase of 15%.• Art directed the total redesign of Crayola’s brand entry platform, in response to marketing’s drive to establish us as the creative authority in early development. Ahead of its launch in Spring of 2018, preliminary testing indicates overall consumer enthusiasm for the new direction.

Easton, Pa

• Supported the manufacturer and their distributor network by taking a leading role in the development of catalogs, trade show graphics, and email campaigns.• Provided consistently accurate technical support for both business and private customers; guiding them through our product line, and which materials within it would best suit their unique applications.• Assisted in the training of participants attending monthly mold making and casting seminars.• Manned booths for multiple tradeshows of varying themes; answering visitor’s questions about our diverse materials and how they work.

Hellertown, Pa

• Created original design for packaging and display needs within the International Division of Crayola.• Provided art direction for photography shoots; working in conjunction with the in-house photographer.• Coordinated with marketing, package engineering, product development, overseas translation services, and fellow creative staff to move packaging forward for Asian, European and South American markets.

Bradenton, Fl

• Remotely art directed product photography produced by various studios simultaneously. • Participated in the design and construction of a new studio within the department; bringing much of the photographic responsibilities in-house and ultimately reducing our budget.• Directly streamlined processes to eliminate duplicate work for buyers as they planned monthly product placement; creating a more efficient workflow that, in turn, benefited the entire creative team.

Nokomis, Fl

• Provided design and consulting services for such clients as Clarke Advertising & Public Relations, Neal Communities, Wellcraft Marine, Insignia Bank, BioLife, and the Child Protection Center, Inc.

Sarasota, Florida Area

• Developed multiple concepts that consistently satisfied objectives, exceeded client expectations and were recognized favorably by industry peers (please see Accomplishments).• Assumed lead art director responsibilities for ClosetMaid, as well as other key clients of the agency.• Hired and oversaw outside talent, whose fields of expertise were employed when specific needs arose.

East Texas, Pa

• Conceptualized and designed original product, packaging, point-of-purchase, sign, and display needs for a paper-based time management and journaling business.• Responsible for the total redesign of the time management line’s retail packaging, which was unanimously embraced by the company, office superstores, and focus groups alike.• Designed and engineered a variety of packaging solutions; thereby keeping the responsibility in-house and saving the company money.• Assumed many of the daily design and scheduling responsibilities initially held by the creative services supervisor after his release (from February of 2002 until my relocation in August of 2002).• Continued to work out of my home in Florida – from the time of our relocation until May of 2003.

Bethlehem, Pa

• Solely responsible for all aspects of layout, design and digital preparation of bimonthly regional magazine (produced direct-to-plate) for first year in position.• Supervised an assistant art director and several interns during second year.• Communicated with advertisers/agencies when designing new ads or working out technical problems with those already existing.

Bethlehem,Pa

• Responsible for design and layout of brochures and other sales support materials, as well as presentation support for a closed-circuit satellite training broadcast.• Worked very closely with marketing managers, technicians and trainers to insure accuracy of literature.• Kept constant direct contact with photographers, printers, industrial illustrators, and other service providers.

Bfa, Communication Design

Credits Earned, Web Design

Website Development

Course, Using Photoshop

Credits Earned, Fine Art