Chung-Hsuan(Charles) Wu Email & Phone Number

Greater Jakarta Area, Indonesia

Greater Jakarta Area, Indonesia

Singapore

China

* Rider engagement* Loyalty program establishment * Business development

Beijing City, China

* New business dev for Masks/ Air Purifier* New e-commerce sales model dev

Beijing City, China

* Store Management- Beauty and Health Personal Care business* Drove strong marketing campaigns- online and offline exposure plus creative business co-ops* Improved customer experiences through big data analysis

• Evaluate new educational system (kiosk) project opportunities to reach more target audiences• Identify target segments and develop customized channel marketing campaigns for channel partners

Taiwan

• Created new product concepts and positioning with integrated marketing campaigns and set the best practices• Initiated best internet campaigns among both Kiehl’s international and L’Oreal Taiwan• Develop “Fewer and Bigger” brand strategy to enhance both brand loyalty and sales• Gained ranking in sun protection market by creative new product launch campaigns• Achieved 120% significant sales target during anniversary period through comprehensive trade marketing campaigns• Made highest sellout records, 22% growth, for whitening product range by interactive both on-line and off-line campaigns

Taiwan

• Developed new distribution channel for Vichy by negotiating with key accounts to create new category in-store, Derma Cosmetic Skincare, resulting in enhanced professional image for clients and in promising sales for brand• Created the first concept flagship store in Watson's• Deliver successful product marketing results for all skincare campaigns

Taiwan

• Built up new Vichy counters in 14 pharmacy stores• Designed, oversaw the construction and facilitated the Vichy booth at the Dermatologists Congress to promote new technology and products from Vichy Laboratory• Redesigned Vichy Taiwan official website resulting in 200% more unique visitors per month• Exceeded 110% sales target in Northern Taiwan sales region for 3 months in a row

Taiwan

• Developed ethic training modules to guide incoming new officers to behave professionally • Organized and implemented the protection services for the president of Taiwan during a significant parade consisting of up to one million protesters• Led military surveillance team to monitor organized criminal activities

Taiwan

• Coordinated Uni-President Dr. Milker’s new product launch advertising campaign• Conceptualized the Best Kids TVC campaign concept and assisted in the production

Master Of Business Administration (Mba), Marketing/ International Marketing

• Merit-award scholarship

Bachelor Of Business Administration (Bba), International Business

Activities and Societies: • Vice President of Department of Activity, International Business Department • Project leader of “Casino.