Charles Clark Email & Phone Number

London, Gb

London, England, United Kingdom

- Creating and developing content distribution strategies for the UK’s most widely-distributed newspaper- Working across third-party platforms (including Apple News, Google News, and UpDay) and social media (including Facebook, Twitter, Instagram)- Overseeing the publishing of push notifications for Metro- Working with the wider newsroom to tailor articles and features for each platform, including but not limited to selecting and creating imagery, crafting headlines, and restructuring copy.- Collaborating with designers to help evolve Metro's visual identity.- Guiding a team of junior and mid-level social media and platform journalists- Maintaining a 24/7 output of engaging, tailored content across Facebook, Instagram, Twitter, BlueSky, and Threads.- Using platforms such as CrowdTangle to spot emerging trends and help inform newsroom decisions

London, England, United Kingdom

Working with clients through HiveMind Network to maximise their reach, engagement and brand potential through powerful copywriting, impactful content and social media strategies, and effective design.My work in content has seen me help clients create and maintain editorial and social media content calendars, use design tools to repurpose content such as podcasts for use on social media platforms, and collaboratively compose and distribute monthly newsletters, all while building constantly-developing social media strategies.

Hong Kong Sar

- Planning and managing the Power & Purpose sub-vertical by overseeing the content calendar, editing all articles, and working with other regional editors to go from pitch to final product.- Writing content for Tatler Asia's digital publication- Working with designers and writers to repackage and optimise print and digital content for social, using Canva, Figma, Photoshop, Premiere Pro, and other tools. - Developed social media strategy to be used across all Tatler Asia publications, including Singapore, Hong Kong, and Malaysia. - Assisting in providing post-campaign analytics to commercial and growth teams- Writing and producing content for Tatler’s monthly print issue and for the website.- Collaborating with the marketing and sales team to develop and execute commercial social campaigns on behalf of clients including Chanel, Rolex, and many more.

Hong Kong Sar

- Copywriting for website and email marketing while ensuring all copy is SEO-optimised- Crafting social media captions to help drive direct bookings and carrying out competitor analysis- Collaborating with the hotel team to populate the social media content calendar- Incorporating community management into workflow to bolster brand loyalty and engagement

Hong Kong Sar

- Writing copy to help carry users through the company’s digital supply chain platforms- Collaborating with UX and UI designers to identify and remedy pain-points and frictions in the user journey

Hong Kong Sar

- Responsible for the development of SCMP's social channels, including LinkedIn, Facebook, Instagram, Twitter, LINE, YouTube.- Worked closely with editors, reporters, and homepage editors to spot emerging trends, communicate breaking news, and write content for the online publication.- Repackaged website content for social media audiences by writing copy, tailoring SEO-friendly headlines, and selecting thumbnail images.- Overhauled the company’s social media strategy across all platforms—most notably on Instagram, where we saw engagement rise tenfold.- Social following more than doubled from roughly 1 million to 3 million, Twitter and Facebook video views increased 400% and roughly 200% respectively.- Used analytics tools such as Crowdtangle, Google Analytics, and Google Trends to determine the direction of social strategy.

London, United Kingdom

Responsible for the company's social output requiring delivery of political, business, and technology news to the audience. Deployed the UK's social strategy and increased its social following from just 20,000 to more than 3 million across a range of platforms. Launched audience engagement initiatives such as a series of Facebook Live broadcasts answering readers’ questions on Brexit and weekly Instagram features. Headed content and syndication partnerships in the UK. This involved identifying content that would resonate with the Business Insider audience, rewriting headlines, and pitching and negotiating deals to facilitate cross-site republication.

London, United Kingdom

Part of Hearst Magazines, DS is a leading source for entertainment and technology news in the UK, with a global audience of 20million. Whilst here I wrote features and articles, interviewed guests, assisted with filming, transcribed interviews, and covered various events around London.

Ba (Hons) Journalism, Journalism

TV Journalism, Media Law, Reporting, Government in the UK, Shorthand, Print Journalism, Media Environment, Online Journalist, Radio.

A Levels

French, English Language and Sociology, Fine Art, General Studies

Education record