I'm a specialist in developing and implementing media strategies that deliver for fast growth for clients through addressable media channels by using their data. I have over 40 years experience and have worked with almost every size and category of client.I've recently started the UK's first specialist addressable media agency, Be Addressable, with Rachel Hall. We started Pintarget in 2017, a media agency that specialised in hyper-local solutions and Be Addressable is the next stage in our journey. I was co-founder of Booth Lockett Makin; a pioneering media agency that we sold to Havas, prior to that I was at Saatchi & Saatchi, when it was a full service agency.I like interesting ideas, people and challenges, I don't like admin and filing!
Listed skills include Mobile Marketing, Digital Media, Online Advertising, Media Planning, and 20 others.